MarvelPixel
@marvelpixel.bsky.social
marvelpixel.io
Unlock the power of first-party data.
Take control of your marketing with precise attribution, data ownership and and seamless campaign optimization—all in one platform
Unlock the power of first-party data.
Take control of your marketing with precise attribution, data ownership and and seamless campaign optimization—all in one platform
6. Say goodbye to showing the wrong ads to the wrong audience.
Gain clarity on your audience and product performance.
Evaluate your best proposition fit, and track which campaigns and ad sets drive product sales—all in one comprehensive dashboard.
Gain clarity on your audience and product performance.
Evaluate your best proposition fit, and track which campaigns and ad sets drive product sales—all in one comprehensive dashboard.
March 5, 2025 at 3:46 PM
6. Say goodbye to showing the wrong ads to the wrong audience.
Gain clarity on your audience and product performance.
Evaluate your best proposition fit, and track which campaigns and ad sets drive product sales—all in one comprehensive dashboard.
Gain clarity on your audience and product performance.
Evaluate your best proposition fit, and track which campaigns and ad sets drive product sales—all in one comprehensive dashboard.
5. Why is no other platform giving you some of these metrics?
Gain valuable insights into purchase behavior with metrics like :
- Meta CAC vs. MarvelPixel CAC
- New Client AOV
- Average Time to Purchase
- Number of Touch Points to Purchase
Gain valuable insights into purchase behavior with metrics like :
- Meta CAC vs. MarvelPixel CAC
- New Client AOV
- Average Time to Purchase
- Number of Touch Points to Purchase
March 5, 2025 at 3:46 PM
5. Why is no other platform giving you some of these metrics?
Gain valuable insights into purchase behavior with metrics like :
- Meta CAC vs. MarvelPixel CAC
- New Client AOV
- Average Time to Purchase
- Number of Touch Points to Purchase
Gain valuable insights into purchase behavior with metrics like :
- Meta CAC vs. MarvelPixel CAC
- New Client AOV
- Average Time to Purchase
- Number of Touch Points to Purchase
4. We’re lucky this feature isn’t illegal, because it’s like looking over your customer’s shoulder.
Visualize every interaction across each customer's touchpoints.
From first click to purchase, track the full journey to understand how users engage with your campaigns and drive conversions.
Visualize every interaction across each customer's touchpoints.
From first click to purchase, track the full journey to understand how users engage with your campaigns and drive conversions.
March 5, 2025 at 3:46 PM
4. We’re lucky this feature isn’t illegal, because it’s like looking over your customer’s shoulder.
Visualize every interaction across each customer's touchpoints.
From first click to purchase, track the full journey to understand how users engage with your campaigns and drive conversions.
Visualize every interaction across each customer's touchpoints.
From first click to purchase, track the full journey to understand how users engage with your campaigns and drive conversions.
3. Do you know your customer’s most efficient path from first touch point to sale?
Discover your most successful customer journeys and see how users navigate through touchpoints.
Optimize campaigns with data-driven insights into what truly drives revenue and increases AOV.
Discover your most successful customer journeys and see how users navigate through touchpoints.
Optimize campaigns with data-driven insights into what truly drives revenue and increases AOV.
March 5, 2025 at 3:46 PM
3. Do you know your customer’s most efficient path from first touch point to sale?
Discover your most successful customer journeys and see how users navigate through touchpoints.
Optimize campaigns with data-driven insights into what truly drives revenue and increases AOV.
Discover your most successful customer journeys and see how users navigate through touchpoints.
Optimize campaigns with data-driven insights into what truly drives revenue and increases AOV.
2. Most e-commerce owners get overwhelmed when they see their numbers—not with MarvelPixel.
Gain a comprehensive view of your business performance with carefully selected metrics like ROI, CAC, AOV, and total revenue. Monitor costs, profits, and MER, all in one intuitive dashboard.
Gain a comprehensive view of your business performance with carefully selected metrics like ROI, CAC, AOV, and total revenue. Monitor costs, profits, and MER, all in one intuitive dashboard.
