@ssgmarketing.bsky.social
Reposted
Strong advocacy isn’t built on assumptions.
It’s built on insight.
Look at what your employees actually share.
That’s the content that reflects your culture and your brand.
Free copy of Employee Advocacy: 101 Cheat Codes for some holiday reading 👇
dsmn8.org/42dY3WW
It’s built on insight.
Look at what your employees actually share.
That’s the content that reflects your culture and your brand.
Free copy of Employee Advocacy: 101 Cheat Codes for some holiday reading 👇
dsmn8.org/42dY3WW
December 19, 2025 at 5:20 PM
Strong advocacy isn’t built on assumptions.
It’s built on insight.
Look at what your employees actually share.
That’s the content that reflects your culture and your brand.
Free copy of Employee Advocacy: 101 Cheat Codes for some holiday reading 👇
dsmn8.org/42dY3WW
It’s built on insight.
Look at what your employees actually share.
That’s the content that reflects your culture and your brand.
Free copy of Employee Advocacy: 101 Cheat Codes for some holiday reading 👇
dsmn8.org/42dY3WW
Reposted
MarketingWeek’s Market-O-Meter shows what’s up in 2025 📈
One of the rising stars? Employee influencers.
Brands are leaning into in-house voices to bring authenticity, credibility, and human insight to social content.
Authenticity > perfection.
www.marketingweek.com/market-o-met...
One of the rising stars? Employee influencers.
Brands are leaning into in-house voices to bring authenticity, credibility, and human insight to social content.
Authenticity > perfection.
www.marketingweek.com/market-o-met...
December 17, 2025 at 5:03 PM
MarketingWeek’s Market-O-Meter shows what’s up in 2025 📈
One of the rising stars? Employee influencers.
Brands are leaning into in-house voices to bring authenticity, credibility, and human insight to social content.
Authenticity > perfection.
www.marketingweek.com/market-o-met...
One of the rising stars? Employee influencers.
Brands are leaning into in-house voices to bring authenticity, credibility, and human insight to social content.
Authenticity > perfection.
www.marketingweek.com/market-o-met...
Reposted
Negative comments online are part of showing up.
🔎 Understand the intent
🤝 Respond with empathy
📩 Go private when it helps
🚫 Skip the trolls
📊 Learn from feedback
Full guide: dsmn8.org/3X556OE
🔎 Understand the intent
🤝 Respond with empathy
📩 Go private when it helps
🚫 Skip the trolls
📊 Learn from feedback
Full guide: dsmn8.org/3X556OE
December 10, 2025 at 5:01 PM
Negative comments online are part of showing up.
🔎 Understand the intent
🤝 Respond with empathy
📩 Go private when it helps
🚫 Skip the trolls
📊 Learn from feedback
Full guide: dsmn8.org/3X556OE
🔎 Understand the intent
🤝 Respond with empathy
📩 Go private when it helps
🚫 Skip the trolls
📊 Learn from feedback
Full guide: dsmn8.org/3X556OE
Reposted
55% of decision-makers use thought leadership as part of their vetting process.
The opportunity for your employees to drive results on social is bigger than ever.
B2B social media stats you should know:
dsmn8.org/4ryGHif
The opportunity for your employees to drive results on social is bigger than ever.
B2B social media stats you should know:
dsmn8.org/4ryGHif
December 5, 2025 at 5:23 PM
55% of decision-makers use thought leadership as part of their vetting process.
The opportunity for your employees to drive results on social is bigger than ever.
B2B social media stats you should know:
dsmn8.org/4ryGHif
The opportunity for your employees to drive results on social is bigger than ever.
B2B social media stats you should know:
dsmn8.org/4ryGHif
Reposted
Not sure what to post on LinkedIn?
💡 Share a quick insight, a small win, or a lesson learned.
Posts with your own perspective get 9x more engagement than branded content!
