Instagram: Visual Social Media Cultures
@instagrambook.bsky.social
51 followers 46 following 50 posts
A Bluesky account about a book about Instagram, written by Tama Leaver, Tim Highfield and Crystal Abidin, published by the fine folks at Polity Press. Here we try and keep on top of the many, many changes to Instagram as a platform, & its many cultures.
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instagrambook.bsky.social
Instagram hits 3 billion monthly users www.theverge.com/news/784784/...

Or to put it a different way: there are as many people using Instagram each month as the were people on the planet Earth in 1960.
Instagram hits 3 billion monthly users
Meta is now looking to drive growth further by testing changes for DMs and Reels.
www.theverge.com
instagrambook.bsky.social
The only time anyone accuses Mark Zuckerberg of having real human emotions is Systrom explaining why Zuck acted like a petulant child after buying Instagram and then starving it of resources for a period of time since it was growing faster than his own Facebook app!

www.theverge.com/news/646809/...
Zuckerberg had ‘real human’ emotions about Instagram’s growth.The Meta CEO’s reaction to Instagram’s growth, as Facebook’s growth plateaued, stirred complex feelings in him, Systrom says. “My experience of him is that he was always very happy to have Instagram in the family,” he testifies. “But also, I think as the founder of Facebook, he felt a lot of emotion around which one was better, meaning Instagram or Facebook, and I think there were real human emotional things going on there.”
Reposted by Instagram: Visual Social Media Cultures
tamaleaver.bsky.social
In the Trump era, could Meta really be forced to sell Instagram? We'll see...

"Meanwhile, in recent weeks, Zuckerberg has personally lobbied Trump to drop the FTC lawsuit. The agency’s chair, Andrew Ferguson, recently suggested that he would obey such an order from Trump."

www.theverge.com/pol...
Meta goes to trial to avoid a breakup of Instagram and WhatsApp
Zuckerberg and Sandberg are expected to testify.
www.theverge.com
Reposted by Instagram: Visual Social Media Cultures
tamaleaver.bsky.social
13 years ago #Instagram users were very angry that Facebook purchased Instagram, worrying it would destroy what was unique about the app and the visual culture it was building.

It turns out those concerns were very justified.
Collage of 2012 Instagram posts reacting negatively to Instagram's sale to Facebook.
instagrambook.bsky.social
One feature no one really liked or used retired after less than a year ...

No more ‘notes’ on Instagram posts. www.theverge.com/news/636727/...
instagrambook.bsky.social
In the US, Instagram is rolling out specific support for middle & high schools in reporting & addressing (via resources) bullying & other issues that might be amplified by social media.

Instagram’s School Partnership Program – Prioritized Reporting to Help Students cyberbullying.org/instagram-sc...
Instagram’s School Partnership Program – Prioritized Reporting to Help Students - Cyberbullying Research Center
Schools can now have Instagram prioritize reports they make of student-involved incidents on the platform to receive a faster response and resolution. Here's how.
cyberbullying.org
instagrambook.bsky.social
A private signal that some comments/commenters should be less visible for that user makes sense (it's NOT a public dislike button).

Instagram starts testing new button that might downrank comments www.theverge.com/news/613143/...
Instagram starts testing new button that might downrank comments
The button is a downward-facing arrow.
www.theverge.com
Reposted by Instagram: Visual Social Media Cultures
tamaleaver.bsky.social
It's worse that users have no way to opt out of their DMs being fed to MetaAI by others they're talking to.
Instagram notification about ai
Reposted by Instagram: Visual Social Media Cultures
tamaleaver.bsky.social
It's poor form that end-to-end encryption on Instagram DMs (and presumably all Meta apps) is lost if anyone in the conversation mentions/uses Meta AI on relation to that msg (eg summarising it!).
Help centre text from Instagram showing sending text to meta ai undoes end to end encryption
instagrambook.bsky.social
"Meta will pay $25 million ... $22 million of Meta’s payment will go toward a fund for Trump’s presidential library. The remainder will go toward “legal fees and the other plaintiffs who signed onto the case,” per the report."

variety.com/2025/digital...
Meta to Pay Trump $25 Million to Settle 2021 Lawsuit Over His Facebook and Instagram Ban
Meta agreed to pay $25 million to settle Donald Trump's lawsuit over the company's 2021 suspension of his Facebook and Instagram accounts,
variety.com