Tom Webster
@tomwebster.media
Podcasting, stats and jokes. Podcasting Hall of Fame inductee.
Next year, we are bringing Podcast Movement Evolutions to SXSW—for free. Yes, free. My partner, Bryan, has the deets here: soundsprofitable.com/article/podc...
Why We’re Bringing Podcast Movement to SXSW (And Making It Free) - Sounds Profitable
Podcast Movement Evolutions is going to Austin next year. Let's talk about how, why, and how much extra cost it'll be (spoiler: none).
soundsprofitable.com
November 12, 2025 at 4:49 PM
Next year, we are bringing Podcast Movement Evolutions to SXSW—for free. Yes, free. My partner, Bryan, has the deets here: soundsprofitable.com/article/podc...
We have two full days of dedicated podcast programming at Advertising Week in New York starting Monday! Bring friends, bring brands, bring nachos (long day for me) and check out our entire schedule here!
newyork2025.advertisingweek.com/aw/schedule/...
newyork2025.advertisingweek.com/aw/schedule/...
Schedule / Advertising Week NY 2025
newyork2025.advertisingweek.com
October 4, 2025 at 5:57 PM
We have two full days of dedicated podcast programming at Advertising Week in New York starting Monday! Bring friends, bring brands, bring nachos (long day for me) and check out our entire schedule here!
newyork2025.advertisingweek.com/aw/schedule/...
newyork2025.advertisingweek.com/aw/schedule/...
My little book on podcasting, The Audience Is Listening, has been out for a year now, and I am so pleased with how people have responded to it. May I ask, if you found value, would leave a review on the platform of your choice? Every review matters. Thank you kindly.
audienceislisteningbook.com
audienceislisteningbook.com
The Audience is Listening by Tom Webster
Unlock podcasting success with Tom Webster's book, 'The Audience Is Listening'—your blueprint for building a big, engaged audience.
audienceislisteningbook.com
September 24, 2025 at 1:11 PM
My little book on podcasting, The Audience Is Listening, has been out for a year now, and I am so pleased with how people have responded to it. May I ask, if you found value, would leave a review on the platform of your choice? Every review matters. Thank you kindly.
audienceislisteningbook.com
audienceislisteningbook.com
Remembering Todd Cochrane - Sounds Profitable
Let's take a moment to reflect.
soundsprofitable.com
September 10, 2025 at 12:12 PM
Props to the music director for Alien Earth for ending episode one with a full playout of "The Mob Rules" from Dio-era Sabbath. Right on the fuckin' nose.
August 14, 2025 at 11:25 AM
Props to the music director for Alien Earth for ending episode one with a full playout of "The Mob Rules" from Dio-era Sabbath. Right on the fuckin' nose.
My favorite thing about Wordle is seeing how the Wordle Bot cheats every day.
Me: Fails after six tries.
Wordle Bot:
1. CRANE
2. ANTIDISESTABLISHMENTARIANISM ✅
Me: Fails after six tries.
Wordle Bot:
1. CRANE
2. ANTIDISESTABLISHMENTARIANISM ✅
August 3, 2025 at 12:45 PM
My favorite thing about Wordle is seeing how the Wordle Bot cheats every day.
Me: Fails after six tries.
Wordle Bot:
1. CRANE
2. ANTIDISESTABLISHMENTARIANISM ✅
Me: Fails after six tries.
Wordle Bot:
1. CRANE
2. ANTIDISESTABLISHMENTARIANISM ✅
Last week I got to attend a lecture from someone I admire a great deal: Mac King, the longest-running 1-person show in Vegas history (20 years and counting) and the greatest comedy magician to have ever done it. I learned the secret to keeping your show fresh
soundsprofitable.com/article/what...
soundsprofitable.com/article/what...
July 23, 2025 at 2:20 PM
Last week I got to attend a lecture from someone I admire a great deal: Mac King, the longest-running 1-person show in Vegas history (20 years and counting) and the greatest comedy magician to have ever done it. I learned the secret to keeping your show fresh
soundsprofitable.com/article/what...
soundsprofitable.com/article/what...
Here's an article about how public radio supporters only live in wealthy suburbs
www.wbur.org/news/2025/05...
www.wbur.org/news/2025/05...
We asked, you answered: WBUR readers’ favorite birthday cakes around Boston
In honor of WBUR's 75th anniversary, we’ve wrangled together some reader responses about their favorite desserts in Greater Boston into one mouthwatering roundup.
www.wbur.org
May 31, 2025 at 12:40 PM
Here's an article about how public radio supporters only live in wealthy suburbs
www.wbur.org/news/2025/05...
www.wbur.org/news/2025/05...
