absolutely! you make a good point. product-market fit is a huge factor in churn. if your offering doesn’t meet real user needs, retention will always be a challenge. These 6 steps are meant as practical actions SaaS founders can take alongside ensuring product-market fit.

Some are:

1. Making sure your idea solves a problem that actually exists
2. If you're entering an existing market, doing a research on competitors to see how you can stand out
3. Building a prototype and MVP, which, by the way, is one of the services we offer at Retinue Systems.

Hope this helps!