March 5, 2025 at 3:46 PM
2. Most e-commerce owners get overwhelmed when they see their numbers—not with MarvelPixel.
Gain a comprehensive view of your business performance with carefully selected metrics like ROI, CAC, AOV, and total revenue. Monitor costs, profits, and MER, all in one intuitive dashboard.
Gain a comprehensive view of your business performance with carefully selected metrics like ROI, CAC, AOV, and total revenue. Monitor costs, profits, and MER, all in one intuitive dashboard.
1. Is your data held hostage by third-parties?
Own 100% of your data—no third parties involved.
Safeguard your brand’s most valuable asset and increase your business value with absolute transparency.
Own 100% of your data—no third parties involved.
Safeguard your brand’s most valuable asset and increase your business value with absolute transparency.
March 5, 2025 at 3:46 PM
1. Is your data held hostage by third-parties?
Own 100% of your data—no third parties involved.
Safeguard your brand’s most valuable asset and increase your business value with absolute transparency.
Own 100% of your data—no third parties involved.
Safeguard your brand’s most valuable asset and increase your business value with absolute transparency.
Try MarvelPixel First-Party Data Solution today and finally start stracking with minimal data-loss.
www.marvelpixel.io
Take control of your marketing with data-ownership, precise attribution, and seamless campaign optimization—all in one platform.
www.marvelpixel.io
Take control of your marketing with data-ownership, precise attribution, and seamless campaign optimization—all in one platform.
MarvelPixel - Unlock the Power of First-Party Data
Breakthrough first-party data solution for media buyers and e-commerce managers—delivering insights you can finally trust. Scale your online marketing smarter & faster with MarvelPixel.
www.marvelpixel.io
January 31, 2025 at 4:02 PM
Try MarvelPixel First-Party Data Solution today and finally start stracking with minimal data-loss.
www.marvelpixel.io
Take control of your marketing with data-ownership, precise attribution, and seamless campaign optimization—all in one platform.
www.marvelpixel.io
Take control of your marketing with data-ownership, precise attribution, and seamless campaign optimization—all in one platform.
MarvelPixel's first-party data solution does exactly this.
More accurate data = faster & more efficient growth.
Ready to refine your tracking strategy?
More accurate data = faster & more efficient growth.
Ready to refine your tracking strategy?
January 31, 2025 at 4:02 PM
MarvelPixel's first-party data solution does exactly this.
More accurate data = faster & more efficient growth.
Ready to refine your tracking strategy?
More accurate data = faster & more efficient growth.
Ready to refine your tracking strategy?
Server-side tracking helps bypass ad blockers and enrich insights.
By routing data through a domain you own—and securing proper consent—you maintain trust while gaining a first-party view of your audience.
By routing data through a domain you own—and securing proper consent—you maintain trust while gaining a first-party view of your audience.
January 31, 2025 at 4:02 PM
Server-side tracking helps bypass ad blockers and enrich insights.
By routing data through a domain you own—and securing proper consent—you maintain trust while gaining a first-party view of your audience.
By routing data through a domain you own—and securing proper consent—you maintain trust while gaining a first-party view of your audience.
💡 Real Impact:
• Marketers: More precise ROAS attribution
• Ecommerce Owners: Clearer ROI metrics
MarvelPixel uses both server-side & client-side methods for the best coverage.
• Marketers: More precise ROAS attribution
• Ecommerce Owners: Clearer ROI metrics
MarvelPixel uses both server-side & client-side methods for the best coverage.
January 31, 2025 at 4:01 PM
💡 Real Impact:
• Marketers: More precise ROAS attribution
• Ecommerce Owners: Clearer ROI metrics
MarvelPixel uses both server-side & client-side methods for the best coverage.
• Marketers: More precise ROAS attribution
• Ecommerce Owners: Clearer ROI metrics
MarvelPixel uses both server-side & client-side methods for the best coverage.
🔒 Privacy & Compliance:
• Server-Side simplifies GDPR/CCPA by limiting third-party exposure.
• Client-Side can expose more data externally.
What’s your priority: minimal dev work or tighter data control?
• Server-Side simplifies GDPR/CCPA by limiting third-party exposure.
• Client-Side can expose more data externally.