More employee advocacy challenges and how to solve them 👇
dsmn8.org/4owmxms
💡 Share a quick insight, a small win, or a lesson learned.
Posts with your own perspective get 9x more engagement than branded content!
More employee advocacy challenges and how to solve them 👇
dsmn8.org/4owmxms
December 3, 2025 at 5:14 PM
Not sure what to post on LinkedIn?
💡 Share a quick insight, a small win, or a lesson learned.
Posts with your own perspective get 9x more engagement than branded content!
More employee advocacy challenges and how to solve them 👇
dsmn8.org/4owmxms
💡 Share a quick insight, a small win, or a lesson learned.
Posts with your own perspective get 9x more engagement than branded content!
More employee advocacy challenges and how to solve them 👇
dsmn8.org/4owmxms
Reposted
75% of B2B buyers use social to research vendors.
84% trust thought leaders more.
If your sales team isn’t posting, they’re invisible.
👉 17 stats that prove it:
dsmn8.org/4rdAybh
84% trust thought leaders more.
If your sales team isn’t posting, they’re invisible.
👉 17 stats that prove it:
dsmn8.org/4rdAybh
November 28, 2025 at 4:46 PM
75% of B2B buyers use social to research vendors.
84% trust thought leaders more.
If your sales team isn’t posting, they’re invisible.
👉 17 stats that prove it:
dsmn8.org/4rdAybh
84% trust thought leaders more.
If your sales team isn’t posting, they’re invisible.
👉 17 stats that prove it:
dsmn8.org/4rdAybh
Reposted
If you’re running an advocacy program (or thinking of starting one!), this is such a useful check-in.
See how many employees are sharing, what the impact looks like, and how you compare to competitors.
Get your free report 👇
dsmn8.org/481KuNw
See how many employees are sharing, what the impact looks like, and how you compare to competitors.
Get your free report 👇
dsmn8.org/481KuNw
November 25, 2025 at 5:07 PM
If you’re running an advocacy program (or thinking of starting one!), this is such a useful check-in.
See how many employees are sharing, what the impact looks like, and how you compare to competitors.
Get your free report 👇
dsmn8.org/481KuNw
See how many employees are sharing, what the impact looks like, and how you compare to competitors.
Get your free report 👇
dsmn8.org/481KuNw
Reposted
People don’t follow companies.
They follow leaders.
Build your CEO’s brand with purpose 👇
dsmn8.org/43CiOvV
They follow leaders.
Build your CEO’s brand with purpose 👇
dsmn8.org/43CiOvV
November 21, 2025 at 5:00 PM
People don’t follow companies.
They follow leaders.
Build your CEO’s brand with purpose 👇
dsmn8.org/43CiOvV
They follow leaders.
Build your CEO’s brand with purpose 👇
dsmn8.org/43CiOvV
Reposted
If your employee advocacy sounds like marketing… it’s not advocacy.
Our data shows:
📝 Personal edits = 3× engagement
🗣️ Own voice = 9× impact
Authenticity wins every time.
11 experts weigh in:
dsmn8.org/3X2t116
Our data shows:
📝 Personal edits = 3× engagement
🗣️ Own voice = 9× impact
Authenticity wins every time.
11 experts weigh in:
dsmn8.org/3X2t116
November 19, 2025 at 5:14 PM
If your employee advocacy sounds like marketing… it’s not advocacy.
Our data shows:
📝 Personal edits = 3× engagement
🗣️ Own voice = 9× impact
Authenticity wins every time.
11 experts weigh in:
dsmn8.org/3X2t116
Our data shows:
📝 Personal edits = 3× engagement
🗣️ Own voice = 9× impact
Authenticity wins every time.
11 experts weigh in:
dsmn8.org/3X2t116
Reposted
Employee-led content isn’t just a trend. It’s the future of building trust at scale.
Heike Young shares how Microsoft brings internal voices to the forefront.
www.animalz.co/blog/podcast...
