Meet Sofia Pro : share.google/Mizrdvr9iipN...

Yes, in many cases. A good typeface supports the message quietly, you notice it most when it goes wrong.

(2/2) There’s a quiet sense of pride, especially when it’s tied to a public or institutional message. So yes, it’s still exciting every single time !

(1/2) Thanks! It’s always a bit of a magical moment for me. Even after all these years, seeing one of my typefaces pop up in everyday life, especially in a major campaign like this one, still stirs something in me.

This new version of Sofia Pro will be available in April
#Typography #SofiaPro #FontDesign #TypeDesign #NewRelease #SofiaProBook #SofiaProTheVelvetEdition

🔽 💜 Printed with care !
The specimen book features 104 pages of in-depth presentation, printed on 135 gsm semi-matte paper for a smooth reading experience, with a 300 gsm coated semi-matte cover for a premium finish. #SofiaPro

🔽 💜 Here the Compact version and OpenType functions
#SofiaPro #SofiaProTheVelvetEdition