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Upbound
@upbound.io
AI-Native Infrastructure Platforms

Upbound empowers infrastructure and platform teams with intelligent control planes, based on Kubernetes and Crossplane, that provision, operate, and adapt, ensuring your platforms are ready for both humans and agents.
Kick off #KubeCon week at #PlatEngDay! 🚀

Stop by Table Z36 to meet the Upbound team + Crossplane maintainers. We’ll be talking all things IDP, platform engineering, and how Upbound Crossplane 2.0 helps teams scale smarter.

💬 Expert Q&A
💡 Real-world platform insights
🎁 Exclusive swag
November 10, 2025 at 12:01 PM
It’s official; Crossplane is now a #CNCF graduated project, and we have something special for the #Crossplane community at #KubeConAtlanta!

🏌️ Mini golf. Food. Drinks. Good vibes.
🎟️ First 100 guests get special swag.

Want in? RSVP here → utm.guru/ujknX

#KubeConNA #KubeCon
November 8, 2025 at 5:01 PM
🎓 Big news: @crossplane.io, created and open-sourced by Upbound, is now CNCF Graduated!
Declarative control is shaping the future of infrastructure delivery.
This milestone sets the stage for what’s next: the Intelligent Control Plane. 🤖
🔗 Learn More: utm.guru/ujknU
November 6, 2025 at 5:06 PM
We’re headed to Atlanta for #KubeCon + #CloudNativeCon North America 2025!

Meet the Upbound team at Booth 940 to explore Crossplane 2.0, built to simplify and accelerate platform engineering. Join our sessions, workshops, and community party!

📅 Nov 10–13
📍Atlanta
➡️ utm.guru/ujj7z
November 5, 2025 at 10:00 PM
See what’s new with the Upbound team at #KubeConAtlanta!

📍 Booth 940
💡 Live demos, hands-on features, & exclusive swag
🤝 Chat with the creators of Crossplane
🎟️ Access to invite-only events for attendees all week

Book your 1:1 early → utm.guru/ujhLR
October 31, 2025 at 7:00 PM
🚀 It’s here. The highly anticipated Crossplane 2.0 has landed.

Today, we launched Upbound Crossplane 2.0:
⚡ AI-native ops
⚡ Dev tooling + Web UI
⚡ Enterprise runtime

Run infrastructure at AI speed.
🔗 utm.guru/uiZLI
August 14, 2025 at 11:00 PM
Congrats to Emmanuel Asekhame, the winner of our guessing game! Please stop by booth 113 today to pick up your prize, Beats headphones. Thanks to all who participated, especially to those who got creative and used AI. Better luck at our next conference, KubeCon Atlanta. #GartnerAPPS
June 5, 2025 at 5:08 PM
📍Visit us at #GartnerAPPS at Booth #113 to experience:

✅ Live control plane-powered platform demos
✅ 1:1 expert guidance on DevEx, Kubernetes, APIs, and Backstage
✅ Event exclusive white paper
✅ Daily swag & raffles

🎯 Want to save time? Book a 1:1 meeting now - utm.guru/uinQ8
June 3, 2025 at 4:04 PM
🚨 New whitepaper for exec tech leaders! 🚨
"Unlocking Enterprise Velocity Through Platform Engineering"

Learn how control planes can help accelerate innovation and reduce complexity without starting from scratch.

📍Exclusive at Booth 113 at #GartnerAPPS

#PlatformEngineering #DevEx #Kubernetes
May 30, 2025 at 9:45 PM
🚀 Go Templates + Upbound = Up Level Your Platform Engineering

Define your control planes using YAML and Go templates, including VSCode integration, autocompletion, schema validation, and testing.

Learn how to port over an KCL Function to Go Templates in this tutorial: utm.guru/uipwt
May 22, 2025 at 4:21 PM
👋 Catch us at #GartnerAPPS at Booth 113 to talk platform strategy, not just products.