#B2BMarketing #EmployeeAdvocacy
Heike Young shares how Microsoft brings internal voices to the forefront.
www.animalz.co/blog/podcast...
#B2BMarketing #EmployeeAdvocacy
July 11, 2025 at 4:02 PM
Employee-led content isn’t just a trend. It’s the future of building trust at scale.
Heike Young shares how Microsoft brings internal voices to the forefront.
www.animalz.co/blog/podcast...
#B2BMarketing #EmployeeAdvocacy
Heike Young shares how Microsoft brings internal voices to the forefront.
www.animalz.co/blog/podcast...
#B2BMarketing #EmployeeAdvocacy
Reposted
If content sharing feels like a chore, people won't do it.
🧠 Cheat Code #14: Make it easy.
Employees should be able to find and share content in just a few clicks, not digging through intranet folders.
That’s how you scale employee advocacy.
👉 dsmn8.org/42dY3WW
#EmployeeAdvocacy
🧠 Cheat Code #14: Make it easy.
Employees should be able to find and share content in just a few clicks, not digging through intranet folders.
That’s how you scale employee advocacy.
👉 dsmn8.org/42dY3WW
#EmployeeAdvocacy
July 9, 2025 at 4:03 PM
If content sharing feels like a chore, people won't do it.
🧠 Cheat Code #14: Make it easy.
Employees should be able to find and share content in just a few clicks, not digging through intranet folders.
That’s how you scale employee advocacy.
👉 dsmn8.org/42dY3WW
#EmployeeAdvocacy
🧠 Cheat Code #14: Make it easy.
Employees should be able to find and share content in just a few clicks, not digging through intranet folders.
That’s how you scale employee advocacy.
👉 dsmn8.org/42dY3WW
#EmployeeAdvocacy
Reposted
Most companies think advocacy = content.
But real advocacy starts with culture.
If employees don’t believe in the brand, they won’t share it.
Great read by Bradley Keenan via Forbes:
www.forbes.com/councils/for...
#EmployerBranding #EmployeeInfluence
But real advocacy starts with culture.
If employees don’t believe in the brand, they won’t share it.
Great read by Bradley Keenan via Forbes:
www.forbes.com/councils/for...
#EmployerBranding #EmployeeInfluence
July 4, 2025 at 8:24 AM
Most companies think advocacy = content.
But real advocacy starts with culture.
If employees don’t believe in the brand, they won’t share it.
Great read by Bradley Keenan via Forbes:
www.forbes.com/councils/for...
#EmployerBranding #EmployeeInfluence
But real advocacy starts with culture.
If employees don’t believe in the brand, they won’t share it.
Great read by Bradley Keenan via Forbes:
www.forbes.com/councils/for...
#EmployerBranding #EmployeeInfluence
Reposted
Your employees don’t need more reminders to share content.
They need the right support.
✅ Clear strategy
✅ Useful content
✅ Real motivation
The Ultimate Guide to Employee Advocacy breaks it all down👇
dsmn8.org/4j3C7Ty
#EmployeeAdvocacy #B2BMarketing
They need the right support.
✅ Clear strategy
✅ Useful content
✅ Real motivation
The Ultimate Guide to Employee Advocacy breaks it all down👇
dsmn8.org/4j3C7Ty
#EmployeeAdvocacy #B2BMarketing
July 2, 2025 at 3:56 PM
Your employees don’t need more reminders to share content.
They need the right support.
✅ Clear strategy
✅ Useful content
✅ Real motivation
The Ultimate Guide to Employee Advocacy breaks it all down👇
dsmn8.org/4j3C7Ty
#EmployeeAdvocacy #B2BMarketing
They need the right support.
✅ Clear strategy
✅ Useful content
✅ Real motivation
The Ultimate Guide to Employee Advocacy breaks it all down👇
dsmn8.org/4j3C7Ty
#EmployeeAdvocacy #B2BMarketing
Reposted
Struggling with LinkedIn content?
