"The builders of Greenhill are said to tuck pages from ruined copies of this book inside the walls of new homes as wards against ill favour. Those in the know about these things say it seems to work rather well."

Lowhill Book Club Newsletter, Spring 2007

A goodnight to you from the people of Greenhill.

Goodnight from Greenhill, rest well.

I never did much with this when I was messing about on the tweets, but that simple maxim of yours remains one of Greenhill's founding principles in all its incarnations.
Also, if I wrote Hookland stuff it would probably be rubbish so having my own locale seems the best idea.