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Hà Phan

@hpdailyrant.bsky.social

4.7K followers 1.6K following 2.6K posts

Musings about Design & Product. Currently at Zillow, Design Tech & AI.

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Hà Phan @hpdailyrant.bsky.social · 2h

Open role working on RMX (Rich Media Experiences) at Zillow. Emphasis on emergent tech, automation-powered experiences and spatial design. This is a strategic and hands-on role.
zillow.wd5.myworkdayjobs.com/en-US/Zillow...

Principal Product Designer

About the team The Zillow Experience Design (ZxD) team is a fast-paced, collaborative, and driven product design team. We’re a tight-knit, fun-loving, and upbeat group. Meet us and learn more: https:/...

zillow.wd5.myworkdayjobs.com

Hà Phan @hpdailyrant.bsky.social · 1d

I hadn’t run a design sprint in person for awhile. It’s easier on Zoom. In person it’s like cat herding, especially when there are multiple groups working on separate problems.

Hà Phan @hpdailyrant.bsky.social · 1d

www.geekwire.com/2025/new-pla...

New platform, familiar risks: Zillow and Expedia bet on OpenAI’s ChatGPT apps rollout

Zillow and Expedia are among the first companies to launch apps inside ChatGPT, joining OpenAI’s new platform for conversational software — and raising familiar questions about control, privacy, and p...

www.geekwire.com

Hà Phan @hpdailyrant.bsky.social · 4d

I know the Rapture is over but for those who are wondering why they didn’t get picked up, you can call this hotline. #rapture

Hà Phan @hpdailyrant.bsky.social · 4d

A lot of people ask me what my process is working on next gen experiences. It’s simple.
- Co-create w/engs on as many divergent working ideas as possible w/the focus on designing proofs & testing concepts against each other.
- Create menu to load different sets of data & config settings
- Iterate

Hà Phan @hpdailyrant.bsky.social · 4d

My brother used Nano-Banana to optimize an old photo of my dad, and the optimization is a whole different person.

Hà Phan @hpdailyrant.bsky.social · 4d

Contributed to a presentation for our upcoming team retreat and there’s a slide for what’s coming. The last bullet said, “Let Ha cook!” That’s a lot of pressure.

Hà Phan @hpdailyrant.bsky.social · 4d

I looked up the dwell time on certain features and it gave me a perspective on engagement and efficiency at different parts of the funnel.

Hà Phan @hpdailyrant.bsky.social · 7d

I know some people who don’t interview well but would do great in a job.

Hà Phan @hpdailyrant.bsky.social · 7d

On the design side, working on experiences that didn’t previously exist is hard even on the visual design side, bc you have to decide what do you want it to evoke. What do you want it to remind you of? Design patterns are built for 2D page experiences.

Hà Phan @hpdailyrant.bsky.social · 7d

I find that leading initiatives broadly across the org often gives you the visibility & creds. But leading innovation deeply is often perceived as a black box. No one truly understands it except the team members who are intimately involved with the problem, and it looks easy when you present it.

Hà Phan @hpdailyrant.bsky.social · 7d

There’s a difference between being given a set of constraints downstream to design vs creating a new vision by poking at the tech and defining the constraints based on the strength & weakness of the emergent tech. That is Design-led or Experience-led — which can be led by any cross functional role.

Hà Phan @hpdailyrant.bsky.social · 7d

Building automation from scratch is a platform effort. On the backend, it’s not just about adding endpoints or adjusting logic—it’s about orchestration, data pipelines, workflow engines & resilience. That’s a different class of work than shipping a feature with a UI and a few backend tweaks.

Hà Phan @hpdailyrant.bsky.social · 8d

Look for the badge “Human Approved.”

Hà Phan @hpdailyrant.bsky.social · 9d

Everything to me is just a puzzle. After you solve a lot of puzzles, they all start to look the same. You start to see patterns, and there’s always a moment where you say, “Oh I’ve been here before” or “Oh this looks like that other thing but bigger.”

Hà Phan @hpdailyrant.bsky.social · 9d

“What percentage AI are you?” This was a question posed by a monk yesterday at a zen monastery. It felt like a koan. What she meant was how much of us is conditioned by algorithm vs mindful living, fresh awareness.

Hà Phan @hpdailyrant.bsky.social · 10d

Once you use conversation as the paradigm, then wayfinding & navigation is mute. The data models of customer & domain context is the IP — and how you use the persistent memory to extend that context is the puzzle. The UX has always been in the data & user behaviors to extract the value.

Hà Phan @hpdailyrant.bsky.social · 10d

Something I never understood is how can people still be critical thinkers and still believe in god. I sincerely never understood that. Critical thinking requires deconstructing every position. My husband is a scientist and he believes in God. I’ve never asked him what his definition of God is.

Hà Phan @hpdailyrant.bsky.social · 10d

Was working w/an engineer on a prototype for a next gen experience, and he said there’s parts of the experience that is not currently feasible. I said that our goal is provocation. We need to let people experience what can be then debate on possibilities & feasibility.

Hà Phan @hpdailyrant.bsky.social · 12d

Relating to people doesn’t come naturally for me. I have to continually work on it. At times it feels like a handicap. It takes time for me to build relationships. When I’m mentally spent, I just can’t do all the team activities.

Hà Phan @hpdailyrant.bsky.social · 13d

It’s weird now that everybody openly talks about their therapists now. There’s almost a reverse stigma if you don’t have a therapist, like what the hell is wrong with you? Aren’t you working on yourself?

Hà Phan @hpdailyrant.bsky.social · 13d

There is survival and then there is hunger. Sometimes they feel the same. When you’re hungry you kinda put yourself in impossible situations where you have to tread water.

Hà Phan @hpdailyrant.bsky.social · 13d

I actually think it’s much harder now to work in tech. It used to be that you learn a set of skills and you can rely on it for awhile. But now the adaptation cycles are much faster & shorter, not just hard skills but figuring out how to shift operationally. Leaders have to manage change continually.

Hà Phan @hpdailyrant.bsky.social · 13d

There’s a difference in the ambiguity of the value, the how, and the what. They each impact each other but operate on different principles.

Hà Phan @hpdailyrant.bsky.social · 13d

Seriously wondering how the people who were all in on the Rapture thing are doing? Do they just move the goal post? What happens when the thing that you’ve based your life’s purpose and identify doesn’t deliver? I have so many questions.