Therapist Marketing Lab
therapistmarktnglb.bsky.social
Therapist Marketing Lab
@therapistmarktnglb.bsky.social
Therapist since 2017, software developer for 20+ years before that. Now helping fellow therapists grow online by using SEO with clarity, strategy, and purpose through Therapist Marketing Lab.

therapistmarketinglab.com
Can ChatGPT or Bing recommend you as a therapist? Maybe—but not how you think. AI tools rely on clear, trusted content. Here’s what actually helps you show up in AI search: www.therapistmarketinglab.com/blog/ai-and-...
How AI Is Changing SEO — And What Therapists Actually Need to Know — Therapist Marketing Lab
AI is transforming the SEO landscape, but not always in the ways you think. Here's what therapists in private practice really need to know to stay visible online.
www.therapistmarketinglab.com
July 3, 2025 at 6:55 PM
The SEO Bootcamp for Therapists is now live. Built by Chris Paredes - a therapist and former developer - for therapists who want to be found online in a way that reflects their values. 20% off through July 31.

www.therapistmarketinglab.com/blog/seo-boo...
Introducing the SEO Foundations Bootcamp for Therapists — Therapist Marketing Lab
Our therapist-built SEO Bootcamp is now live. Learn how to attract your ideal clients online. 20% off through July 31.
www.therapistmarketinglab.com
June 23, 2025 at 9:51 PM
SEO takes time — which is why summer is the perfect time to start. With 15 minutes a day, you can build visibility that pays off by fall. Blog + full SEO Bootcamp here: www.therapistmarketinglab.com/blog/start-s... #PrivatePractice #Therapists #SEO
Why Summer Is the Best Time for Therapists to Start SEO — Therapist Marketing Lab
SEO takes time to work - which makes summer the ideal time to start. Here’s why 15 minutes a day now can mean more clients later.
www.therapistmarketinglab.com
June 18, 2025 at 7:59 PM
Not sure what SEO really is - or how to use it as a therapist? I built a custom GPT to help. It’s trained on the bootcamp and supports you every step of the way.

Read about it here: www.therapistmarketinglab.com/blog/seo-cus...
Feeling Lost on SEO? Here’s the Tool I Built to Help You Find Your Way — Therapist Marketing Lab
Most SEO advice isn’t made for therapists - and that’s why I built a custom GPT just for this course. It’s your always-available guide to learning in a way that actually makes sense.
www.therapistmarketinglab.com
June 17, 2025 at 5:01 PM
Local SEO doesn’t have to be mysterious or salesy. If you’ve ever wondered how to show up in searches like “therapist near me,” here are 5 client-friendly ways to do just that. Full post: www.therapistmarketinglab.com/blog/local-s...
Top 5 Local SEO Tips for Therapists Who Want to Be Found — Therapist Marketing Lab
Want to show up in local Google searches without running ads? These five therapist-friendly local SEO strategies can help more ideal clients find your practice.
www.therapistmarketinglab.com
June 15, 2025 at 11:14 PM
Therapists asked: “Is SEO dead?” It’s changing, but it’s far from gone. AI wants structured, clear answers - and Wired says human voices are more valuable than ever. Follow-up to yesterday’s post on therapist content. www.therapistmarketinglab.com/blog/is-seo-...
SEO Isn’t Dead. But It Is Changing. Why It’s Evolving - and Why Therapist Voice Is More Important Than Ever — Therapist Marketing Lab
With AI answer engines and voice search on the rise, SEO is evolving fast. Therapists can adapt by combining structure, user intent, and authentic voice.
www.therapistmarketinglab.com
June 13, 2025 at 10:09 PM
Therapists using AI can publish more content - 42% more, according to Ahrefs - and still sound like themselves. I explain how we make that possible using the W.R.I.T.E. method and a custom GPT in the SEO Bootcamp.
www.therapistmarketinglab.com/blog/therapi...
How Therapists Can Use AI to Publish More Content Without Losing Their Voice — Therapist Marketing Lab
Therapists using AI tools like a custom GPT can increase content output by 42% without sacrificing authenticity. Here's how that works - and how the SEO Bootcamp supports it.
www.therapistmarketinglab.com
June 12, 2025 at 7:38 PM
SEO for therapists doesn’t have to be overwhelming. Here’s an 11-step checklist that walks you from search intent to content that connects.

www.therapistmarketinglab.com/blog/therapi...
The Therapist’s SEO Checklist: 10 Steps to Get Found Online (and 1 Bonus) — Therapist Marketing Lab
This SEO checklist for therapists covers everything from client-centered keywords to internal links - plus one thing that matters most: creating content.
www.therapistmarketinglab.com
June 11, 2025 at 4:52 PM
Seeing ads like “Get your therapy site indexed in ChatGPT”? 😬
Before you panic (or pay someone), here’s the truth:
- You can’t submit your site to ChatGPT
- AI search still favors solid SEO fundamentals
- Real content > buzzwords

#therapistseo

www.therapistmarketinglab.com/blog/seo-in-...
AI and SEO for Therapists: What You Really Need to Know in 2025 — Therapist Marketing Lab
Feeling overwhelmed by AI and SEO hype? Learn what’s actually changing (and what isn’t) when it comes to ChatGPT, Google AI Overviews, and SEO for therapists.
www.therapistmarketinglab.com
June 6, 2025 at 5:34 PM
If your client load has felt lighter lately, you’re not alone. It’s easy to go into panic mode — wondering if therapy demand is dropping, or if you need to completely reinvent your practice overnight. Simple keyword research may be just what you need.

www.therapistmarketinglab.com/blog/numbers...
Why Your Therapy Client Load Might Be Low — And How Keyword Research Can Help — Therapist Marketing Lab
Noticing fewer therapy clients lately? You’re not alone. Learn how keyword research using Google tools can help you reach more people searching for support in your area — and take control of your onli...
www.therapistmarketinglab.com
June 4, 2025 at 11:50 PM
After 20 years as a software developer, I became a therapist & realized most SEO advice for therapists is confusing or feels misaligned with our work.

I created Therapist Marketing Lab to help therapists use SEO to connect with their ideal clients.

www.therapistmarketinglab.com/blog/a-thera...
A Therapist’s Take on SEO — Why It Matters More Than You Think — Therapist Marketing Lab
As a therapist and former developer, I created Therapist Marketing Lab to demystify SEO — so you can connect with the people you’re most equipped to help.
www.therapistmarketinglab.com
May 30, 2025 at 6:44 PM