Penny Riordan
pennycriordan.bsky.social
Penny Riordan
@pennycriordan.bsky.social
20+ years working in the media industry and helping news orgs. Past: Local Media Association, GateHouse Media corporate, Patch, and newspapers.
Who has an actual, human accountant they like? I have W2 + 1099 income this year, my husband and I both switched jobs, and we also inherited money. Want to get a head start on prepping for what is likely a confusing tax filing for next year.
Tax Doing Taxes GIF
ALT: Tax Doing Taxes GIF
media.tenor.com
October 30, 2025 at 9:10 PM
I've worked with real-time analytics for 10+ years in my career. Yet, many newsrooms still aren't fully utilizing the data. Why is that? I have some ideas: www.linkedin.com/pulse/10-rea...
10 reasons why your newsroom isn’t fully using analytics
I first had access to real-time analytics when I started working at Patch in 2010. We used Chartbeat.
www.linkedin.com
August 20, 2025 at 5:36 PM
Had a mock interview with a @merrillcollege.bsky.social student and I was wearing my #Terps shirt for the Sweet 16 game today and they forgot there was a game! 😬 Oh well, I think I probably follow @univofmaryland.bsky.social sports more now than when I was in college too. #goterps
March 27, 2025 at 8:05 PM
Reposted by Penny Riordan
Big news! News is Out expands: Welcoming 6 new affiliates to our groundbreaking LGBTQ+ media collaborative newsisout.com/2025/03/news...
News is Out expands: Welcoming 6 new affiliates to our groundbreaking LGBTQ+ media collaborative - News Is Out
News is Out, the groundbreaking LGBTQ+ media collaborative, is proud to welcome six new affiliate members. This expansion strengthens the collaborative’s mission to amplify LGBTQ+ voices and ensure eq...
newsisout.com
March 26, 2025 at 3:11 PM
Loved this quote. Heard it live: I’m from Baltimore 🐢
Katz: Where does that confidence come from"

Derik Queen: "I'm from Baltimore..."
March 24, 2025 at 3:40 AM
Was literally just talking about this today with some publishers:
bsky.app Bluesky @bsky.app · Mar 20
We 💙 links!

Starting this week, we've made it even easier for newsrooms and more to track how much traffic Bluesky is sending to their sites.

For those setting up analytics, Bluesky's referrer is go.bsky.app.
March 20, 2025 at 9:03 PM
Happening now, our @newsisout.bsky.social team is hosting a live event on mental health and creating a safe space for the LGBTQ+ community: www.youtube.com/watch?v=j8ig...
SafeSpace: An LGBTQ+ Mental Health Event
YouTube video by News is Out
www.youtube.com
March 18, 2025 at 10:25 PM
The 4 Nations tournament has been an excellent boost for hockey and the NHL. @goldenknights.bsky.social players are on both Team Canada and Team USA. Great to watch on TV.
February 16, 2025 at 1:19 AM
Does anyone actually LIKE Looker reports anymore? They are so finicky!
January 30, 2025 at 12:29 AM
Had an amazing time at the #creatingchange conference representing @newsisout.bsky.social this week with @danapiccoli.com and Michel Pelletier.
January 25, 2025 at 3:03 AM
The Grammarly plugin for Chrome has gotten so distracting with its popups to suggest edits that are part of paid that I’m considering uninstalling it entirely. Anyone else found something else?
January 22, 2025 at 10:32 PM
Reposted by Penny Riordan
The Supreme Court has ruled that the TikTok ban can take effect on Jan. 19. We spoke to queer creators about the ban would mean for them and their communities, along with seismic shifts in social media newsisout.com/2025/01/quee...
Queer creators grapple with TikTok ban and Meta policy changes - News Is Out
LGBTQ+ creators express concerns over TikTok’s potential U.S. ban and Meta’s policy changes, highlighting impacts on community, safety, and free speech.
newsisout.com
January 17, 2025 at 4:42 PM
Happy Day before Press Forward Open Call on Infrastructure deadline, where any journalist who procrastinates on grant application writing and logging into the portal realizes that you shouldn't apply the same deadline-driven approach to philanthropy as you do to news.
January 14, 2025 at 5:59 PM
It feels like if, for the past decade, media had covered more of the fallout of disasters, such as the insurance crises in states like CA and FLA, citizens would be more empowered to help themselves after a disaster. I've only seen stories about insurance issues in the last 2-3 years in the media.
January 9, 2025 at 6:38 PM
Reposted by Penny Riordan
What does Meta’s rollback on moderation and fact checking mean for the LGBTQ+ community? newsisout.com/2025/01/what...
What does Meta’s rollback on moderation and fact checking mean for the LGBTQ+ community? - News Is Out
Meta CEO Mark Zuckerberg ends fact-checking and moderation on Facebook and Instagram, sparking backlash from LGBTQ+ leaders and GLAAD.
newsisout.com
January 8, 2025 at 3:31 PM
Hello Active Campaign. I haven't missed you since December 17. Time to remember how to do email production again!
January 6, 2025 at 10:36 PM
Here on Blue Sky 👋. Kind of enjoyed the break from ignoring Twitter and consuming less social media. But here we all are.
January 3, 2025 at 1:18 AM