I agree with you Rox! This is a great example on how to properly use AI tools to stay ahead in the PR world 🌎 #UCWPUBR300

One of the biggest risk with the usage of AI for PR campaigns is inaccurate data. We can mitigate this risk by fact-checking the given data. #UCWPUBR300

It starts with Research 🤓, this step is very important because it helps us to understand our audience and deliver the best campaign possible. #UCWPUBR300

Totally agree, brands need to stay authentic and true to their values. This is harder to fully do so in the AI world we live in today. However, AI can be used as a tool without brands loosing their authenticity. #UCWPUBR300

I agree with you Juan!

I believe it is earned media, since it is free. 🤔 #UCWPUBR300

#UCWPUBR300

It has been a great weekend so far, I hope the same goes for you professor @wahibachair.com 🤩

IMC is really important for brands since it keeps consistency in their message across all platforms. It is important specially during AI times to keeps the brands authenticity. Nike is a great example, with their brand showing the same message all across different platforms. 🤓

Hi Julio!