Rutger Bregman
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Rutger Bregman
@rutgerbregman.com
Historian | Author of ‘Utopia for Realists’ (2014), ‘Humankind’ (2020) and ‘Moral Ambition’ (2025) | Co-founder of The School for Moral Ambition | moralambition.org | rutgerbregman.com
For most of history, progress was a flat line. Then everything took off like a rocket. The only question now: does this story end in liftoff... or collapse?

A short excerpt from the incredible video The Market Exit made - one of my favorite interviews. Check it out: www.youtube.com/@TheMarketExit
January 16, 2026 at 1:00 PM
In 1935, a publisher named Allen Lane walked into a train station and asked a radical question:

“Why shouldn’t a great book cost as little as a pack of cigarettes?”

That question led to the paperback revolution. Books in kiosks, corner shops, train stations. Books not for elites, but for everyone.
January 14, 2026 at 1:00 PM
8% of workers perceive their job as socially useless, while another 17% are doubtful about the usefulness of their job. Source: Dur and Van Lent (2019).

(And no, these are not all government bureaucrats. In fact, there are three times as many BS-jobs in the private sector as in the public sector.)
January 12, 2026 at 2:00 PM
Many are laughing at how clownish this administration feels, but historians of fascism aren’t laughing, some are packing their bags.
Crackdowns on universities. Pressure on judges. Tactics straight out of Hungary and Poland, now showing up here.
January 9, 2026 at 12:59 PM
Every major movement in history was built by people who didn’t fully agree with each other.

If someone’s with you 70–80% of the way, they’re not your enemy, they’re your ally.
January 2, 2026 at 1:23 PM
Forget “Follow your passion.” At the School for Moral Ambition, we say: Follow the Gandalf 🧙

Gandalf didn’t ask Frodo about his passions. He said: “Here’s a world-sized problem. You’re the one to fix it.”

So… which big, solvable, overlooked problem could you be the unlikely hero for?
December 30, 2025 at 1:57 PM
Factory farming isn't just about animals. It’s also about farmers trapped in crushing debt and contracts they can’t escape.

We’re currently building a fellowship to take this system on and only need to raise $8,100 more to reach our fundraising goal!

Donate + learn more: moralambition.org/food
December 24, 2025 at 11:21 AM
Imagine if serving in government was as prestigious as landing a job at Google.

In Finland and Singapore, it basically is. Public service is seen as a privilege, a place where the most ambitious people go to solve the biggest problems.

That’s the culture we should be striving for.
December 23, 2025 at 1:36 PM
This video will probably get fewer likes than my posts on taxing billionaires. That difference says it all. Factory farming only survives if we don’t look. It’s time to hold these companies accountable. Every donation is matched, so $1 becomes $2 through Dec 31, 2025. Donate: MoralAmbition.org/food
December 19, 2025 at 11:15 AM
What if you could instantly DOUBLE your impact?

This Giving Tuesday, every dollar to The School for Moral Ambition’s U.S. Food System Reform Program is matched.

We’re raising $100K to launch a fellowship to help end factory farming.

Your $1 = $2. moralambition.org/food
December 2, 2025 at 3:08 PM