From unifying dev experience to cutting cloud waste, we’ll show you how Upbound can solve the real stuff: velocity, security, scaling, and more.

🚨 Book a 1:1 utm.guru/uinRb
May 22, 2025 at 8:18 AM
Innovation moves fast, but platform strategy determines who keeps up. Schedule a 1:1 with us at #GartnerAPPS to:

✅ Drive measurable business value
✅ Unify your developer experience
✅ Cut operational overhead and cloud waste

utm.guru/uinQ8
May 20, 2025 at 4:05 PM
Headed to #Gartner in Vegas June 3–5?

We’ll be at Booth 113 with:
🔥 Live demos
📘 Tech leader white paper
🎁 Swag & raffles
💬 1:1 platform strategy chats

📅 Grab time with us early: utm.guru/uinRb
🍽️ Want in on our private June 3 dinner? DM us.
May 15, 2025 at 3:03 PM
Crossplane helps platform engineers create powerful APIs that hide complexity, stay provider-agnostic & scale effortlessly. Platform engineers focus on implementations; application teams focus on requirements.
Learn more: utm.guru/uimkP
#Crossplane #Kubernetes #PlatformEngineering #CNCF
May 8, 2025 at 4:15 PM
🎤 Missed Upbound at KubeCon EU 2025? We’ve got you. From Crossplane v2 to Platform Engineering Journeys, history lessons and spicy Platform Engineering panels, here’s what Upbound brought to London 👉🏼 utm.guru/uijS2
April 24, 2025 at 5:04 PM
Dive deep into the details of #Crossplane’s latest features, releases, and future direction with maintainers Jared Watts and Nic Cope at #KubeCon today!
April 4, 2025 at 9:00 AM
☕️ Fuel up at the Upbound Coffee & Tea Bar during #KubeCon + #CloudNativeCon! Grab a drink and chat with us about @crossplane_io and Upbound—cloud-native innovation at booth N562, served hot! 🚀 bit.ly/4i3jqQb
April 4, 2025 at 8:30 AM
Check out today's #KubeCon session on how Macquarie embarked on a transformative journey to modernize its cloud control plane with Steven and Pranita! #platformengineering utm.guru/uifax
April 3, 2025 at 2:45 PM
Catch today's session on exploring how to build controllers that reconcile resources across a dynamic fleet of Kubernetes clusters at #KubeCon. utm.guru/uieZX
April 3, 2025 at 1:00 PM
Explore how to build controllers that reconcile resources across a dynamic fleet of #Kubernetes clusters at "Dynamic Multi-Cluster Controllers With Controller-runtime" today at #KubeCon! utm.guru/uieUY
April 2, 2025 at 1:15 PM
Help Viktor and Whitney guide an anthropomorphized app to build an Internal Developer Platform and enable devs to have self-service access to widely used system capabilities in this interactive "Choose Your Own Adventure"--style talk! utm.guru/uieUR
April 2, 2025 at 12:30 PM
🚀 Heading to #KubeCon + CloudNativeCon Europe in #London? Stop by Booth N562 for a live demo on DevTooling and SDLC! Don't want to wait? Schedule a 1:1 with one of our experts. utm.guru/uicv8
April 2, 2025 at 9:30 AM
Say goodbye to manual cloud provisioning, checkout Upbound’s Python DevEx Lab! It walks you through building reusable infrastructure platforms with Crossplane Providers and embedded functions in Python. ☁️🚀 utm.guru/uiev0
April 1, 2025 at 11:54 AM
Learn what it takes to succeed in building an internal developer platform from scratch at today's #PlatformEngineeringDay panel! utm.guru/uiewF
April 1, 2025 at 10:45 AM
Explore how to extend #Crossplane’s reach in new and flexible ways with a focus on provider-http with Ariel Septon & Jared Watts at #KubeCon today! utm.guru/uiew3
April 1, 2025 at 9:31 AM