Beauty trends come and go, but only a few innovations redefine an entire category. Beautyblender is one of them. What began as a practical solution for a makeup artist on a high-definition television set quickly became a global sensation—one that reshaped how both professionals and everyday consumers apply makeup. Today, Beautyblender stands as a beauty essential, a cultural touchpoint and a testament to the ingenuity of its founder, Rea Ann Silva.

Amazon.com : Beautyblender® | Original Pink Beauty Blender Makeup Sponge, Super-Soft Foam Easily Blends Foundations, Powders & Creams, Made in USA, Reusable, Washable, Streak Free Application, Vegan, ...

Beautyblender 12-Hour Always on Radiant Skin Tint (Medium 1) & Original Pink Beauty Blender Makeup Sponge Bundle

Beautyblender Makeup, makeup blending sponges, and tools

Amazon.com : Beautyblender® | Nude Beige Beauty Blender Makeup Sponge, Super-Soft Foam Easily Blends Foundations, Powders & Creams, Made in USA, Reusable, Washable, Streak Free Application, Vegan, Cru...

Amazon.com : Beautyblender® | Original Pink Beauty Blender Makeup Sponge, Super-Soft Foam Easily Blends Foundations, Powders & Creams, Made in USA, Reusable, Washable, Streak Free Application, Vegan, ...

A popularidade da esponja de maquiagem, que começou com a famosa Beautyblender, mas que hoje conta com uma diversidade de possibilidades no mercado da beleza, não é por acaso. O acessório é prático, fácil de carregar e, muitas vezes, substitui mais de um pincel, economizando espaço no nécessaire.  No entanto, com os diferentes modelos disponíveis, é normal rolar a dúvida de qual é o ideal para cada tipo de make. E como a resposta para essa questão depende do tipo de maquiagem que cada uma usa no dia a dia, trouxemos um guia completo dos tipos de esponjinha. 

Melody Bradford talks with Rea Ann Silva, the creator of Beautyblender, to explore the process of creating a brand new category in the beauty industry.

After foundation, you want to apply your concealer in a patting motion, then press it in with a concealer brush or Beautyblender. Hot tip: Don’t smear or drag—simply patting your concealer in will keep it from caking and creasing. Creating a good base is key when it comes to how to apply concealer under eyes. Hourglass Vanish Seamless Finish Concealer Brush Beautyblender Original Sponge The first, the best, the original—and we have founder Rea Ann Silva to thank. This award-winning makeup applicator uses exclusive aqua-activated material for an airbrushed application and absorbs minimal product, so makeup always lands on your face, not your sponge.

Our deals editor found the best sales online today, including Halloween décor at West Elm, a $48 Prana dress, and a Beautyblender.

Our deals editor found the best sales online today, including Halloween décor at West Elm, a $48 Prana dress, and a Beautyblender.

Our deals editor found the best sales online today, including Halloween décor at West Elm, a $48 Prana dress, and a Beautyblender.

Our deals editor found the best sales online today, including Halloween décor at West Elm, a $48 Prana dress, and a Beautyblender.

Every week, I find the best beauty products on sale exclusively for ‘Beauty Brief’ newsletter subscribers. This week’s best deals include a Beautyblender sponge, Milk Makeup mascara, and a First Aid cleanser that’s half off.

Brand beautyblender Color Original Pink Material Foam,Sponge Item dimensions L x W x H 1.77 x 1.77 x 2.56 inches Skin Type Dry SMOOTH BLEND: The award winning aqua-activated sponge grows to about twice its size when wet, and ...

Our conversation with Rae Ann Silva, the creator of the Beautyblender, on how she came up with the idea for the ubiquitous makeup sponge.

Our conversation with Rae Ann Silva, the creator of the Beautyblender, on how she came up with the idea for the ubiquitous makeup sponge.

Every week, I find the best beauty products on sale, exclusively for ‘Beauty Brief’ newsletter subscribers. This week’s best deals include the original Beautyblender, our writer’s go-to SPF oil, and a beginner-friendly retinol for $8.