Rachel Richardson
rachelarich.bsky.social
Rachel Richardson
@rachelarich.bsky.social
Explains trends and obsesses over youth and internet culture for the newsletter highly flammable https://highlyflammable.substack.com
Creates, consults, comments at bmend.com
The Kardashians launched the sixth series of their reality show last week. Have you heard anyone talk about it? Seen a clip? A meme? Me neither.
Their cultural relevance is fading and there's four reasons why...
1. Their billionaire status makes them unrelatable. Their opulent
February 12, 2025 at 5:58 PM
Whatever you think of Justin Baldoni he (or his team) understand how an online war is won.

Creating his own website and laying out a timeline is a very canny “transparency” play. In a muddled picture of claim and counter claim he’s saying that he has nothing to hide.

This coupled…
February 2, 2025 at 6:34 PM
FINALLY someone else - Dexerto - is on the missing Hawk Tuah Girl beat!!!!!
www.dexerto.com/tiktok/what-...
February 1, 2025 at 9:44 AM
FAFO
January 30, 2025 at 1:01 PM
the European mind can not comprehend that this is seen as ~generous~ in the U.S.
January 28, 2025 at 4:14 PM
you're telling me that a bunch of men in tech overstated their brilliance and impact on the world?????????????????????
a woman on a stage with the words surprise surprise
ALT: a woman on a stage with the words surprise surprise
media.tenor.com
January 27, 2025 at 8:47 PM
Reposted by Rachel Richardson
The folks obsessively posting about egg prices for the past few years have gone strangely quiet just as egg prices hit an all-time high.
January 23, 2025 at 8:08 PM
The Brutalist is only six minutes longer than The Irishman. The intermission is very smart marketing...
January 23, 2025 at 1:47 PM
I don't mean to be dramatic but Hawk Tuah Girl has not been seen online for over a MONTH.
Her last posts were on December 20 following her crypto coin crashing... no updates on Twitter, Instagram or new episodes of her Talk Tuah podcast since then.
What is happening???
January 21, 2025 at 6:38 PM
Seen others post about TikTok (Trump’s version) placing videos critical of the right under review but this is the first I’ve personally seen. I can’t comment or repost this video that just so happens to be about dismantling oligarchies…
January 21, 2025 at 1:15 PM
Crashing out over Trump and his rich Daddy’s? This lady’s got you…
January 21, 2025 at 12:54 PM
Richest man in the world buys himself an office in the White House as if it’s a WeWork
January 20, 2025 at 11:09 PM
Imagine what would be said about a woman if she had 12 children but was only ever seen with one of them...
January 20, 2025 at 11:05 AM
the people who think that Trump is going to be adored by Gen Z for switching TikTok back on have not spent much time with anyone under 27... skeptical doesn't cover it...
January 19, 2025 at 6:24 PM
TikTok is back in America!
My first video was appropriately Alix Earle.
The whiplash and Trump's intervention feels so grubby. A super cynical ploy so that Trump can be the saviour... even after he called for a ban.
Whatever comes next is not going to be good for democracy.
January 19, 2025 at 6:16 PM
Like an arsonist putting out a fire they started, Donald Trump is promising to stall the TikTok ban in the U.S.
While so many are desperate for it to return I'd be very careful what you wish for.
Trump’s TikTok will not be ByteDance’s TikTok. Any deal will benefit him and further his goals.
January 19, 2025 at 5:02 PM
TikTok hasn’t just shut down access in the U.S. they’ve blocked all U.S. registered accounts. I can’t get into my account even though I’m in the U.K. and have the TikTok app downloaded from the U.K. App Store on a U.K. iPhone. Also can’t access from a browser 💔
January 19, 2025 at 9:02 AM
masculine energy
January 18, 2025 at 12:53 PM
what some miss about TikTok is that its fans trust it implicitly because the content experience makes them feel seen and connects them to likeminded people. they know their data is being exploited but it's a trade they're more than willing to make #tiktokban
January 18, 2025 at 10:47 AM
TikTokers in America are posting “season finale” videos on the eve of the app shutting down. One of the most touching is from Emily Mariko. She went viral in 2021 for making a salmon bowl. To say bye she recreated the recipe but this time shared it with her baby son Theodore 💔
January 17, 2025 at 7:42 PM
RIP U.S. TikTok
January 17, 2025 at 3:09 PM
The only thing American TikTokers hate more than the government is Reels
January 16, 2025 at 9:42 AM
There will be 13 billionaires in the cabinet of the incoming Trump government. It makes it the richest presidential administration in modern history
January 16, 2025 at 7:24 AM
American TikTok "refugees" flocking to RedNote (Xiaohongshu) is the most TikTok thing TikTokers could do. It's the perfect response...
January 14, 2025 at 2:10 PM