What’s your priority: minimal dev work or tighter data control?
January 31, 2025 at 4:01 PM
🔒 Privacy & Compliance:
• Server-Side simplifies GDPR/CCPA by limiting third-party exposure.
• Client-Side can expose more data externally.
What’s your priority: minimal dev work or tighter data control?
• Server-Side simplifies GDPR/CCPA by limiting third-party exposure.
• Client-Side can expose more data externally.
What’s your priority: minimal dev work or tighter data control?
⚖ Data Flow:
• Server-Side: Minimizes data loss, centralizes storage.
• Client-Side: Runs in the browser, often blocked or slowed.
Which do you prefer for consistent insights?
• Server-Side: Minimizes data loss, centralizes storage.
• Client-Side: Runs in the browser, often blocked or slowed.
Which do you prefer for consistent insights?
January 31, 2025 at 4:01 PM
⚖ Data Flow:
• Server-Side: Minimizes data loss, centralizes storage.
• Client-Side: Runs in the browser, often blocked or slowed.
Which do you prefer for consistent insights?
• Server-Side: Minimizes data loss, centralizes storage.
• Client-Side: Runs in the browser, often blocked or slowed.
Which do you prefer for consistent insights?
🔎 Server-side tracking processes data on your servers, bypassing ad-blockers. Client-side uses browser scripts—easier at first but prone to blocked signals.
Let’s see how they differ!
Let’s see how they differ!
January 31, 2025 at 4:01 PM
🔎 Server-side tracking processes data on your servers, bypassing ad-blockers. Client-side uses browser scripts—easier at first but prone to blocked signals.
Let’s see how they differ!
Let’s see how they differ!
Metrics drive smarter marketing. Prioritize ROAS, purchases, CPP, ATC, CTR & CPM to make data-driven decisions. Start tracking effectively today for better campaigns tomorrow! 🚀
January 28, 2025 at 5:58 PM
Metrics drive smarter marketing. Prioritize ROAS, purchases, CPP, ATC, CTR & CPM to make data-driven decisions. Start tracking effectively today for better campaigns tomorrow! 🚀
⚡ Key Tip: Patience wins.
• Don’t judge ads too early.
• Let them stabilize with 3K-5K impressions.
• Avoid rash decisions during the learning phase.
• Don’t judge ads too early.
• Let them stabilize with 3K-5K impressions.
• Avoid rash decisions during the learning phase.
January 28, 2025 at 5:58 PM
⚡ Key Tip: Patience wins.
• Don’t judge ads too early.
• Let them stabilize with 3K-5K impressions.
• Avoid rash decisions during the learning phase.
• Don’t judge ads too early.
• Let them stabilize with 3K-5K impressions.
• Avoid rash decisions during the learning phase.
6️⃣ CPM (Cost Per Mille)
High CPM = competition or low relevance. Adjust targeting to less competitive segments or improve ad relevance with sharper creatives & copy.
High CPM = competition or low relevance. Adjust targeting to less competitive segments or improve ad relevance with sharper creatives & copy.
January 28, 2025 at 5:58 PM
6️⃣ CPM (Cost Per Mille)
High CPM = competition or low relevance. Adjust targeting to less competitive segments or improve ad relevance with sharper creatives & copy.
High CPM = competition or low relevance. Adjust targeting to less competitive segments or improve ad relevance with sharper creatives & copy.
