This Week in Social Media
thisweekinsocial.bsky.social
This Week in Social Media
@thisweekinsocial.bsky.social
Your weekly source for top social media marketing news, tutorials, tools, and case studies. Stay ahead of platform changes and discover what's working right now in social media marketing. Go BIG or go home! 📱🚀 https://thisweekinsocialmedia.com/subscribe
Feeling buried under the endless grind of LinkedIn content creation? Here are the 8 best AI tools for LinkedIn that can help you write faster, analyze better, and create scroll-stopping content. 👇

https://thisweekinsocialmedia.com/p/8-ai-tools-for-linkedin-pros

#LinkedInTips #AIEssentials
December 12, 2025 at 2:38 PM
Algorithms shift. Trends crash. Chaos reigns. This week's TWISM: how smart marketers stay calm and convert anyway: from AI-proof influencer vetting to the 63% faster purchase hack. Tackle it. 💪

https://thisweekinsocialmedia.com/p/tackle-the-uncertainty

#MarketingStrategy #DigitalMarketing
December 10, 2025 at 2:03 PM
Yearly recaps are becoming an industry standard on socials as YouTube joins the trend. Also, Meta is doubling down on holiday shopping after the record-breaking BFCM, and LinkedIn just dropped two monumental playbooks.

https://thisweekinsocialmedia.com/p/yearly-recaps-taking-over-socials

December 8, 2025 at 2:35 PM
Imagine you're a brand with a strong identity and loyal customer base. Suddenly, you decide to delete everything about your existing brand and pivot into something entirely different.

https://thisweekinsocialmedia.com/p/marketing-autopsy-when-jaguar-decides-to-delete-its-own-brand

#jaguar
December 7, 2025 at 5:16 PM
Do you have the vision to succeed with your socials in 2026? You don't know? 

Check if you actually have it or not: https://thisweekinsocialmedia.com/p/get-a-vision-for-2026

#Vision2026 #SocialMediaSuccess #FuturePlanning

December 4, 2025 at 2:47 PM
Southwest killed "Bags Fly Free" after 54 years. Their own data said it was a $300M mistake. Then they posted a meme. Full autopsy inside. 💀

https://thisweekinsocialmedia.com/p/marketing-autopsy-when-southwest-s-social-media-couldn-t-save-bags-fly-free

#SouthwestAirlines #BagsFlyFree
November 30, 2025 at 6:37 PM
Black Friday has finally arrived. Are your Facebook posts ready for it? Can your posts convert attention into profit? No?

No worries! We're here to show you how you can create scroll-stopping FB posts!

https://thisweekinsocialmedia.com/p/black-friday-special-create-scroll-stopping-facebook-posts
November 28, 2025 at 2:19 PM
What would happen if your socials ran on your own... for you?

Check out today's TWISM to learn more!

https://thisweekinsocialmedia.com/p/let-your-socials-run-for-you

#SocialMediaAutomation #ContentStrategy #MarketingTrends
November 26, 2025 at 2:12 PM
Meta is testing AI-generated daily briefs for your Facebook feed. Instagram lets you create 20-minute-long Reels.

Check out today's issue for more!

https://thisweekinsocialmedia.com/p/daily-social-briefs-incoming

#AIFeatures #SocialMediaNews #FacebookUpdates
November 24, 2025 at 2:23 PM
What's the worst that might happen for your brand when you collaborate with an influencer for just one post, without thinking thoroughly?

https://thisweekinsocialmedia.com/p/marketing-autopsy-bud-light-s-influencer-backfire

#MarketingFails #InfluencerBackfire #MarketingAutopsy

November 23, 2025 at 6:17 PM
You want to use a social media scheduling tool like Hootsuite, but you're afraid of the costs? We put together 12 of the best Hootsuite alternatives for you in today's issue. Just go ahead and pick the best one!

https://thisweekinsocialmedia.com/p/12-best-alternatives-for-hootsuite

November 21, 2025 at 3:00 PM
Digital marketing channels are getting harder and harder with every passing day. This is why you should pay attention to every platform!

https://thisweekinsocialmedia.com/p/every-platform-counts

#DigitalMarketing #SocialMedia #MarketingStrategy #OnlinePresence

November 19, 2025 at 2:04 PM
The holiday season is fast approaching, and the platforms are getting ready for the upcoming season. 

