Michael Maniates
@michaelmaniates.bsky.social
Not as humorless as the headshot suggests. Annoyed for almost three decades by the rise of green consumerism. More at michaelmaniates.com
2/2 But that's not stopping Bain and other global consulting firms from figuring out new modes of bamboozlement. hbr.org/2023/06/how-...
How Brands Can Sell to Environmentally Conscious Nonconsumers
New research into how consumer attitudes about climate change affect their behavior and purchasing habits find that the largest segment is “Conscious Non-consumers” — that is, people who have changed ...
hbr.org
February 13, 2025 at 9:31 AM
2/2 But that's not stopping Bain and other global consulting firms from figuring out new modes of bamboozlement. hbr.org/2023/06/how-...