5️⃣ Click-Through Rate (CTR)
CTR reflects creative engagement. Low CTR? Experiment with:
• New visuals
• Stronger headlines
• Clearer calls-to-action
CTR reflects creative engagement. Low CTR? Experiment with:
• New visuals
• Stronger headlines
• Clearer calls-to-action
January 28, 2025 at 5:58 PM
5️⃣ Click-Through Rate (CTR)
CTR reflects creative engagement. Low CTR? Experiment with:
• New visuals
• Stronger headlines
• Clearer calls-to-action
CTR reflects creative engagement. Low CTR? Experiment with:
• New visuals
• Stronger headlines
• Clearer calls-to-action
5️⃣ Click-Through Rate (CTR)
CTR reflects creative engagement. Low CTR? Experiment with:
• New visuals
• Stronger headlines
• Clearer calls-to-action
CTR reflects creative engagement. Low CTR? Experiment with:
• New visuals
• Stronger headlines
• Clearer calls-to-action
January 28, 2025 at 5:57 PM
5️⃣ Click-Through Rate (CTR)
CTR reflects creative engagement. Low CTR? Experiment with:
• New visuals
• Stronger headlines
• Clearer calls-to-action
CTR reflects creative engagement. Low CTR? Experiment with:
• New visuals
• Stronger headlines
• Clearer calls-to-action
4️⃣ Add to Cart (ATC)
ATC shows interest. If ATCs don’t convert to sales, check for friction points. For example:
• Unexpected fees
• Unclear pricing
• Confusing checkout
Don't leave buying questions unanswered. Fixing these can turn doubts into purchases.
ATC shows interest. If ATCs don’t convert to sales, check for friction points. For example:
• Unexpected fees
• Unclear pricing
• Confusing checkout
Don't leave buying questions unanswered. Fixing these can turn doubts into purchases.
January 28, 2025 at 5:57 PM
4️⃣ Add to Cart (ATC)
ATC shows interest. If ATCs don’t convert to sales, check for friction points. For example:
• Unexpected fees
• Unclear pricing
• Confusing checkout
Don't leave buying questions unanswered. Fixing these can turn doubts into purchases.
ATC shows interest. If ATCs don’t convert to sales, check for friction points. For example:
• Unexpected fees
• Unclear pricing
• Confusing checkout
Don't leave buying questions unanswered. Fixing these can turn doubts into purchases.
3️⃣ Cost Per Purchase (CPP)
High CPP = misaligned targeting or underperforming creatives.
A high cost per purchase could signal mismatched targeting or underperforming creatives.
Test different ad formats or adjust your audience segments to reduce costs.
High CPP = misaligned targeting or underperforming creatives.
A high cost per purchase could signal mismatched targeting or underperforming creatives.
Test different ad formats or adjust your audience segments to reduce costs.
January 28, 2025 at 5:57 PM
3️⃣ Cost Per Purchase (CPP)
High CPP = misaligned targeting or underperforming creatives.
A high cost per purchase could signal mismatched targeting or underperforming creatives.
Test different ad formats or adjust your audience segments to reduce costs.
High CPP = misaligned targeting or underperforming creatives.
A high cost per purchase could signal mismatched targeting or underperforming creatives.
Test different ad formats or adjust your audience segments to reduce costs.
2️⃣ Purchases
The raw number of sales matters.
Low purchase volume? Check your funnel:
Ensure that your targeting aligns with the customer journey and your landing page delivers what the ad promises.
The raw number of sales matters.
Low purchase volume? Check your funnel:
Ensure that your targeting aligns with the customer journey and your landing page delivers what the ad promises.
January 28, 2025 at 5:57 PM
2️⃣ Purchases
The raw number of sales matters.
Low purchase volume? Check your funnel:
Ensure that your targeting aligns with the customer journey and your landing page delivers what the ad promises.
The raw number of sales matters.
Low purchase volume? Check your funnel:
Ensure that your targeting aligns with the customer journey and your landing page delivers what the ad promises.
1️⃣ ROAS (Return on Ad Spend)
ROAS = Profitability.
If it’s strong, scale your budget by 10-20% daily while monitoring. If ROAS dips during scaling, pause & prep new creatives.
Always prioritize profitability first.
ROAS = Profitability.
If it’s strong, scale your budget by 10-20% daily while monitoring. If ROAS dips during scaling, pause & prep new creatives.
Always prioritize profitability first.
January 28, 2025 at 5:56 PM
1️⃣ ROAS (Return on Ad Spend)
ROAS = Profitability.
If it’s strong, scale your budget by 10-20% daily while monitoring. If ROAS dips during scaling, pause & prep new creatives.
Always prioritize profitability first.
ROAS = Profitability.
If it’s strong, scale your budget by 10-20% daily while monitoring. If ROAS dips during scaling, pause & prep new creatives.
Always prioritize profitability first.