❌ presenting consumers with a comparison of the CO2 emissions of flights without providing sufficient information on the elements behind the comparisons.

❌ presenting a “calculator” of a flight’s emissions without providing scientific proof on the reliability of the calculation

❌ claiming that the airline is moving toward environmental performance such as net zero emissions without clear and verifiable commitments, targets and an independent monitoring system.

❌ using terms such as “green”, “sustainable” or “responsible” in an absolute way

❌ using the term “sustainable aviation fuel” without clearly justifying the fuels’ environmental impact

❌ creating the incorrect impression that additional fees to finance climate projects or the use of alternative fuels can reduce or fully counterbalance CO2 emissions

Examples of Indigenous knowledge for adaptation: diversified farming, forest stewardship, communal disaster response

👉 Full article www.fairtourism.nl/en/climate-c...

💬 "Many indigenous and rural communities have generations of experience adapting to changing weather patterns. By embedding these practices into tourism, they pass on resilience strategies while strengthening local livelihoods."

💬 "When tourism is directed by outside investors chasing quick profits, ecosystems suffer. But when local communities set the rules—prioritizing sustainability, protecting ancestral knowledge, and ensuring fair benefit-sharing—tourism becomes a force for resilience, not risk."

💡 Keep it simple and make #sustainability a core part of the entire business model

👉 stayfutureproof.com/en/van-inten...

Practical steps
1. Make intentions concrete
2. Work in small steps
3. Work in small steps
4. Work in small steps
5. Work in small steps

Company: South Australian Tourism Commission
Role: Project Manager, Tourism for Good
Location: Adelaide, South Australia, Australia

"responsible for driving the implementation of the Tourism for Good strategic priority"

🌐 www.linkedin.com/jobs/view/43...

Company: National Geographic Society
Role: Coordinator, Hospitality & Events
Location: Washington, DC, USA

"responsible for administrative, operational, and other duties related to the Hospitality and Event Operations"

🌐 ngs.wd1.myworkdayjobs.com/en-US/ngs_ex...

Company: EXO Travel Egypt
Role: various roles including Senior Travel Consultant, Product Manager, Administrative Office Manager

🌐 www.exotravel.com/about-exo/ex...

#EXOEgypt #CareerOpportunities

Company: IHG Hotels & Resorts
Role: Senior Manager, Sustainability Analytics
Location: Windsor, England, United Kingdom

"turn complex sustainability and ESG data into clear insights, compelling stories, and smart strategies that drive meaningful progress"

🌐 www.linkedin.com/jobs/view/43...