Tom Tms
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tomtms.bsky.social
Tom Tms
@tomtms.bsky.social
founder at rethrive.co → pre-launch
co-founder at fitIQ.io → $20k ARR

amateur triathlete at https://www.strava.com/athletes/t_tms
more at https://ttomaszewski.com
🔥 When dogfooding own product makes you live longer. 🔥

WFH = Recharge Day ⚡️
Me + my trackers all plugging in at once: Whoop, Oura, Garmin, Amazfit, Polar.

I am @reThrive_app prime testing subject.

#vibemarketing #shipaton
August 21, 2025 at 9:24 AM
Running Reddit ads right now at $0.08 CPC.

According to GPT Meta averages $1–2 CPC.

Why would I ever pay 15x more for a click?

I get the scale argument… but Reddit feels like a cheat code.

Anyone actually seeing better ROI on Meta vs Reddit?

#shipaton #vibemarketing
August 20, 2025 at 8:06 AM
reThrive Reddit Ads Results (Last Week):
• 2 live campaigns delivered 124K impressions
• CTR: ~1.1%, averaging $0.10 CPC
• US outperforms Europe in 1.5% CTR vs 1% CTR, but at 2.5x CPC
• Spent $140 ($20/day)
• A/B tests coming next

#shipaton #vibemarketing #buildinpublic
August 20, 2025 at 6:41 AM
This Sunday I’ll do an Olympic tri wearing Garmin, WHOOP, Oura, Polar 360 & Amazfit Helio.

Pretty sure no one has ever raced a triathlon as part of their #shipaton launch.

It’s a field test for reThrive → turning noisy wearables into a weekly pace-of-aging & body-age.
August 20, 2025 at 4:33 AM
Alright, #Triathlon attempt Day 99 (Tri-99)! Realizing 'minimalist gear' actually meant 'no gear' until yesterday. 😂

Secured:
🚲 Helmet (yep!)
👟 Clipless shoes (predicting many stationary falls)
💸 The 'good deal' bike's Di2 charger was a knockoff. Original ordered. So. Many. Hidden. Costs.

🧵
May 25, 2025 at 3:20 PM