These 8 real posts (from viral to vulnerable) show what actually works:
✅ Value
✅ Timing
✅ Humanity
Steal the formats, skip the fluff 👇
dsmn8.org/4eo744k
These 8 real posts (from viral to vulnerable) show what actually works:
✅ Value
✅ Timing
✅ Humanity
Steal the formats, skip the fluff 👇
dsmn8.org/4eo744k
June 25, 2025 at 4:04 PM
Struggling with LinkedIn content?
These 8 real posts (from viral to vulnerable) show what actually works:
✅ Value
✅ Timing
✅ Humanity
Steal the formats, skip the fluff 👇
dsmn8.org/4eo744k
These 8 real posts (from viral to vulnerable) show what actually works:
✅ Value
✅ Timing
✅ Humanity
Steal the formats, skip the fluff 👇
dsmn8.org/4eo744k
Reposted
Stop begging employees to share.
Start enabling them.
Make it:
🔹 Easy
🔹 Relevant
🔹 Rewarding
The Ultimate Guide to Employee Advocacy shows how the best brands do it (and how you can too)👇
dsmn8.org/4j3C7Ty
#B2BMarketing
Start enabling them.
Make it:
🔹 Easy
🔹 Relevant
🔹 Rewarding
The Ultimate Guide to Employee Advocacy shows how the best brands do it (and how you can too)👇
dsmn8.org/4j3C7Ty
#B2BMarketing
June 20, 2025 at 3:49 PM
Stop begging employees to share.
Start enabling them.
Make it:
🔹 Easy
🔹 Relevant
🔹 Rewarding
The Ultimate Guide to Employee Advocacy shows how the best brands do it (and how you can too)👇
dsmn8.org/4j3C7Ty
#B2BMarketing
Start enabling them.
Make it:
🔹 Easy
🔹 Relevant
🔹 Rewarding
The Ultimate Guide to Employee Advocacy shows how the best brands do it (and how you can too)👇
dsmn8.org/4j3C7Ty
#B2BMarketing
Reposted
You don’t need 10k followers.
You need clarity.
🔎 Who are you?
🤝 Who do you help?
📣 Why should people care?
Strong personal branding attracts, without the chase.
www.prettylittlemarketer.com/blog/make-yo...
#LinkedInContent #PersonalBrand
You need clarity.
🔎 Who are you?
🤝 Who do you help?
📣 Why should people care?
Strong personal branding attracts, without the chase.
www.prettylittlemarketer.com/blog/make-yo...
#LinkedInContent #PersonalBrand
June 18, 2025 at 4:10 PM
You don’t need 10k followers.
You need clarity.
🔎 Who are you?
🤝 Who do you help?
📣 Why should people care?
Strong personal branding attracts, without the chase.
www.prettylittlemarketer.com/blog/make-yo...
#LinkedInContent #PersonalBrand
You need clarity.
🔎 Who are you?
🤝 Who do you help?
📣 Why should people care?
Strong personal branding attracts, without the chase.
www.prettylittlemarketer.com/blog/make-yo...
#LinkedInContent #PersonalBrand
Reposted
Your ad agency doesn’t know your community like your employees do.
Let your people post the behind-the-scenes.
Let them build the trust your brand can’t fake.
Bradley Keenan for Forbes Comms Council 👇
www.forbes.com/councils/for...
#MarketingStrategy #SmallBizMarketing
Let your people post the behind-the-scenes.
Let them build the trust your brand can’t fake.
Bradley Keenan for Forbes Comms Council 👇
www.forbes.com/councils/for...
#MarketingStrategy #SmallBizMarketing
June 11, 2025 at 3:50 PM
Your ad agency doesn’t know your community like your employees do.
Let your people post the behind-the-scenes.
Let them build the trust your brand can’t fake.
Bradley Keenan for Forbes Comms Council 👇
www.forbes.com/councils/for...
#MarketingStrategy #SmallBizMarketing
Let your people post the behind-the-scenes.
