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meridianadvisory.bsky.social
Meridian Advisory
@meridianadvisory.bsky.social
Brand Strategy Advisory Firm for Modern Businesses. Visit us to learn more at www.meridianadvisoryfirm.com
“Resilient” is the word often used to describe the consumer right now. But resilience at the macro level can hide caution at the household level.

That's growth friction.

Read: substack.com/@missmuneca/...
The Economics of the Resilient-But-Anxious Consumer
Consumer demand may look resilient at the macro level, but household behavior tells a more cautious story.
substack.com
February 11, 2026 at 7:42 PM
Super Bowl ads this year showed the difference between noise and clarity.

The ones that worked knew exactly who they were speaking to and why.

In moments this big, strategy matters far more than trends. Who do you think got it right this year?
February 10, 2026 at 2:57 PM
This week’s Strat Chat discusses how audience analysis unlocks meaningful growth opportunities for brands. Read more here:
Unlocking Consumer Insights for Success: Audience Analysis Methods for Strategic Growth
In today’s competitive marketplace, understanding your customers is not just an advantage - it is a necessity. Businesses that thrive are those that deeply comprehend consumer behavior, preferences, a...
www.meridianadvisoryfirm.com
January 22, 2026 at 2:41 PM
Meet Jess, our principal strategist at Meridian Advisory. With over 15 years of experience working with global brands, she is dedicated to helping create impactful connections. Explore how Meridian can transform your brand's strategy. Discover more: wix.to/nLjjfVu #BrandStrategy #MeridianAdvisory
January 19, 2026 at 3:15 PM
This week’s edition of Strat Chat focuses on staying relevant competitive market. Read more HERE: bit.ly/3NgSBOi
Mastering Branding in a Competitive Market: Essential Dos and Don'ts for Consumer Brand Strategy
In today's crowded marketplace, establishing a strong and authentic brand is more important than ever for consumer-facing businesses. Effective branding not only helps you stand out but also builds la...
bit.ly
January 16, 2026 at 9:25 PM
Too often, brand strategy is treated as a phase, something you complete before “real work” begins.

In practice, strategy is the work. If your brand feels active but not effective, the issue is rarely effort.
It’s direction.

#brandstrategy #branding #meridianadvisory
January 16, 2026 at 7:45 PM