Robert Puharich
@robertpuharich.bsky.social
Co-produce a construction podcast, Specified Growth. Wrote an insightful construction book: Building Brilliance, https://www.amazon.com/dp/1069510408.
I help build construction authority, IsleFlow.com
I help build construction authority, IsleFlow.com
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New book alert! "Building Brilliance" features insights from 40+ construction leaders who scaled to $170M+. From 93% staff retention secrets to profitable pricing strategies—get the proven playbook successful contractors use daily. Your next level starts here! www.amazon.com/gp/product/1...
AI just compressed journalist research from 4 hours to 5 minutes. Watch ENR's Bryan Gottlieb explain how he vets sources, why truth is a journalist's only defense, and what makes pitches work: www.youtube.com/watch?v=NT22...
Managing Risk As A Journalist (With Bryan Gottlieb, Online News Editor, Engineering News-Record)
Join Bryan Gottlieb, Online News Editor at Engineering News-Record, on this episode of Specified Growth Podcast!
In this episode of Specified Growth Podcast, Bryan talks about journalism in the…
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December 26, 2025 at 3:00 PM
AI just compressed journalist research from 4 hours to 5 minutes. Watch ENR's Bryan Gottlieb explain how he vets sources, why truth is a journalist's only defense, and what makes pitches work: www.youtube.com/watch?v=NT22...
Matt Aston hired his friends with no experience and expanded nationally with two guys doing $200K in revenue. Today, GPRS has 800 employees across 54 cities doing 10,000 jobs per month. How he broke every business rule and won: www.youtube.com/watch?v=P_m1...
Expanding Your Business With The Right Team (With Matt Aston, President, GPRS)
How do you utilize the right team to help expand your business? What are some of the new technologies coming to the ground penetrating radar industry? Join Matt Aston, President of GPRS, on this…
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December 18, 2025 at 2:30 PM
Matt Aston hired his friends with no experience and expanded nationally with two guys doing $200K in revenue. Today, GPRS has 800 employees across 54 cities doing 10,000 jobs per month. How he broke every business rule and won: www.youtube.com/watch?v=P_m1...
Charles Olsen describes: R&D at big corporations: You have tremendous resources, but the holders of those resources are often reluctant to give them up. You need to navigate multiple power centers and politics to get anything done. Small companies move faster but with less backup.
December 12, 2025 at 2:30 PM
Charles Olsen describes: R&D at big corporations: You have tremendous resources, but the holders of those resources are often reluctant to give them up. You need to navigate multiple power centers and politics to get anything done. Small companies move faster but with less backup.
"If you're not on YouTube, you're missing the boat." — Christopher Penn
Major AI models train on YouTube data. If your expertise isn't there, you're not part of the datasets shaping how AI understands your industry.
Major AI models train on YouTube data. If your expertise isn't there, you're not part of the datasets shaping how AI understands your industry.
December 10, 2025 at 2:30 PM
"If you're not on YouTube, you're missing the boat." — Christopher Penn
Major AI models train on YouTube data. If your expertise isn't there, you're not part of the datasets shaping how AI understands your industry.
Major AI models train on YouTube data. If your expertise isn't there, you're not part of the datasets shaping how AI understands your industry.
Moving a factory across the street cost millions in testing approvals. Charles Olsen's path from art student to rocket scientist to exec director. Watch the latest Specified Growth: www.youtube.com/watch?v=AMCu...
Using Science To Make A Positive Impact (With Charles Olsen, Executive Director, Sciencey Products)
Join Charles Olsen, Executive Director at Sciencey Products, Inc., on this week's episode of Specified Growth Podcast!
In this episode of Specified Growth Podcast, Charles talks about his very…
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December 9, 2025 at 2:30 PM
Moving a factory across the street cost millions in testing approvals. Charles Olsen's path from art student to rocket scientist to exec director. Watch the latest Specified Growth: www.youtube.com/watch?v=AMCu...
Matt Graves went from subcontractor to owner rep and built Construction Yeti on the side. 1,500+ subscribers, a podcast, and a LinkedIn community. All in evening hours. www.youtube.com/watch?v=lPgQ...
