Discover the latest hires and promotions in the Canadian public relations industry from the news dated January 7, 2025.

Molson is boosting Canadian athletes’ performance this winter by sending them Performance Enhancing Canadians—passionate fans in the stands cheering them on

Garnier Canada, a maker of hair care, hair colour, and skincare products, has appointed a new public relations agency of record.

Canadian jewellery brand Subject Object has appointed a new public relations agency of record as it looks to expand brand awareness.

Laura Pagnotta is starting the new year off by stepping into a new role as Vice President, External Affairs at Roche Canada.

Faulhaber is starting the new year strong, having been named the Agency of Record for L’Oréal Luxe Portfolio. The big news comes following a competitive review.

Top Public Relations Stories For Week Ending December 19, 2025

Christmas has come early for the Brookline Public Relations, Inc. team, as they celebrate their hard work and announce with PR In Canada that several existing clients have retained them for additional work and that they have onboarded a new client.

Last week, Dining Brands Group’s chicken brand BHC marked the first anniversary of its debut in Canada by hosting a commemorative event at its first store located in “The Well,” in downtown Toronto.

Citizen Relations has shared with PR In Canada a series of global promotions across the second half of 2025, underscoring its commitment to talent investment and strategic growth.

As Bello prepares for its next phase of growth, the company has appointed Rose PR.

bicom was founded in Quebec. Powered across Canada. Established in the United States. Present in France.Montréal, Toronto, Paris, New York A pan-Canadian leader in marketing communications for 20 years, bicom is driven by a single mission: to turn its clients’ ambitions into results by creating authentic, lasting, and measurable connections with their target audiences—through media and influencer engagement, impactful digital content, and meaningful experiences.

Top Public Relations Stories For Week Ending December 12, 2025

Mars Canada stepped in to keep the legacy alive, creating Wonders of Mars: a free, heartfelt, seven-window storybook experience that honours decades of holiday magic.

As part of its beloved annual Christmas Miracle, WestJet is bringing holiday cheer to families with critically ill or injured children at their time of greatest need.

Discover the latest hires and promotions in the Canadian public relations industry from the news dated December 12, 2025.

The new service is called Digital Brand Influence, or DBI, and according to the press release sent to PR In Canada.

Sadie Tory has even more to celebrate at this time of the year, as she has just been promoted to Vice President at Strategic Objectives.

Top Public Relations Stories For Week Ending December 5, 2025

FoodCycler aims to redefine waste and close the loop on the entire concept of waste.

Ryan Reynolds is back with his famous Ugly Christmas Sweater, hitting a Ho Ho Home Run with his annual holiday video supporting Toronto’s SickKids Foundation.

Discover the latest hires and promotions in the Canadian public relations industry from the news dated December 5, 2025.

For the third consecutive year, Coca-Cola is honouring Filipino-Canadian traditions with the return of its Balikbayan Box (gift box) program.

Dove and Crumbl have announced a new partnership ahead of National Cookie Day, launching a limited-edition Dove x Crumbl collection in the Canadian market.

American Express and the International Downtown Association Foundation today announced the 20 recipients of the 2025 Backing International Small Restaurants program in Canada.