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As global e-commerce beauty grows, gift boxes and paper-based cartons convey a sustainability stance, and advanced decorating techniques can help brands stand out. Read our new feature on the appeal of secondary packaging.
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#beautypack #feature #cartons
Secondary Packaging, with Primary Appeal
As global e-commerce beauty grows, gift boxes and paper-based cartons convey a sustainability stance, while advanced decorating techniques can help distinguish individual brands. Plus, an update on ta...
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June 17, 2025 at 1:54 PM
Cecilia Gates, Founder and Chief Creative Officer of the Gates Agency, explains how TikTok has changed the game for beauty marketing. Don't miss it!
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#beautypack #exclusive #TikTok #beautyindustry
How TikTok Has Changed the Game for Beauty Marketing
It’s a new era of co-creation, where community feedback can reshape product lines—and rewrite the rules of packaging. Written by Cecilia Gates, Founder and Chief Creative Officer of the Gates Agency. ...
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June 12, 2025 at 1:36 PM
In our newest feature on applicators and tools, suppliers such as Nuon Medical, HCP Packaging, PennelliFaro, and more talk about the latest innovations that enhance color cosmetics and skincare products.
➡️ www.beautypackaging.com/applicators-...
#beautypack #features #applicators
Applicators & Tools Designed for Results
Packaging supplier innovations in applicators and brushes improve the application experience and enhance a cosmetic formula’s effectiveness.
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May 20, 2025 at 1:29 PM
Deb Adams examines the pace and rate of barrier innovations—and what is now available on the market. Check it out below.
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#beautypack #exclusives #sustainablepackaging
The Future of Sustainable Packaging: Solving the Moisture Barrier Challenge
A look at the pace and rate of barrier innovations—and what’s now available.
www.beautypackaging.com
May 12, 2025 at 12:19 PM
Emily Safian-Demers explains how Amazon became a key player in Beauty and Skincare. Check out the link below to see what she has to say.
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#Beautypack #exclusives #amazonbeauty
How Amazon Became a Key Player in Beauty and Skincare
‘It’s word-of-mouth marketing from more than 300 million friends.’
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May 7, 2025 at 2:19 PM
Don't miss Editor-in-Chief Jamie Matusow's exclusive interview with Formulary 55 founder Kecia Hielscher.
➡️ www.beautypackaging.com/contents/vie...
#exclusives #beautypack #formulary55
How One Entrepreneur Took Ownership of an Existing Beauty Brand
Starting a business from scratch is never easy—and neither is new ownership. Here’s how one entrepreneur is meeting the challenges.
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March 11, 2025 at 12:10 PM
Don't miss our exclusive, "Beauty Packaging Design Trends for 2025 and Beyond." From retro aesthetics to refillable solutions, explore how beauty packaging trends in 2025 blend style, function, and brand storytelling.
➡️ www.beautypackaging.com/contents/vie...
#beautypack #exclusive #beautytrends
Beauty Packaging Design Trends for 2025 and Beyond
From retro aesthetics to refillable solutions, explore how beauty packaging trends in 2025 blend style, function, and brand storytelling.
www.beautypackaging.com
February 27, 2025 at 12:31 PM
Check out the growing list of new President and CEO appointments at big beauty brands.
➡️ www.beautypackaging.com/contents/vie...
#beautynews #beautyCEO #beautypack
New Beauty President and CEO Appointments in 2025
Here's a running list of President and CEO appointments at top beauty brands and companies in 2025. Check back for updates.
www.beautypackaging.com
January 28, 2025 at 1:18 PM
Elle Morris, Beauty Branding and Design Consultant, shares her 2025 beauty predictions on sustainability, personalization, customization, ‘fast beauty’ alternatives, and more.
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#beautytrends #exclusives #beautypack
What’s Next for Beauty in 2025?
Predictions on sustainability, personalization, customization, ‘fast beauty’ alternatives, and more.
www.beautypackaging.com
January 21, 2025 at 2:42 PM
Don't miss Circana's Larissa Jensen's latest Expert Opinion on how different generations influence beauty sales.
➡️ www.beautypackaging.com/contents/vie...
#beautypack #exclusive #beautyindustry
How Different Generations Are Influencing Beauty Sales
Each group of consumers has its trends.
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January 10, 2025 at 2:09 PM