Jevian Fernandez ✍️
@jevian-f.bsky.social
B2B Marketer | I write educational email courses for small-sized (< 30 employees) B2B tech marketing agencies
Pinned
Jevian Fernandez ✍️
@jevian-f.bsky.social
· Nov 18
a man in a cowboy hat says straight to the point with his hands outstretched
ALT: a man in a cowboy hat says straight to the point with his hands outstretched
media.tenor.com
Right then, here's some straight talk for small B2B marketing agencies:
If you're not investing in your brand, you simply won't survive past year three.
#B2BMarketing
If you're not investing in your brand, you simply won't survive past year three.
#B2BMarketing
Who's the real star of your B2B campaign?
Not your direct customer, but THEIR customers!
When selling baggage scanners to airports, focus on passenger satisfaction.
Show how making their customers happy makes your client the hero. 👑
Not your direct customer, but THEIR customers!
When selling baggage scanners to airports, focus on passenger satisfaction.
Show how making their customers happy makes your client the hero. 👑
November 30, 2024 at 9:50 AM
Who's the real star of your B2B campaign?
Not your direct customer, but THEIR customers!
When selling baggage scanners to airports, focus on passenger satisfaction.
Show how making their customers happy makes your client the hero. 👑
Not your direct customer, but THEIR customers!
When selling baggage scanners to airports, focus on passenger satisfaction.
Show how making their customers happy makes your client the hero. 👑
Interesting read by @mktguy.bsky.social!
As much as I miss the old cans, this highlights the importance of cost-benefit analysis.
#branding
As much as I miss the old cans, this highlights the importance of cost-benefit analysis.
#branding
The decision to redesign San Pellegrino can front, size, AND the foil 'overlid' was shocking. 10 yrs ago their CMO said the following: “Market research shows that it receives a very positive consumer perception and that it conveys a premium image by preventing the mouth from becoming dirty."
today:
today:
November 23, 2024 at 10:39 AM
Interesting read by @mktguy.bsky.social!
As much as I miss the old cans, this highlights the importance of cost-benefit analysis.
#branding
As much as I miss the old cans, this highlights the importance of cost-benefit analysis.
#branding
What I thought would make me a great B2B marketer:
1. Getting first-class honours at university
2. Willingness to work over 12 hrs every day
3. Being great at making presentations
1. Getting first-class honours at university
2. Willingness to work over 12 hrs every day
3. Being great at making presentations
November 20, 2024 at 6:15 AM
What I thought would make me a great B2B marketer:
1. Getting first-class honours at university
2. Willingness to work over 12 hrs every day
3. Being great at making presentations
1. Getting first-class honours at university
2. Willingness to work over 12 hrs every day
3. Being great at making presentations
I'm shooting my shot to help #charities in the UK!
My workplace (Sapio Research) is running its 4th Charity Research Giveaway.
Every year, we offer one lucky charity or NFP a free piece of research based on their goals.*
🧵 The deadline to enter, and more details can be found below...
My workplace (Sapio Research) is running its 4th Charity Research Giveaway.
Every year, we offer one lucky charity or NFP a free piece of research based on their goals.*
🧵 The deadline to enter, and more details can be found below...
November 19, 2024 at 3:33 PM
I'm shooting my shot to help #charities in the UK!
My workplace (Sapio Research) is running its 4th Charity Research Giveaway.
Every year, we offer one lucky charity or NFP a free piece of research based on their goals.*
🧵 The deadline to enter, and more details can be found below...
My workplace (Sapio Research) is running its 4th Charity Research Giveaway.
Every year, we offer one lucky charity or NFP a free piece of research based on their goals.*
🧵 The deadline to enter, and more details can be found below...
💡 B2B Webinar Success Formula:
• 20 mins of core content
• 10 mins interactive session
• 10 mins Q&A
• 5 mins wrap-up
45 minutes total. That's it.
Why?
Because respecting your audience's time builds trust more than any sales pitch ever will.
#B2BMarketing #webinars
• 20 mins of core content
• 10 mins interactive session
• 10 mins Q&A
• 5 mins wrap-up
45 minutes total. That's it.
Why?
Because respecting your audience's time builds trust more than any sales pitch ever will.
#B2BMarketing #webinars
a group of birds are on a video call with birdcallradio.com in the corner
ALT: a group of birds are on a video call with birdcallradio.com in the corner
media.tenor.com
November 19, 2024 at 7:04 AM
💡 B2B Webinar Success Formula:
• 20 mins of core content
• 10 mins interactive session
• 10 mins Q&A
• 5 mins wrap-up
45 minutes total. That's it.
Why?
Because respecting your audience's time builds trust more than any sales pitch ever will.
#B2BMarketing #webinars
• 20 mins of core content
• 10 mins interactive session
• 10 mins Q&A
• 5 mins wrap-up
45 minutes total. That's it.
Why?
Because respecting your audience's time builds trust more than any sales pitch ever will.
#B2BMarketing #webinars
Right then, here's some straight talk for small B2B marketing agencies:
If you're not investing in your brand, you simply won't survive past year three.
#B2BMarketing
If you're not investing in your brand, you simply won't survive past year three.
#B2BMarketing
a man in a cowboy hat says straight to the point with his hands outstretched
ALT: a man in a cowboy hat says straight to the point with his hands outstretched
media.tenor.com
November 18, 2024 at 2:32 PM
Right then, here's some straight talk for small B2B marketing agencies:
If you're not investing in your brand, you simply won't survive past year three.
#B2BMarketing
If you're not investing in your brand, you simply won't survive past year three.
#B2BMarketing
Hi everyone!
I've only recently joined #bluesky, so here's a bit about me:
I'm an emotionally driven #B2Bmarketer, and I help small tech marketing agencies (< 30 employees) clarify their messaging to stand out and get qualified leads.
I've only recently joined #bluesky, so here's a bit about me:
I'm an emotionally driven #B2Bmarketer, and I help small tech marketing agencies (< 30 employees) clarify their messaging to stand out and get qualified leads.
November 18, 2024 at 12:29 PM
Hi everyone!
I've only recently joined #bluesky, so here's a bit about me:
I'm an emotionally driven #B2Bmarketer, and I help small tech marketing agencies (< 30 employees) clarify their messaging to stand out and get qualified leads.
I've only recently joined #bluesky, so here's a bit about me:
I'm an emotionally driven #B2Bmarketer, and I help small tech marketing agencies (< 30 employees) clarify their messaging to stand out and get qualified leads.