Hello - statistician here. Can we do away with "Win Probability" and election needles and anything else that attempts to predict the results of unique events? kthxbye
When Jalen Brunson drilled a pull-up 3 to put the Knicks up 14 with 2:51 left in the fourth quarter, New York’s win probability was…100%.
www.theringer.com/2025/05/22/n...
www.theringer.com/2025/05/22/n...
The Indiana Pacers Refuse to Die
With Tyrese Haliburton channeling Reggie Miller, the Pacers broke both probability models and the Knicks with the greatest comeback in NBA playoff history
www.theringer.com
May 22, 2025 at 3:43 PM
Hello - statistician here. Can we do away with "Win Probability" and election needles and anything else that attempts to predict the results of unique events? kthxbye
ICYMI: Last week's Sounds Profitable newsletter wasn't your average weekly missive - it was a robust exploration of podcastings "Fans", "Anti-fans," and of course, the "meh middle." Brand new, unreleased data and some clear marching orders for the medium.
soundsprofitable.com/article/the-...
soundsprofitable.com/article/the-...
The Great Podcast Divide: Understanding Fans vs. Anti-Fans - Sounds Profitable
A look at the demographics of podcast audiences who are the medium’s fans… as well as the opposite.
soundsprofitable.com
May 13, 2025 at 1:06 PM
ICYMI: Last week's Sounds Profitable newsletter wasn't your average weekly missive - it was a robust exploration of podcastings "Fans", "Anti-fans," and of course, the "meh middle." Brand new, unreleased data and some clear marching orders for the medium.
soundsprofitable.com/article/the-...
soundsprofitable.com/article/the-...
As the original owner has relinquished the name to become Leo IV, I am formally announcing that from this moment on I shall be taking the name "Robert Prevost II"
May 8, 2025 at 8:49 PM
As the original owner has relinquished the name to become Leo IV, I am formally announcing that from this moment on I shall be taking the name "Robert Prevost II"
Yes, hear how I would pull a long con. Thanks for an amazing interview, @dannybrown.me !
You might know @tomwebster.media as the serious, all-knowledgeable podcast industry pro. And he is.
But did you know his long term plan to hijack a rich widow's money? Or the weird things he'd say at a funeral? Learn all about those and more on this week's 5 Random Questions! 🎧👇
apple.co/4iPVZth
But did you know his long term plan to hijack a rich widow's money? Or the weird things he'd say at a funeral? Learn all about those and more on this week's 5 Random Questions! 🎧👇
apple.co/4iPVZth
May 8, 2025 at 5:46 PM
Yes, hear how I would pull a long con. Thanks for an amazing interview, @dannybrown.me !
It's a *great* week when there is a brand new @chuckwendig.bsky.social book sitting on my Kindle. Plowed through a quarter of it last night. Swearing off the woods, stairs, and other people for a while.
May 1, 2025 at 6:27 PM
It's a *great* week when there is a brand new @chuckwendig.bsky.social book sitting on my Kindle. Plowed through a quarter of it last night. Swearing off the woods, stairs, and other people for a while.
Reposted by Tom Webster
For the 50th anniversary of the fall of Saigon... open.substack.com/pub/johnword...
Podcasts Help America Heal from the Vietnam War, Fifty Years Later
The fall of Saigon happened April 30, 1975. A half-century later, podcasts chronicle the war for future generations, and keep alive the memory of those who died.
open.substack.com
April 30, 2025 at 6:19 PM
For the 50th anniversary of the fall of Saigon... open.substack.com/pub/johnword...
This week in the Sounds Profitable newsletter, I dig into Smart TV podcast consumption - and I gotta say, two things really surprised me. And I don't often get surprised, because I never eat with my back to the door and I sleep in a panic room.
soundsprofitable.com/article/the-...
soundsprofitable.com/article/the-...
The Smart TV Factor: What Growing Connected TV Listening Means for Podcasting - Sounds Profitable
Smart TVs are increasingly popular tools for accessing podcasts, but what does that actually mean for the medium?
soundsprofitable.com
April 30, 2025 at 11:38 AM
This week in the Sounds Profitable newsletter, I dig into Smart TV podcast consumption - and I gotta say, two things really surprised me. And I don't often get surprised, because I never eat with my back to the door and I sleep in a panic room.
soundsprofitable.com/article/the-...
soundsprofitable.com/article/the-...