Creating Content For The Construction Industry (With Matt Graves, Founder of Construction Yeti)
How do you create great content for the construction industry? As a construction executive, how do you approach your personal brand and why is it important? Join Matt Graves, Founder of Construction…
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December 4, 2025 at 8:02 PM
Matt Graves went from subcontractor to owner rep and built Construction Yeti on the side. 1,500+ subscribers, a podcast, and a LinkedIn community. All in evening hours. www.youtube.com/watch?v=lPgQ...
"We're always trying to stay alert, especially as standards change." - Erick Sharp, ACE Laboratories
The competitive edge in regulated industries? Being positioned before market demand becomes urgent.
The competitive edge in regulated industries? Being positioned before market demand becomes urgent.
December 3, 2025 at 2:30 PM
"We're always trying to stay alert, especially as standards change." - Erick Sharp, ACE Laboratories
The competitive edge in regulated industries? Being positioned before market demand becomes urgent.
The competitive edge in regulated industries? Being positioned before market demand becomes urgent.
Architects created a craft vacuum. Contractors filled it with VDC teams and architect-replacement expertise. Now 40-45% of architects are at risk. Watch Beau Dromiack on Specified Growth: www.youtube.com/watch?v=h8gf...
Bringing Craft Back To Architecture (With Beau Dromiack, Principal Architect, WMA Architects)
Join Beau Dromiack, Principal Architect at WMA Architects, on this week's episode of Specified Growth Podcast!
In this episode of Specified Growth Podcast, Beau talks about his background in…
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December 2, 2025 at 2:30 PM
Architects created a craft vacuum. Contractors filled it with VDC teams and architect-replacement expertise. Now 40-45% of architects are at risk. Watch Beau Dromiack on Specified Growth: www.youtube.com/watch?v=h8gf...
Business timeline advice from someone who went 18 months with zero revenue: estimate how long it takes to get to revenue, then multiply by 4. Most businesses fail not because of bad ideas, but because founders run out of runway before traction hits.
December 1, 2025 at 2:31 PM
Business timeline advice from someone who went 18 months with zero revenue: estimate how long it takes to get to revenue, then multiply by 4. Most businesses fail not because of bad ideas, but because founders run out of runway before traction hits.
Results-driven management in practice: one company measures employees purely on outcomes, not hours worked or keystrokes. Five hours a week or 50 doesn't matter if you hit targets. The alternative is monitoring keyboard activity and forced office returns.
November 29, 2025 at 5:02 PM
Results-driven management in practice: one company measures employees purely on outcomes, not hours worked or keystrokes. Five hours a week or 50 doesn't matter if you hit targets. The alternative is monitoring keyboard activity and forced office returns.
"C-suite doesn't care about the environment" - a Fortune 100 energy manager learned this pitching a $10M fuel cell. The project passed because of cost savings and risk mitigation, not emissions. Environmental wins as a byproduct, not the pitch.
November 28, 2025 at 2:30 PM
"C-suite doesn't care about the environment" - a Fortune 100 energy manager learned this pitching a $10M fuel cell. The project passed because of cost savings and risk mitigation, not emissions. Environmental wins as a byproduct, not the pitch.
"If you're really hungry and aspire for growth, your problems just get bigger." — Albert Bou Fadel
Ambitious entrepreneurs embrace bigger challenges as proof of progress, not obstacles to overcome.
Ambitious entrepreneurs embrace bigger challenges as proof of progress, not obstacles to overcome.
November 26, 2025 at 2:30 PM
"If you're really hungry and aspire for growth, your problems just get bigger." — Albert Bou Fadel
Ambitious entrepreneurs embrace bigger challenges as proof of progress, not obstacles to overcome.
Ambitious entrepreneurs embrace bigger challenges as proof of progress, not obstacles to overcome.
18 months with zero revenue. Now on track for $30M. Watch Owen Barrett break down Shine's multifamily solar model on Specified Growth Podcast: www.youtube.com/watch?v=ImAj...
