"Goods that Matter” reflects our commitment to sourcing products from individuals and small businesses we truly believe in. Our products come from artisans across the U.S., who make a positive impact through their work. We value people and their stories, and we know you do too! willinglee.co/makers

(5/5) At the heart of small businesses is ✨connection✨. We genuinely want to help you, and relish in your delight when we find the perfect solution for your needs. So before you pull up Amazon to find a birthday gift for your mom, I encourage you to reach out to a small business instead.

(4/5) Life has a funny way of feeling cyclical. We often weigh the pros and cons of keeping Willinglee open. Honestly, the cons seem to be piling up, but I'm not ready to let go of the magic yet. I suppose I’m sharing this to give you a glimpse into the daily realities of a small business owner.

(3/5) Like many small businesses, Lilac Hedge faced many challenges. It eventually closed, but I cherish the memories. To me, it was magical. I loved listening to my mom engage with her customers, discussing what they enjoyed—it’s this sense of connection that makes owning a business worthwhile.

(2/5) I was 7 when my parents opened their store, Lilac Hedge. It was a passion project born from my mom's dream and supported by my dad. I have memories of completing my homework in the back and eagerly helping my mom wrap customer gifts. Much of the shop inventory still fills my parent’s home.

(1/5) This is the first "nuclear family" photo we’ve taken since Alex and I got married—hard to believe! As visits become more chaotic (little ones!) and time speeds by, we often forget to document the present. I’m so grateful Alex captured this one, complete with Nellie at my feet.

Je T’aime, je t’aime, je t’aime 💕

#gifts #giftboxes #giftsforher #giftsforhim #valentinesday #valentinesdaygifts #willingleegifts #everydaygiting

Your sweet thang will smile at this sweet gift 🧦🍫💕

#gifts #giftboxes #giftsforher #giftsforhim #valentinesday #valentinesdaygifts #willingleegifts #everydaygiting

Fun fact: our gifts are wrapped in hand-painted seasonal gift wrap if you choose to add it! We like to think it adds quite a bit of charm to the gifting experience 💜

#giftgiving #valentinesgifts #willingleegifts #willingleegoods #goodsthatmatter #willingleegiftboxes #giftsforher #giftsforhim

We like to say anytime is a good time to show your love. But heck, if it’s going to take Valentine’s Day to do it—so be it!

#gifts #giftboxes #giftsforher #giftsforhim #valentinesday #valentinesdaygifts #willingleegifts #everydaygiting