Ricky Sutton
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rickysutton.bsky.social
Ricky Sutton
@rickysutton.bsky.social
Father, Innovator, Author of Future Media, Speaker.

More than 4,000 executives from the world's top 700 news, tech and marketing brands follow my newsletter.

Future Media reports on the collision of Big Tech and media and the emergence of the AI era.
🚨 About to go live: Chris Duncan and I on Scotch & Watch diving into the Google search ruling. lnkd.in/gb_ZCkgT

What’s at stake? Just journalism, AI, democracy… and the future.
September 5, 2025 at 6:42 AM
Death by design: The murder that could break Meta's algo
open.substack.com/pub/rickysut...
August 27, 2025 at 3:01 AM
A thought for publishers eyeing those shiny AI deals…

99% of the world’s information isn’t published yet - because 99% of the world’s news hasn’t happened.

So what’s the rush? rickysutton.substack.com
August 9, 2025 at 5:25 PM
Hey... Imagine there's a business that's worth tens of billions, generates 80% profits, that's up for grabs for $1 and only requires you to keep reporting the news. Would you be interested?

Subscribe for more for free. rickysutton.substack.com
July 11, 2025 at 1:44 AM
"There will be a mass extinction in publishing. I'm also a believer that there's going to be proliferation because you're going to be able to start exciting businesses with very few people with AI." rickysutton.substack.com
July 9, 2025 at 3:57 AM
When you get that supportive note from a new paying sub, it means SO much. ❤️ 🤟 Do you think they even know?

rickysutton.substack.com/p/leading-gl...
July 9, 2025 at 3:54 AM
Does this ring a bell with anyone? Anyone?? #ffs. Join our new pod on Apple, Spotify, YouTube, Substack, or wherever you get your pods, where we bring truth to power and light to those nasty little dark corners... lnkd.in/gj7hsBpv
March 19, 2025 at 12:43 AM
March 13, 2025 at 10:36 PM
The zone that Big Tech's doomsday preppers have chosen for their bunkers looks eerily like a graveyard. You couldn't make this s*** up. 😵😵😵

Tech's chase for immortality. A guest post from Ted Gioia on my Future Media Substack today. lnkd.in/gEU-A_jZ
February 13, 2025 at 1:02 AM
February 5, 2025 at 8:55 AM
Local editors sue Google for $10 billion. "History books will remember that I found tooth and nail for this industry, and the rest were cowards who didn't have the guts." Full interview: rickysutton.substack.com
February 3, 2025 at 8:47 PM
Googlers have discovered that adding curse words to search queries disables the company's AI-powered overview feature.

Gemini avoids profanity, so inserting expletives into search terms bypasses AI Overviews, and delivers traditional web results instead.

F***ing great news. lnkd.in/gj6-cgFP
February 2, 2025 at 9:04 PM
Happy New Year, but how long will it last? rickysutton.substack.com/p/google-pay...
January 5, 2025 at 4:42 AM