Jonas Pertoft
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jonas-pertoft.bsky.social
Jonas Pertoft
@jonas-pertoft.bsky.social
Senior strategist at the communication agency Södra tornet, Uppsala, Sweden. Chairman at the Swedish PR association. Always fascinated by creative marketing and ways people communicate.
Loves art, adventures and advertising.
How to prepare tea:
- Rubber boots
- Samovar
- Charcoal
- Matches
- Water
- Tea

it's more complicated, but makes excellent tea. The boot is is used to pump more air to the fire inside the samovar.
July 9, 2025 at 8:50 AM
View from the office right now.
January 14, 2025 at 1:04 PM
We spent new year's first week in the Swedish mountains, in Hemavan – just below the arctic circle. One night in a tent, otherwise in an ordinary house.
January 8, 2025 at 2:23 PM
Lovely skating on Boxing Day. Just outside Uppsala, Sweden
December 26, 2024 at 1:54 PM
Calligraphy x 1500. For 25 years in a row I write about 60 diplomas for the Swedish University of Agricultural Sciences. > 1500 diplomas in total. Handmade papers, etc.
December 25, 2024 at 11:38 AM
This is a book in the series "Bluff your way...". The funny thing is that it actually gives some pretty good advice. Spend an hour or so reading, just enough to give an impression to know something. Published 1994, so partly outdated. Have you seen a similar modern version, please tell me!
December 11, 2024 at 8:42 PM
The top most followed on #Bluesky:

#1 Bluesky
#2 Alexandria Ocasio-Cortez, politician
#3 George Takei, actor
#4 Mark Hamill, actor
#5 The Onion, news
#6 New York Times, news
#7 Mark Cuban, entrepreneur
#8 MeidasTouch, news
#9 Washington Post, news
#10 Aaron Rupar, journalist

Source: vqv.app
Top 500 Bluesky Users
Explore the top 500 most followed users on Bluesky
vqv.app
December 7, 2024 at 3:18 PM
“Tweet others how you want to be tweeted.”

An old Ex-X-joke.
November 30, 2024 at 11:23 PM
Reposted by Jonas Pertoft
CA Winner: BYU student Jeff Sheets. “Patagonia - Sleep Anywhere”
“No matter the terrain, Patagonia sleeping bags have your back... and your toes, and your arms, and your knees, and your bum.” https://buff.ly/3Ovtsg5
November 27, 2024 at 3:00 PM
"Because you blink you haven't seen a whole movie in your life".

Some facts are silly, yet mind-blowing. Credits to Elise Ecklund.

youtube.com/shorts/34x6h...
shower thoughts but it’s a song
YouTube video by Elise Ecklund
youtube.com
November 27, 2024 at 5:46 PM
The world's first TV ad?

In 1941 this ad for the Bulova clock brand aired.

youtu.be/ho2OJfXkvpI?...

#marketing
#advertising
#communication
First television advertisement - Bulova
YouTube video by Everything has its first time
youtu.be
November 25, 2024 at 4:32 PM
The world's first ad in English, from 1476.

At least the first known, surviving advertisement. The well known printer Caxton promotes a handbook for priests.

Two copies survive to this day. Will today's ads survive 548 years?
November 25, 2024 at 4:19 PM
The difference of Advertising and PR:
- Advertising = Best for products no one needs. Online Casinos, fast fashion and nicotine must buy media space.
- Public Relations = Earned media. Best for messages worth spreading. Products improving society.
#marketing
#communication
#pr
#advertising
November 24, 2024 at 3:49 PM