Ruth White-Cabbell
@rwhitecabbell.bsky.social
Strategic B2B Marketing Leader | Constant Learner | Lover of Words, Art, Whiskey & Hound Dogs | Violin Student
ABM is no longer just a strategy—it’s a B2B growth engine. 🚀
✅ 97% of marketers say ABM delivers better ROI.
✅ AI + intent data are making it smarter than ever.
✅ Win rates? 60% higher for ABM-driven deals.
Learn more in my latest post: bit.ly/4aJzELH
#ABM #B2BMarketing #AI #MarketingTips
✅ 97% of marketers say ABM delivers better ROI.
✅ AI + intent data are making it smarter than ever.
✅ Win rates? 60% higher for ABM-driven deals.
Learn more in my latest post: bit.ly/4aJzELH
#ABM #B2BMarketing #AI #MarketingTips
Why Account-Based Marketing is a B2B Growth Engine - The Truth About Marketing
Account-based marketing has evolved from a niche strategy to a revenue-driving necessity, with 97% of marketers now acknowledging ABM’s superior ROI compared to traditional tactics. the convergence of...
bit.ly
February 5, 2025 at 5:42 PM
ABM is no longer just a strategy—it’s a B2B growth engine. 🚀
✅ 97% of marketers say ABM delivers better ROI.
✅ AI + intent data are making it smarter than ever.
✅ Win rates? 60% higher for ABM-driven deals.
Learn more in my latest post: bit.ly/4aJzELH
#ABM #B2BMarketing #AI #MarketingTips
✅ 97% of marketers say ABM delivers better ROI.
✅ AI + intent data are making it smarter than ever.
✅ Win rates? 60% higher for ABM-driven deals.
Learn more in my latest post: bit.ly/4aJzELH
#ABM #B2BMarketing #AI #MarketingTips
Just reread This Is Marketing by Seth Godin, and it’s a reminder that real marketing isn’t about hype—it’s about creating change. Great read, but a bit idealistic. Marketers still have to drive sales. Can we balance meaningful impact & business growth?
Full review here: bit.ly/3CsviMh
Full review here: bit.ly/3CsviMh
Shout Louder or Serve Better: A Review of This is Marketing - The Truth About Marketing
Is marketing about shouting louder or serving better? In Seth Godin’s This Is Marketing, he redefines marketing as a tool for creating meaningful change, not just driving sales. From focusing on the '...
bit.ly
January 29, 2025 at 5:14 PM
Just reread This Is Marketing by Seth Godin, and it’s a reminder that real marketing isn’t about hype—it’s about creating change. Great read, but a bit idealistic. Marketers still have to drive sales. Can we balance meaningful impact & business growth?
Full review here: bit.ly/3CsviMh
Full review here: bit.ly/3CsviMh