Some opportunities, few guarantees.

Our reaction to the #CleanIndustrialDeal: ecostandard.org/news_events/...

For the EU to stay competitive in the long-term, and be a clean industrial leader, the wellbeing of people and planet must be woven into every aspect of how this strategy is implemented.

🌹 Roses are red
🩵 Violets are blue
🌳 Is it #greenwashing or is this love really true?

Trust is essential in any relationship.

Building trust between companies and consumers through transparent and honest communication should be the norm.

💘 A strong #GreenClaimsDirective could offer that.

🌍 Voluntary sustainability standards impact everyday decisions in our lives and economic system.

However, #VSS models are not always a straightforward solution to sustainability challenges.

👀 Our blog on making VSS better - and making better use of them: ecostandard.org/news_events/...

👀 More than half of green claims are misleading, unsubstantiated, or simply inaccurate.

The Green Claims Directive – soon entering the final negotiation phase – is Europe’s best chance to eliminate the scourge of #greenwashing.

Here is how negotiators can make it happen ⤵️

🎉💚 1000 followers! We are thrilled to be a part of this growing community.

👋 Let us introduce ourselves better.

We speak up for the environment when #standards, policies, and laws are developed. Check out the topics we work on and the faces behind them: go.bsky.app/FUvmPSk

💭 Looking back on our conference, 'Building blocks for the future: pathways to sustainable construction...'

We focused on key leverages to implementing ambitious #construction policies and #standards in the EU!

🔁 Want to check out the highlights? Find them here: ecostandard.org/news_events/...

Our annual conference happened last week! ✨

AKA: the reason I haven't stopped yapping about #construction for the past 6 months 😇