Let them build the trust your brand can’t fake.
Bradley Keenan for Forbes Comms Council 👇
www.forbes.com/councils/for...
#MarketingStrategy #SmallBizMarketing
Reposted
You don’t need to go viral on LinkedIn to open doors.
Just be clear. Be consistent. Be you.
These 12 real stories show how personal branding led to VP roles, big partnerships & more 👇
dsmn8.org/3S8uC30
#PersonalBrand #LinkedIn
Just be clear. Be consistent. Be you.
These 12 real stories show how personal branding led to VP roles, big partnerships & more 👇
dsmn8.org/3S8uC30
#PersonalBrand #LinkedIn
June 6, 2025 at 3:34 PM
You don’t need to go viral on LinkedIn to open doors.
Just be clear. Be consistent. Be you.
These 12 real stories show how personal branding led to VP roles, big partnerships & more 👇
dsmn8.org/3S8uC30
#PersonalBrand #LinkedIn
Just be clear. Be consistent. Be you.
These 12 real stories show how personal branding led to VP roles, big partnerships & more 👇
dsmn8.org/3S8uC30
#PersonalBrand #LinkedIn
Reposted
Logistics firms don’t have a marketing problem, just a visibility one.
Let drivers & crew tell your story.
Employee advocacy = trust + reach.
Turn boxes into buzz 📦👇
dsmn8.org/3FcoT9g
#Logistics #EmployeeAdvocacy
Let drivers & crew tell your story.
Employee advocacy = trust + reach.
Turn boxes into buzz 📦👇
dsmn8.org/3FcoT9g
#Logistics #EmployeeAdvocacy
June 4, 2025 at 2:56 PM
Logistics firms don’t have a marketing problem, just a visibility one.
Let drivers & crew tell your story.
Employee advocacy = trust + reach.
Turn boxes into buzz 📦👇
dsmn8.org/3FcoT9g
#Logistics #EmployeeAdvocacy
Let drivers & crew tell your story.
Employee advocacy = trust + reach.
Turn boxes into buzz 📦👇
dsmn8.org/3FcoT9g
#Logistics #EmployeeAdvocacy
Reposted
The best employee advocates?
Ones who love supporting their colleagues.
It's all about pride and purpose 💪
This 5 star DSMN8 G2 reviewer said:
“I love being able to brag about my colleagues and the work we’re doing.”
That’s what employee advocacy should be 👏
Ones who love supporting their colleagues.
It's all about pride and purpose 💪
This 5 star DSMN8 G2 reviewer said:
“I love being able to brag about my colleagues and the work we’re doing.”
That’s what employee advocacy should be 👏
May 28, 2025 at 4:12 PM
The best employee advocates?
Ones who love supporting their colleagues.
It's all about pride and purpose 💪
This 5 star DSMN8 G2 reviewer said:
“I love being able to brag about my colleagues and the work we’re doing.”
That’s what employee advocacy should be 👏
Ones who love supporting their colleagues.
It's all about pride and purpose 💪
This 5 star DSMN8 G2 reviewer said:
“I love being able to brag about my colleagues and the work we’re doing.”
That’s what employee advocacy should be 👏
Reposted
Ready to boost your personal brand?
Our free Employee Advocacy Training Package includes everything you need to get started:
✔️ Social media security checklist
✔️ Social media guidelines
✔️ LinkedIn optimization tips
✔️ Advocacy benefits explained
dsmn8.org/3H5SiTf
Our free Employee Advocacy Training Package includes everything you need to get started:
✔️ Social media security checklist
✔️ Social media guidelines
✔️ LinkedIn optimization tips
✔️ Advocacy benefits explained
dsmn8.org/3H5SiTf
May 23, 2025 at 3:50 PM
Ready to boost your personal brand?
