In this post, we highlight the use of CloudSmart Insights to create custom private offer rules, discounts, and messaging with customers. We explore how to create a campaign, determine the offer recipients, and deliver offers at scale. We reference the AWS Marketplace Catalog API, which lets sellers create private offers programmatically from their internal applications without needing to use the AWS Marketplace Management Portal. You can start by creating a draft private offer and iterate until the offer is ready to publish.

In today’s rapidly evolving digital landscape, effective content curation is essential for businesses to stand out and connect with their target audience. Optimizing customer outreach can be a difficult task. Sales intelligence can help you use data to understand customer behavior, attract prospects with relevant messaging, and focus sales and marketing efforts where they’ll make [...]

Cyber Security Cloud Inc. uses CloudSmart Insights and Amazon SES to create targeted email communications, reducing private offer creation time and increasing sales closure rates for their WafCharm web application firewall service.