DMEXCO
@dmexco.bsky.social
A Meeting place for key players in digital business, marketing and innovation.
September 17 & 18, 2025 #DMEXCO25 Imprint/Privacy on Website
September 17 & 18, 2025 #DMEXCO25 Imprint/Privacy on Website
Couldn’t make it to every stage? We’ve got you covered. 🙌
Dive into all sessions anytime in the DMEXCO Video-On-Demand Library.
Log in now or register for free: https://community.dmexco.com/login/de-DE/event/dmexco-2025/ticket/VGlja2V0VHlwZV82MzQ2MA==/page/UmVnaXN0cmF0aW9uRm9ybV81NDcyOQ==
Dive into all sessions anytime in the DMEXCO Video-On-Demand Library.
Log in now or register for free: https://community.dmexco.com/login/de-DE/event/dmexco-2025/ticket/VGlja2V0VHlwZV82MzQ2MA==/page/UmVnaXN0cmF0aW9uRm9ybV81NDcyOQ==
November 13, 2025 at 2:41 PM
Couldn’t make it to every stage? We’ve got you covered. 🙌
Dive into all sessions anytime in the DMEXCO Video-On-Demand Library.
Log in now or register for free: https://community.dmexco.com/login/de-DE/event/dmexco-2025/ticket/VGlja2V0VHlwZV82MzQ2MA==/page/UmVnaXN0cmF0aW9uRm9ybV81NDcyOQ==
Dive into all sessions anytime in the DMEXCO Video-On-Demand Library.
Log in now or register for free: https://community.dmexco.com/login/de-DE/event/dmexco-2025/ticket/VGlja2V0VHlwZV82MzQ2MA==/page/UmVnaXN0cmF0aW9uRm9ybV81NDcyOQ==
Big news! 💥
Our very own Verena Gründel, DMEXCO Director Brand & Communications, has been named one of Germany’s 100 most influential women by STRIVE Magazine.
We couldn’t be prouder to see her recognized among the country’s most inspiring changemakers. 💫
#STRIVE100 #DMEXCO #BeBoldMoveForward
Our very own Verena Gründel, DMEXCO Director Brand & Communications, has been named one of Germany’s 100 most influential women by STRIVE Magazine.
We couldn’t be prouder to see her recognized among the country’s most inspiring changemakers. 💫
#STRIVE100 #DMEXCO #BeBoldMoveForward
October 23, 2025 at 11:03 AM
Big news! 💥
Our very own Verena Gründel, DMEXCO Director Brand & Communications, has been named one of Germany’s 100 most influential women by STRIVE Magazine.
We couldn’t be prouder to see her recognized among the country’s most inspiring changemakers. 💫
#STRIVE100 #DMEXCO #BeBoldMoveForward
Our very own Verena Gründel, DMEXCO Director Brand & Communications, has been named one of Germany’s 100 most influential women by STRIVE Magazine.
We couldn’t be prouder to see her recognized among the country’s most inspiring changemakers. 💫
#STRIVE100 #DMEXCO #BeBoldMoveForward
Missed it live? 🚀
You can rewatch now Kai Hudetz’ (Managing Director, IFH Köln GmbH) keynote “E-Commerce in the Age of AI” and all sessions from #DMEXCO25 on our Video-On-Demand platform.
Two days of insights, trends & inspiration – now available anytime, anywhere.
👉 https://bit.ly/4n4Kq3y
You can rewatch now Kai Hudetz’ (Managing Director, IFH Köln GmbH) keynote “E-Commerce in the Age of AI” and all sessions from #DMEXCO25 on our Video-On-Demand platform.
Two days of insights, trends & inspiration – now available anytime, anywhere.
👉 https://bit.ly/4n4Kq3y
October 15, 2025 at 11:45 AM
Missed it live? 🚀
You can rewatch now Kai Hudetz’ (Managing Director, IFH Köln GmbH) keynote “E-Commerce in the Age of AI” and all sessions from #DMEXCO25 on our Video-On-Demand platform.
Two days of insights, trends & inspiration – now available anytime, anywhere.