Our free Employee Advocacy Training Package includes everything you need to get started:
✔️ Social media security checklist
✔️ Social media guidelines
✔️ LinkedIn optimization tips
✔️ Advocacy benefits explained
dsmn8.org/3H5SiTf
Our free Employee Advocacy Training Package includes everything you need to get started:
✔️ Social media security checklist
✔️ Social media guidelines
✔️ LinkedIn optimization tips
✔️ Advocacy benefits explained
dsmn8.org/3H5SiTf
Reposted
Curious how your team stacks up on social? 📊
Get a free Employee Advocacy Health Check to measure your current activity and see how you compare to the competition.
Discover your score: dsmn8.org/3FQynXF
Get a free Employee Advocacy Health Check to measure your current activity and see how you compare to the competition.
Discover your score: dsmn8.org/3FQynXF
May 21, 2025 at 4:12 PM
Curious how your team stacks up on social? 📊
Get a free Employee Advocacy Health Check to measure your current activity and see how you compare to the competition.
Discover your score: dsmn8.org/3FQynXF
Get a free Employee Advocacy Health Check to measure your current activity and see how you compare to the competition.
Discover your score: dsmn8.org/3FQynXF
Reposted
GM scaled employee advocacy to reach 20M+ people in 6 months 🤯
How? With bold leadership & a smart strategy.
When execs lead the way, employees follow.
Read the story 👇
dsmn8.org/41BaJWE
How? With bold leadership & a smart strategy.
When execs lead the way, employees follow.
Read the story 👇
dsmn8.org/41BaJWE
May 14, 2025 at 3:16 PM
GM scaled employee advocacy to reach 20M+ people in 6 months 🤯
How? With bold leadership & a smart strategy.
When execs lead the way, employees follow.
Read the story 👇
dsmn8.org/41BaJWE
How? With bold leadership & a smart strategy.
When execs lead the way, employees follow.
Read the story 👇
dsmn8.org/41BaJWE
Reposted
Employee advocacy training is vital.
But repeating the same session weekly? Not scalable.
🎥 Record it. Edit it. Share it.
Let employees learn on-demand & at their own pace.
📖 Get Bradley Keenan's book for free:
dsmn8.org/42dY3WW
But repeating the same session weekly? Not scalable.
🎥 Record it. Edit it. Share it.
Let employees learn on-demand & at their own pace.
📖 Get Bradley Keenan's book for free:
dsmn8.org/42dY3WW
May 9, 2025 at 3:57 PM
Employee advocacy training is vital.
But repeating the same session weekly? Not scalable.
🎥 Record it. Edit it. Share it.
Let employees learn on-demand & at their own pace.
📖 Get Bradley Keenan's book for free:
dsmn8.org/42dY3WW
But repeating the same session weekly? Not scalable.
🎥 Record it. Edit it. Share it.
Let employees learn on-demand & at their own pace.
📖 Get Bradley Keenan's book for free:
dsmn8.org/42dY3WW
Reposted
Influencers are already in your company.
You just haven’t activated them yet.
CEO Bradley Keenan breaks down:
📣 The rise of employee influencers
🏗 How to build internal creator programs
💡 Why authenticity > polish in 2025
Full story: www.netinfluencer.com/the-rise-of-...
You just haven’t activated them yet.
CEO Bradley Keenan breaks down:
📣 The rise of employee influencers
🏗 How to build internal creator programs
💡 Why authenticity > polish in 2025
Full story: www.netinfluencer.com/the-rise-of-...
May 2, 2025 at 2:15 PM
Influencers are already in your company.
You just haven’t activated them yet.
CEO Bradley Keenan breaks down:
📣 The rise of employee influencers
🏗 How to build internal creator programs
💡 Why authenticity > polish in 2025
Full story: www.netinfluencer.com/the-rise-of-...
You just haven’t activated them yet.
CEO Bradley Keenan breaks down:
📣 The rise of employee influencers
🏗 How to build internal creator programs
💡 Why authenticity > polish in 2025
Full story: www.netinfluencer.com/the-rise-of-...