OT Berbur
@otberbur.bsky.social
While playing shopkeeper in St. Moritz, Tyler Brûlé admires beards of guys from Abu Dhabi. These don’t appear to be floofy ski beards.
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What the shop floor reveals about your business – and where to take it next - Monocle
There’s nothing like spending a bit of time on the shop floor to get a firmer grip on the finer...
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December 28, 2025 at 2:01 PM
While playing shopkeeper in St. Moritz, Tyler Brûlé admires beards of guys from Abu Dhabi. These don’t appear to be floofy ski beards.
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Tyler Brûlé rejects Lisbon as an Xmas destination due to the uncertainties of procuring Swedish and Estonian groceries there. He also promotes five of his business interests in the column.
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While Christmas begins to hum from on high, 2026 is quietly glowing already - Monocle
For the past 25 years or so, Christmas has usually been an Alpine affair. There have been dashes down to...
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December 14, 2025 at 3:33 PM
Tyler Brûlé rejects Lisbon as an Xmas destination due to the uncertainties of procuring Swedish and Estonian groceries there. He also promotes five of his business interests in the column.
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Tyler Brûlé complains that his Lufthansa first-class compartment is excessively dark and was fitted with an unsatisfactory polyester blanket.
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Chic stops, a dash of high jinks and why I’m in it for the long haul - Monocle
Let’s start this Sunday with a thank you, merci and arigatō gozaimasu to all those readers who took up the...
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December 7, 2025 at 3:17 PM
Tyler Brûlé complains that his Lufthansa first-class compartment is excessively dark and was fitted with an unsatisfactory polyester blanket.
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Tyler Brûlé complains that because Vitaminwater is easier to purchase than magazines at airports such as Stockholm’s, he must now attempt to harangue readers into purchasing subscriptions for Monocle.
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Turns out saving print might be easier than finding your nearest newsstand - Monocle
Greetings from a sunny, crisp and buzzy Zürich, where the first Monocle Christmas Market of the season is underway on...
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November 30, 2025 at 2:27 PM
Tyler Brûlé complains that because Vitaminwater is easier to purchase than magazines at airports such as Stockholm’s, he must now attempt to harangue readers into purchasing subscriptions for Monocle.
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Tyler Brûlé complains that Winnipeg — a city he has not visited in years — is not what it was when he was a kiddo there in the early 1970s, thanks in part to nearly all Canadian department store chains having become defunct.
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Canadian department stores used to sparkle – now they fade away - Monocle
I touched down in Toronto this week to meet some clients, scope out some potential business, do a little retail...
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November 23, 2025 at 1:28 PM
Tyler Brûlé complains that Winnipeg — a city he has not visited in years — is not what it was when he was a kiddo there in the early 1970s, thanks in part to nearly all Canadian department store chains having become defunct.
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Tyler Brûlé complains about an unpleasant revelation during a trip to Singapore: his favorite newsstand there shuttered in 2024.
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A small mystery in Singapore sent my print-mad heart on an Asian odyssey - Monocle
Singapore Residents and occasional visitors to the microstate might recall our little bureau/boutique/café operation in a modernist townhouse in Chip Bee...
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November 16, 2025 at 12:59 PM
Tyler Brûlé complains about an unpleasant revelation during a trip to Singapore: his favorite newsstand there shuttered in 2024.
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Tyler Brûlé moderates a discussion with Tilda Swinton and proceeds to think about himself.
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How a chairman, a movie star and a secret made my week - Monocle
Do you use your Sunday to look back over the past five or six days and take stock? Or are...
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November 9, 2025 at 1:00 PM
Tyler Brûlé moderates a discussion with Tilda Swinton and proceeds to think about himself.
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Tyler Brûlé is pleased when Swiss airline crew members recognize him.
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Turns out the school-bus spirit never left – it just flies Swiss - Monocle
Were school buses ever part of your academic routine? Were you packed off to the end of the driveway with...
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November 2, 2025 at 1:51 PM
Tyler Brûlé is pleased when Swiss airline crew members recognize him.
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Tyler Brûlé lets readers complain about travel promotions touting “experiences.”
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The inbox has spoken – travel marketing needs a reality check - Monocle
When I started tapping out last week’s column, somewhere high above Baffin Island, little did I know that I was...
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October 26, 2025 at 12:49 PM
Tyler Brûlé lets readers complain about travel promotions touting “experiences.”
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Tyler Brûlé complains about travel promotions touting authenticity, sustainability, and mindfulness.
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No one buys a holiday for ‘mindfulness’. Travel marketing needs a reality check - Monocle
Earlier this week I attended a conference in Tokyo and was reminded by several of the speakers on stage about...
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October 19, 2025 at 12:32 PM
Tyler Brûlé complains about travel promotions touting authenticity, sustainability, and mindfulness.
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Tyler Brûlé ignores medical advice to reduce his long-distance travel and instead decamps to a smoky basement bar in Tokyo.
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The joys of being Banned: A Tokyo trim can beat any wellness regime - Monocle
Forget cryo-chambers. Tyler Brûlé finds youthful energy at the barbershop and the bar.
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October 12, 2025 at 1:08 PM
Tyler Brûlé ignores medical advice to reduce his long-distance travel and instead decamps to a smoky basement bar in Tokyo.
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Tyler Brûlé, in familiar self-promotion mode, commemorates the 15th anniversary of the men’s clothing store that he co-owns and his boyfriend operates.
