He drove liberals insane and appealed to the common man in a way they just couldn’t get. (This was the story anyway). He turned out to be a real disaster of a president so then everyone just decided to pretend he never existed.

They have their own TV channels, personalities, media. They deride fact checking and (well) moderated debate. They buy social media platforms to manipulate algorithms and amplify content that suits their preferred ends and worldview.

What they are threatened by are places of alignment + organizing

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