So, is your business ready for the shopping frenzy to come? 

https://thisweekinsocialmedia.com/p/holidays-coming-to-socials

#HolidaySeason #ShoppingFrenzy #BusinessReady #SocialMediaMarketing
November 17, 2025 at 2:51 PM
Are you looking for the best LinkedIn growth tool available? You're in luck! In today's TWISM, we're breaking down the best LinkedIn schedulers. Go ahead and pick the one that suits you the best!

https://thisweekinsocialmedia.com/p/9-best-linkedin-schedulers

#LinkedInGrowth #SocialMediaTools
November 14, 2025 at 2:54 PM
Dove ditched traditional marketing, won 52% new customers via creators. GaryVee's $500B live social opportunity is hiding in plain sight.

Read here: https://thisweekinsocialmedia.com/p/how-to-win-on-social-media

#Dove #MarketingTrends #CreatorEconomy#GaryVee #DigitalMarketing
November 12, 2025 at 2:02 PM
Did you ever feel overwhelmed by social media? You're not alone, because social media burnout is real!

Read today's newsletter to find out more about social burnout and this week's social media developments: https://thisweekinsocialmedia.com/p/social-media-burnout-is-real

#DigitalWellness

November 10, 2025 at 2:31 PM
What happens when tone-deaf wordplay takes over a marketing campaign? How does controversy affect the marketing plays?

Read to find out: https://thisweekinsocialmedia.com/p/marketing-autopsy-american-eagle-s-jeansiology-backfire

#MarketingCampaign #Branding #Controversy #Wordplay
November 8, 2025 at 6:16 PM
You have needs. You have a budget. You want to use the best Facebook scheduling tool for your socials. But you don't know which tool is best for you?

No worries, we got you!

Read today's TWISM to find the best tool: https://thisweekinsocialmedia.com/p/find-the-best-facebook-scheduling-tool
November 5, 2025 at 2:14 PM
TWISM delivers the strategies actually moving metrics, like Toyota Motor Corporation's 38% CPA reduction, or why 90% of consumers now trust social over TV.

https://thisweekinsocialmedia.com/p/manage-your-marketing-resources-effectively

#digitalmarketing #marketingtools #marketingwins
November 4, 2025 at 2:25 PM
The algorithms are watching you watch them. Instagram's feed control, Meta's $72B AI bet, TikTok replacing humans. 

This week's intel → https://thisweekinsocialmedia.com/p/get-a-grip-on-your-feed

#socialmedia #instagram #algorithm #meta #tiktok
November 3, 2025 at 2:24 PM
Marketers keep trying to create "the most engaging visuals for their campaigns" using AI.

But what happens when a marketer doesn't carefully calculate the potential outcomes?

Well, see for yourself: https://thisweekinsocialmedia.com/p/marketing-autopsy-46-a-ticket-ai-experience-implosion
November 2, 2025 at 6:29 PM
Want to make an impact on your socials? It's pretty simple: create actual value for people. The success will naturally follow.

Here's how: https://thisweekinsocialmedia.com/p/create-real-value-to-make-your-impact

#socialmedia #contentcreation #success #digitalmarketing
October 29, 2025 at 3:14 PM
Instagram finally adds 30-days watch history for Reels, Meta to introduce new personalization updates, YouTube previews Ask Studio AI Chatbot...

Read today's issue to keep up with social media this week: https://thisweekinsocialmedia.com/p/never-lose-the-reels-you-love

#ReelsHistory
October 27, 2025 at 2:50 PM
What can happen when a brand blindly jumps into a campaign without checking up on the past controversies of an influencer?

Read today's TWISM to save yourself: https://thisweekinsocialmedia.com/p/marketing-autopsy-casting-backfire-at-e-l-f

#BrandStrategy #InfluencerMarketing #MarketingMistakes
October 26, 2025 at 6:44 PM
You keep trying to improve your reach, but you keep failing? Most probably, it's because you don't have a strong content plan.

Here's how to create a strong content plan for your socials: https://thisweekinsocialmedia.com/p/grow-your-socials-using-this-plan

#ContentPlan #DigitalMarketing
October 24, 2025 at 2:48 PM