Driving Environmental Impact (With Owen Barrett, CEO, Shine)
Join Owen Barrett, CEO of Shine, on this week's episode of Specified Growth Podcast!
In this episode of Specified Growth Podcast, Owen talks about some of his entrepreneurial experiences and his…
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November 25, 2025 at 2:30 PM
18 months with zero revenue. Now on track for $30M. Watch Owen Barrett break down Shine's multifamily solar model on Specified Growth Podcast: www.youtube.com/watch?v=ImAj...
Construction sustainability evolved from "how efficient is the building" to "how does this impact human performance inside and what emissions are hidden in every product." The focus shifted from operational efficiency to embodied carbon and health outcomes
November 24, 2025 at 2:30 PM
Construction sustainability evolved from "how efficient is the building" to "how does this impact human performance inside and what emissions are hidden in every product." The focus shifted from operational efficiency to embodied carbon and health outcomes
After years at Cisco, Sanjay Poojary took a pay cut to join a startup to learn the business side.
This throwback: driving through rain with water meters, wasting a year on wrong markets, and why 95% of startups fail.
www.youtube.com/watch?v=Pai3...
This throwback: driving through rain with water meters, wasting a year on wrong markets, and why 95% of startups fail.
www.youtube.com/watch?v=Pai3...
Focusing On Your Goal (With Sanjay Poojary, Founder/CEO at Saya Life)
How defined are your goals as a company? Are you focusing enough on your goal? Join Sanjay Poojary, Founder and CEO of Saya Life, on this week's episode of Specified Growth Podcast!
Welcome to…
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November 23, 2025 at 3:00 PM
After years at Cisco, Sanjay Poojary took a pay cut to join a startup to learn the business side.
This throwback: driving through rain with water meters, wasting a year on wrong markets, and why 95% of startups fail.
www.youtube.com/watch?v=Pai3...
This throwback: driving through rain with water meters, wasting a year on wrong markets, and why 95% of startups fail.
www.youtube.com/watch?v=Pai3...
Industry-wide change happens through repetition. When subcontractors see the same sustainability requests across multiple projects, it becomes standard practice. The goal: make sustainable choices so common you don't even need to ask anymore, like low VOC products today.
November 22, 2025 at 3:01 PM
Industry-wide change happens through repetition. When subcontractors see the same sustainability requests across multiple projects, it becomes standard practice. The goal: make sustainable choices so common you don't even need to ask anymore, like low VOC products today.
Instead of saying "We use lean construction principles" in your proposal...
Reference "Chapter 7, which details how we've implemented these principles on 12 similar projects."
That's the difference between claiming expertise and proving it.
Reference "Chapter 7, which details how we've implemented these principles on 12 similar projects."
That's the difference between claiming expertise and proving it.
November 21, 2025 at 2:30 PM
Instead of saying "We use lean construction principles" in your proposal...
Reference "Chapter 7, which details how we've implemented these principles on 12 similar projects."
That's the difference between claiming expertise and proving it.
Reference "Chapter 7, which details how we've implemented these principles on 12 similar projects."
That's the difference between claiming expertise and proving it.
When clients can't differentiate contractors by expertise, price becomes the only factor. This creates a race to the bottom. Lower margins, less investment in technology, shrinking opportunities. The solution? Make your specialized knowledge visible.
November 20, 2025 at 5:30 PM
When clients can't differentiate contractors by expertise, price becomes the only factor. This creates a race to the bottom. Lower margins, less investment in technology, shrinking opportunities. The solution? Make your specialized knowledge visible.
Sustainability adoption accelerates when connected to existing priorities. Job site emissions reduction becomes air quality protection. Product health impacts become safety extensions. Frame sustainability through what people already care about and engagement follows naturally.
November 20, 2025 at 2:30 PM
Sustainability adoption accelerates when connected to existing priorities. Job site emissions reduction becomes air quality protection. Product health impacts become safety extensions. Frame sustainability through what people already care about and engagement follows naturally.
