IgnitionMarketing
banner
ignitionmarketing.bsky.social
IgnitionMarketing
@ignitionmarketing.bsky.social
Deliberately Distinct Marketing Solutions.

Our mascot is a cat. Yes that’s a thing! Half the internet is cat memes, why wouldn’t one be the mascot of a marketing agency?
IgnitionMarketing.org
I can relate to this. I'm a #marketing junkie.

youtu.be/D1gl46hh3sQ?...
Dizzee Rascal - Bassline Junkie (Explicit)
YouTube video by DizzeeRascalVEVO
youtu.be
December 4, 2025 at 8:36 PM
Post-Coffee #Marketing Thought #53874: SEM isn't Quantum Physics; it's General Relativity. You don't need sub-atomic precision (Exact Match), you need to understand massive forces.

"Known" keywords & audiences provide stability. "Unknown" keywords & audiences power momentum.
November 23, 2025 at 6:12 PM
Marketing Post Commute Thought #20493: As ads become a bigger part of AI Outputs, marketers are going to have to focus on (1) Feeding Ad Platform’s AIs clean & nutritious data - yumyum & (2) Create ads that are story telling to better fit in with the output.

searchengineland.com/google-ads-n...
Google’s Robby Stein: Ads aren’t going away in AI search
Google Search VP says advertisers should expect new and novel ad formats built for conversational and multimodal queries.
searchengineland.com
October 31, 2025 at 4:40 PM
Marketing Shower Thought #921: Conversion Per Impression & Revenue Per Impression metrics routinely prove that to get a sale or lead, you gotta get an impression.

But even with that philosophical bomb - impression context is king.

(Fantastic article BTW!)
searchengineland.com/why-a-lower-...
Why a lower CTR can be better for your PPC campaigns
High CTRs don’t always mean success. Focusing on qualified clicks and impression-based metrics can lead to stronger ROI and conversion rates.
searchengineland.com
October 30, 2025 at 3:26 AM
Even the scribes of the ancient great city of Uruk made math mistakes.

Build in quality-assurance redundancies, take the time required & be kind to yourself.
October 29, 2025 at 11:58 PM
Marketing Shower Thought #877: With the continual increases in CPCs, I find myself thinking increasingly like a Certified Financial Planner. Weighing what keyword markets to redistribute from based on the client’s goals + costs … but I can wear shorts to work.

searchengineland.com/cpcs-keep-in...
CPCs keep increasing – here's what you can do about it
Thrive amid rising CPCs: Focus on optimization, diversification and insights to spend smarter and achieve your digital marketing goals.
searchengineland.com
October 12, 2025 at 6:18 PM
Marketing Idea #475: A hiking lifestyle + equipment company should pay hikers in free equipment to hike difficult but popular trails to leave an engraved rock with their brand name on stone pile markers deep within the trails.

Talk about a relevant & prime placement.
October 12, 2025 at 5:53 PM