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From Beirut’s backstreets to a London menswear staple – Trunk turns 15 - Monocle
Let’s go all the way back to summer 2010 and a warehouse on the edge of Beirut’s Bourj Hammoud district....
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October 5, 2025 at 12:48 PM
Tyler Brûlé, in familiar self-promotion mode, commemorates the 15th anniversary of the men’s clothing store that he co-owns and his boyfriend operates.
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Tyler Brûlé complains about a luxury watch company in Geneva with excessive security and dull CEOs.
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Back to school with clear views, slick CEOs and even sharper lessons - Monocle
What did you learn this week? I’m not talking about headlines flashing up on your screen or bits of tittle-tattle...
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September 21, 2025 at 12:43 PM
Tyler Brûlé complains about a luxury watch company in Geneva with excessive security and dull CEOs.
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Tyler Brûlé has an assistant depart and tries to,stimulate magazine sales by selling advertisers’ goods in his stores.
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The future of media? Coffee, croissants and brand collaborations - Monocle
Finally! A Saturday to sleep in, poke around the apartment, go for a long wander, get a proper shave, swim...
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September 14, 2025 at 12:51 PM
Tyler Brûlé has an assistant depart and tries to,stimulate magazine sales by selling advertisers’ goods in his stores.
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Tyler Brûlé discovers that attendees at his conferences are getting long in the tooth.
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Growing older, standing taller – and building trust one quality idea at a time - Monocle
I am going to do my best to pick up where Andrew left off yesterday and bring you the key...
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September 7, 2025 at 1:16 PM
Tyler Brûlé discovers that attendees at his conferences are getting long in the tooth.
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Tyler Brûlé complains about store closures in Lisbon on August 23,, notwithstanding that a hairdresser, a chef, and Tyler‘s boyfriend were all available that day.
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From print shops to piña coladas, it’s party time in Lisbon - Monocle
There’s nothing like an 80th birthday, in this case Mom’s, to jolt a household – in this case the new...
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August 31, 2025 at 2:33 PM
Tyler Brûlé complains about store closures in Lisbon on August 23,, notwithstanding that a hairdresser, a chef, and Tyler‘s boyfriend were all available that day.
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Tyler Brûlé complains about robotic floor cleaners at the Zurich airport that threaten to collide with people and have resulted in “ monster dust bunnies.” He also visits Chicago; unlike senior US government officials, he does not deem it an urban hellhole.
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There’s something lurking at gate 65 – and it’s not your flight - Monocle
1. We start this weekend with a health and security warning for all of our UK readers venturing out for a...
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August 24, 2025 at 12:54 PM
Tyler Brûlé complains about robotic floor cleaners at the Zurich airport that threaten to collide with people and have resulted in “ monster dust bunnies.” He also visits Chicago; unlike senior US government officials, he does not deem it an urban hellhole.
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Tyler Brûlé complains about air and rail connections beteeen Lisbon and the northern Portuguese coast.
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Charming, yes – but the Portugal-Galicia corridor is in need of a paint job - Monocle
You will have noticed that I’m going through a bit of an Iberian phase. It’s not quite the same as...
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August 17, 2025 at 11:55 AM
Tyler Brûlé complains about air and rail connections beteeen Lisbon and the northern Portuguese coast.
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Tyler Brûlé spends several days in Bolzano, Italy and finds nothing to complain about.
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Fancy a proper escape before summer slips away? I know just the place - Monocle
Has a proper summer escape so far eluded you? I’m not talking one of those selfish wedding weeks that cost...
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August 10, 2025 at 1:35 PM
Tyler Brûlé spends several days in Bolzano, Italy and finds nothing to complain about.
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Tyler Brûlé, who has never cared for a dog, complains about those in Switzerland, more eager to ban fireworks than graffiti.
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Fireworks dazzle over Switzerland but killjoys want to mute the celebrations - Monocle
It’s Friday afternoon in the heart of Lisbon and it’s 34C and perfectly cloudless. Mom has just returned from the...
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August 3, 2025 at 9:35 PM
Tyler Brûlé, who has never cared for a dog, complains about those in Switzerland, more eager to ban fireworks than graffiti.
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Tyler Brûlé complains about roadside WCs in France and Spain and highways in Salamanca.
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We took the long way to Lisbon and the wine made it all worthwhile - Monocle
I’ve been plotting a Zürich to Lisbon road trip for the better part of six months. In its original form,...
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July 27, 2025 at 3:11 PM
Tyler Brûlé complains about roadside WCs in France and Spain and highways in Salamanca.
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Tyler Brûlé complains about a cat who lands his mother in the ER and causes him to miss a company function. (But the doggo in the story is well behaved.)
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We missed the party because a cat mistook mom for a canapé - Monocle
First, an apology. For all of those who travelled from near and far for our Merano summer party last Saturday,...
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July 20, 2025 at 1:32 PM
Tyler Brûlé complains about a cat who lands his mother in the ER and causes him to miss a company function. (But the doggo in the story is well behaved.)
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Tyler Brûlé complains about his inability to obtain rapid repair services for the shutters in his Zürich apartment.
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Swiss summer, a stuck shutter and how to AI-proof your career - Monocle
My Zürich apartment building is a solid Swiss 1960s affair that has the odd twist of Japan (landscaping and terraces)...
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July 13, 2025 at 1:13 PM
Tyler Brûlé complains about his inability to obtain rapid repair services for the shutters in his Zürich apartment.
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