Harpreet Chatha
harpreetchatha.bsky.social
Harpreet Chatha
@harpreetchatha.bsky.social
Revenue > Traffic kind of SEO Manager.

Based in sunny Vancouver, B.C 🇨🇦

Originally from the great city of Leicester 🇬🇧
Good thing Western countries have judicial processes.

If it were up to the SEO industry, NP would be sent to Guantanamo Bay & forced to memorize the last 45 talks from Brighton SEO.
Shady con artist + shady con artists = lawsuit?

God, I just hope there's actual justice here and NP has to pay these funds back.
June 13, 2025 at 8:47 PM
SEO in 2025.
February 20, 2025 at 12:13 AM
What do big, big companies like:
🛍️ The Bay
🛍️ Nordstrom
🛍️ Macy’s
🛍️ Kohl’s
🛍️ JCPenney

Have in common?

Their organic traffic (SEO) has been nosediving.

But what does this mean?
January 30, 2025 at 12:39 AM
Hubspot isn't alone.

25% dip in organic traffic from keyword-led content that lives in the For Hims blog from December to January.
January 28, 2025 at 8:29 PM
Google rewards big domains, ft Investopedia & Corporate Finance Institute.

I wrote a tofu glossary page for b2b SaaS in 2023 and ranked #1 for a finance term for a good year.

In 2024 6 SaaS competitors added the term to their blog.
Continued to outrank them all... but wait.
January 28, 2025 at 8:28 PM
Google's results in Canada for "tariffs" are a great example of how search algorithms can switch results & determine what people are looking for in real time.

In July, top spots went to definitions (WTO, Investopedia).

Now, top stories & news sites dominate.

#seo #searchintent
January 24, 2025 at 9:12 PM
Google Searches for "What is a Tariff" are at their highest levels ever in Canada 🇨🇦

Double the level of the 2018 Trump tariffs.

#cdnpoli #seo
January 24, 2025 at 9:08 PM