The tempo change in this is just . Give it time, indeed.
youtu.be/DF2QKZ823HY?...
youtu.be/DF2QKZ823HY?...
Goose - Give It Time (Official Video)
YouTube video by GooseBandVEVO
youtu.be
April 29, 2025 at 5:37 PM
The tempo change in this is just . Give it time, indeed.
youtu.be/DF2QKZ823HY?...
youtu.be/DF2QKZ823HY?...
Man, is Radio Paradise's Rock Mix killing it this morning.
April 28, 2025 at 2:17 PM
Man, is Radio Paradise's Rock Mix killing it this morning.
FWIW, I filed a Freedom of Information Act request on Feb 4 that was labeled "Perfected" and marked to "Fulfill." It's now nearly May. These are supposed to be responded to in 20 days, even if only to tell you that there is a delay. I'm sure this is nothing
April 27, 2025 at 1:35 PM
FWIW, I filed a Freedom of Information Act request on Feb 4 that was labeled "Perfected" and marked to "Fulfill." It's now nearly May. These are supposed to be responded to in 20 days, even if only to tell you that there is a delay. I'm sure this is nothing
Now we can drop letter grades, and just grade milk like we'd grade a first grader - satisfactory, unsatisfactory, needs improvement.
www.reuters.com/business/hea...
www.reuters.com/business/hea...
US FDA suspends milk quality tests amid workforce cuts
The Food and Drug Administration is suspending a quality control program for testing of fluid milk and other dairy products due to reduced capacity in its food safety and nutrition division, according to an internal email seen by Reuters.
www.reuters.com
April 22, 2025 at 9:08 PM
Now we can drop letter grades, and just grade milk like we'd grade a first grader - satisfactory, unsatisfactory, needs improvement.
www.reuters.com/business/hea...
www.reuters.com/business/hea...
So excited to see John Waite tomorrow - truly one of my favorite rock singers. Enjoy this peak slice of the 70s - his shirt, the backup singers, his casually slaying a bass line. Sublime.
www.youtube.com/watch?v=jpsV...
www.youtube.com/watch?v=jpsV...
Babys - Isn't It Time • TopPop
YouTube video by TopPop
www.youtube.com
April 18, 2025 at 2:13 PM
So excited to see John Waite tomorrow - truly one of my favorite rock singers. Enjoy this peak slice of the 70s - his shirt, the backup singers, his casually slaying a bass line. Sublime.
www.youtube.com/watch?v=jpsV...
www.youtube.com/watch?v=jpsV...
I am so happy with my podcasting setup right now - I've used so many mics and interfaces over the years, but it's really dialed in now. Not ideal conditions for doing a show (no dedicated studio, just a desk in a busy apartment building) so this is as good as it gets, I think. pca.st/zr2040m8
Web Player - Pocket Casts
Listen to your favorite podcasts online, in your browser. Discover the world's most powerful podcast player.
pca.st
April 18, 2025 at 12:46 PM
I am so happy with my podcasting setup right now - I've used so many mics and interfaces over the years, but it's really dialed in now. Not ideal conditions for doing a show (no dedicated studio, just a desk in a busy apartment building) so this is as good as it gets, I think. pca.st/zr2040m8
Tomorrow! The first report from The Advertising Landscape 2025, the largest cross-media study of its kind, will debut in a live, free webinar at 2PM Eastern. This study will look at the audience for ad-supported podcasts for the first time. Join me!
hubs.la/Q03gNgwD0
hubs.la/Q03gNgwD0
April 15, 2025 at 1:48 PM
Tomorrow! The first report from The Advertising Landscape 2025, the largest cross-media study of its kind, will debut in a live, free webinar at 2PM Eastern. This study will look at the audience for ad-supported podcasts for the first time. Join me!
hubs.la/Q03gNgwD0
hubs.la/Q03gNgwD0
My partner Bryan has spent quite a bit of time getting to the bottom of Spotify for Creators, their new video offering. He put it all down on wax today - and it's a strong take. If you are considering opting in to the program, you need to read this first. soundsprofitable.com/article/the-...
The Impact Spotify’s Video Has on Publishers - Sounds Profitable
It's time to talk about Spotify Video and Streaming Audio and how podcasting should carry itself going forward.
soundsprofitable.com
April 10, 2025 at 5:56 PM
My partner Bryan has spent quite a bit of time getting to the bottom of Spotify for Creators, their new video offering. He put it all down on wax today - and it's a strong take. If you are considering opting in to the program, you need to read this first. soundsprofitable.com/article/the-...