"Instead of working on 10 projects a year, I could get involved in 10,000 projects."
Tommy Linstroth realized this when he automated LEED compliance with software.
Consulting scales with your time. Platforms scale independently of it.
What's your 10 to 10,000 opportunity?
Tommy Linstroth realized this when he automated LEED compliance with software.
Consulting scales with your time. Platforms scale independently of it.
What's your 10 to 10,000 opportunity?
November 19, 2025 at 5:30 PM
"Instead of working on 10 projects a year, I could get involved in 10,000 projects."
Tommy Linstroth realized this when he automated LEED compliance with software.
Consulting scales with your time. Platforms scale independently of it.
What's your 10 to 10,000 opportunity?
Tommy Linstroth realized this when he automated LEED compliance with software.
Consulting scales with your time. Platforms scale independently of it.
What's your 10 to 10,000 opportunity?
86% of people trust content more when created by a book author.
Yet most construction executives focus only on perfecting proposals and refining estimates.
Your book establishes authority in ways that project portfolios and capability statements simply cannot replicate.
Yet most construction executives focus only on perfecting proposals and refining estimates.
Your book establishes authority in ways that project portfolios and capability statements simply cannot replicate.
November 19, 2025 at 2:30 PM
86% of people trust content more when created by a book author.
Yet most construction executives focus only on perfecting proposals and refining estimates.
Your book establishes authority in ways that project portfolios and capability statements simply cannot replicate.
Yet most construction executives focus only on perfecting proposals and refining estimates.
Your book establishes authority in ways that project portfolios and capability statements simply cannot replicate.
Today's construction clients research before they buy. They look for published insights, presentations, articles. Visible expertise. A contractor who's shared knowledge on solving complex problems stands out from one listing years of experience.
November 18, 2025 at 5:30 PM
Today's construction clients research before they buy. They look for published insights, presentations, articles. Visible expertise. A contractor who's shared knowledge on solving complex problems stands out from one listing years of experience.
Sustainability transforms when you connect it to what construction workers already care about. Susan Heinking bridges architecture and GC worlds to show how it's done. Watch the latest Specified Growth Podcast:
www.youtube.com/watch?v=GNSi...
www.youtube.com/watch?v=GNSi...
Choosing Sustainable Building Materials (Susan Heinking, Pepper Construction Group)
Join Susan Heinking, Senior Vice President of High Performance and Sustainable Construction at Pepper Construction Group, on this week's episode of Specified Growth Podcast!
In this episode of…
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November 18, 2025 at 2:30 PM
Sustainability transforms when you connect it to what construction workers already care about. Susan Heinking bridges architecture and GC worlds to show how it's done. Watch the latest Specified Growth Podcast:
www.youtube.com/watch?v=GNSi...
www.youtube.com/watch?v=GNSi...
The honest truth about writing a book: It's exhausting. Years of work. Time constraints are brutal.
But having that book? Worth every hour.
It's opened doors I didn't even know existed. Instant speaking opportunities. Ongoing conversations. Everlasting credibility.
But having that book? Worth every hour.
It's opened doors I didn't even know existed. Instant speaking opportunities. Ongoing conversations. Everlasting credibility.
November 17, 2025 at 6:02 PM
The honest truth about writing a book: It's exhausting. Years of work. Time constraints are brutal.
But having that book? Worth every hour.
It's opened doors I didn't even know existed. Instant speaking opportunities. Ongoing conversations. Everlasting credibility.
But having that book? Worth every hour.
It's opened doors I didn't even know existed. Instant speaking opportunities. Ongoing conversations. Everlasting credibility.
Stop shooting wide. Construction photographer Brian Knox: "Zoom in on the action, tap faces to adjust exposure, shoot from above, keep horizon straight." Simple fixes that transform unusable phone photos into marketing content.
November 17, 2025 at 2:30 PM
Stop shooting wide. Construction photographer Brian Knox: "Zoom in on the action, tap faces to adjust exposure, shoot from above, keep horizon straight." Simple fixes that transform unusable phone photos into marketing content.