Some people think this image is a horror story, but what we see is an informational matrix that describes of common factors when you're trying to figure out how to make more or less of a thing than is in the standard recipe.

There's a reason that Babylonian math was base twelve and base sixty!

Archetype modeling ensures that the information structure at the core of a digital place is optimized to help users get things done. Learn to anticipate user needs for your digital places. Starting November 13th. More info: buff.ly/tsAjNar
#DesignNurture #TUGWorkshop

"Why we do it" comment from Dan Klyn's University of Michigan Introduction to #InformationArchitecture Course:

From all of us at The Understanding Group we pray the coming year brings you the gifts of clarity, peace and joy!

Merry Christmas and Happy New Year!