At GPJ, we're reimagining event builds and elevating the conversation with our clients. Where possible our design choices are created for reuse, recycle or upcycle. It’s all part of our journey to #sustainable events and a healthier planet.
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In a world of shrinking attention and rising costs, brands are doubling down on experiences that are data-rich, emotionally resonant, socially provocative, and community-built. This month’s trends spotted by GPJ Strategists Britt Meyer and Hadley Cook.
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In 2025, brands are leaning into personalized, community-driven #sportsexperiences — from premium B2B hospitality to niche activations and sports tourism. Dive into our latest report!

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Congratulations to our IBM clients and account teams, earning a Gold Stevie Award, Best Brand & Experience - Gamified Experience for IBM Calling the Shots! See the experience and more in action: www.ibm.com/design/event...

Join us in celebrating Fiona Bruder on her promotion to Global Chief Executive Officer of GPJ. Fiona’s unwavering commitment to client success and people-first leadership make her the ideal leader to guide our next chapter. Congratulations Fiona!