Olu
@oluadedeji.bsky.social
320 followers 130 following 2.8K posts
⚡Founder @ https://sosavvy.so Grow inbound inquiries with targeted content playbooks built for founders and solopreneurs on Bsky | SoSavvy 🎯
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oluadedeji.bsky.social
4th time founders are just course creators 😅

Sharing how to do it 👉 "theoretically"
oluadedeji.bsky.social
I feel like that sometimes. Especially with the number of hours wasted here.
oluadedeji.bsky.social
1st time founders build first and market last

2nd time founders market first and build last

3rd time founders pre-sell first and build last

Happy Wednesday 👋
oluadedeji.bsky.social
My plan this week:

- Finish editing 4 overdue blogs
- Publish 2 of them tomorrow
- Test Latest Gemini 2.5 Flash

Happy Monday 👋
oluadedeji.bsky.social
😅 I keep telling myself that I need to reduce the number of goals. . .
oluadedeji.bsky.social
Day 7
Drive last-minute registrations with strong urgency, clarify any final doubts.

PS. writing a blog to help other founders
oluadedeji.bsky.social
Day 5
Provide immediate value. Share a quick template, or a useful tip or address a common misconception related to the problem you're solving.

Day 6
Build connection and trust by sharing a personal challenge related to the problem you're solving.
oluadedeji.bsky.social
Day 3
Show others are excited, create FOMO and validation.

Day 4
Explain why solving this specific problem, at this time is crucial for your ICP.
oluadedeji.bsky.social
Day 1
Establish credibility and set the stage for why your launch matters. What problem are you solving?

Day 2
Highlight a specific, tangible outcome your ICP will gain. Connect it to their pain.
oluadedeji.bsky.social
I helped 17 founders launch their SaaS on Product Hunt in 2021

We used this content playbook for each launch

Content Playbook 👇
day 1 - overall vision
day 2 - benefit deep dive
day 3 - social proof
day 4 - why now?
day 5 - insight teaser
day 6 - personal story
day 7 - final call
oluadedeji.bsky.social
hahaha!
Doctor: “Do you smoke?”

Me: “Only when I’m doing marketing.”

Doctor: “Your lungs are in perfect condition.”

Me: "just as well. I couldn't afford a transplant with 0$ MRR"
oluadedeji.bsky.social
love how you've been able to keep the feedback from the data completely objective. . . . if it doesn't work you simply take the data and learn more
oluadedeji.bsky.social
I think it's scrolling through social media that creates the distractions. . . the FOMO is real
oluadedeji.bsky.social
sounds like a business idea 😅
oluadedeji.bsky.social
I think reddit is still a valid marketing channel for early-stage startups trying to figure out their ideal customers.
oluadedeji.bsky.social
what's the plan for the quinces! That's a lot?

Jellies, Jam or something else?
oluadedeji.bsky.social
Billions vanished in weeks

Bots killed 77% of Reddit's AI visibility

Distribution is no longer for human eyes

ChatGPT’s citation of Reddit content dropped from 9.7% to 2%.

Is our content strategy a text file update away from total collapse?
Billions vanished in weeks

Bots killed 77% of Reddit's AI visibility

Distribution is no longer for human eyes

ChatGPT’s citation of Reddit content dropped from 9.7% to 2%.

Is our content strategy a text file update away from total collapse?
oluadedeji.bsky.social
The biggest shift in Startup this year isn't how easy it is to build a SaaS with AI.

It's the fact that building distribution has actually never been harder

- social media reach is down
- SEO/GEO is a battlefield
- newsletters are tough

Just my observation 😥

oluadedeji.bsky.social
your humour setting must be dialled up to 10 😜
oluadedeji.bsky.social
Yes, that's it, and what's more . .

it's actually much harder to validate now.

I don't think the old validation frameworks work as well anymore.
oluadedeji.bsky.social
The biggest startup lesson for me.

DOUBLE DOWN on what's working.

Because EVERYTHING else is simply a distraction.
oluadedeji.bsky.social
Just 85 days 'til Christmas

September flew by . . 🤪

only managed 50% of my Q3 goals

But hey, launched SoSavvy, got Google verified, Stripe integrated, added 220+ writing hooks and built a blog platform!

Small wins, but huge pride!

How was Q3 for you?
oluadedeji.bsky.social
People don't just want solutions

They literally want transformations

Stop posting about problems you SOLVED

Start sharing stories about LIVES you CHANGED

Let's get better at storytelling 💪
oluadedeji.bsky.social
7 hours here doing "Pretend Marketing"

VS

7 hours doing "Real Marketing"

Real Marketing: 👇
- making sales calls
- writing targeted blogs
- reaching out in the DMs
- sending outreach emails
- writing super helpful blogs

The Fix 👉 Schedule your content
oluadedeji.bsky.social
interesting mine was a job aggregator platform, before job aggregator platforms became a saturated vertical.