👉 https://bit.ly/4n4Kq3y
You can rewatch now Kai Hudetz’ (Managing Director, IFH Köln GmbH) keynote “E-Commerce in the Age of AI” and all sessions from #DMEXCO25 on our Video-On-Demand platform.
Two days of insights, trends & inspiration – now available anytime, anywhere.
👉 https://bit.ly/4n4Kq3y
In the latest DMEXCO podcast, host Verena Gründel talks with Rafael Narvaez, CMO of Mutti, about doubling international revenue in just five years – and why bold moves and cultural sensitivity go hand in hand.
Podcast 👉 https://bit.ly/42Z83n0
Keynote 👉 https://bit.ly/4nGwrSR
Podcast 👉 https://bit.ly/42Z83n0
Keynote 👉 https://bit.ly/4nGwrSR
October 7, 2025 at 1:00 PM
In the latest DMEXCO podcast, host Verena Gründel talks with Rafael Narvaez, CMO of Mutti, about doubling international revenue in just five years – and why bold moves and cultural sensitivity go hand in hand.
Podcast 👉 https://bit.ly/42Z83n0
Keynote 👉 https://bit.ly/4nGwrSR
Podcast 👉 https://bit.ly/42Z83n0
Keynote 👉 https://bit.ly/4nGwrSR
AI isn’t replacing pharma sales reps – it’s upgrading them. 💊
In his DMEXCO column, Thilo Kölzer explores how AI is reshaping pharmaceutical sales.
Read the full column now: https://bit.ly/3IQrZSj
In his DMEXCO column, Thilo Kölzer explores how AI is reshaping pharmaceutical sales.
Read the full column now: https://bit.ly/3IQrZSj
October 6, 2025 at 1:45 PM
AI isn’t replacing pharma sales reps – it’s upgrading them. 💊
In his DMEXCO column, Thilo Kölzer explores how AI is reshaping pharmaceutical sales.
Read the full column now: https://bit.ly/3IQrZSj
In his DMEXCO column, Thilo Kölzer explores how AI is reshaping pharmaceutical sales.
Read the full column now: https://bit.ly/3IQrZSj
In our new Insight Out edition, we spoke with Sarah Grohé, founder and Managing Director of erlich textil. She shares what it means to challenge taboos in marketing and which strategic question is on her mind as she looks toward 2026.
Read the full interview here: https://bit.ly/4nnYnuH
Read the full interview here: https://bit.ly/4nnYnuH
September 26, 2025 at 8:44 AM
In our new Insight Out edition, we spoke with Sarah Grohé, founder and Managing Director of erlich textil. She shares what it means to challenge taboos in marketing and which strategic question is on her mind as she looks toward 2026.
Read the full interview here: https://bit.ly/4nnYnuH
Read the full interview here: https://bit.ly/4nnYnuH
Couldn’t catch everything live at #DMEXCO2025ashtag/DMEXCO2025" class="hover:underline text-blue-600 dark:text-sky-400 no-card-link">#DMEXCO2025? Now’s your chance to revisit the highlights.
Stream the sessions and masterclasses you missed, refresh your insights and get inspired all over again!
Start your binge-watch now: https://bit.ly/4pEbIQQ
#DMEXCO2025 #OnDemand #DigitalMarketing
Stream the sessions and masterclasses you missed, refresh your insights and get inspired all over again!
Start your binge-watch now: https://bit.ly/4pEbIQQ
#DMEXCO2025 #OnDemand #DigitalMarketing
September 24, 2025 at 12:03 PM
Couldn’t catch everything live at #DMEXCO2025ashtag/DMEXCO2025" class="hover:underline text-blue-600 dark:text-sky-400 no-card-link">#DMEXCO2025? Now’s your chance to revisit the highlights.
Stream the sessions and masterclasses you missed, refresh your insights and get inspired all over again!
Start your binge-watch now: https://bit.ly/4pEbIQQ
#DMEXCO2025 #OnDemand #DigitalMarketing
Stream the sessions and masterclasses you missed, refresh your insights and get inspired all over again!
Start your binge-watch now: https://bit.ly/4pEbIQQ
#DMEXCO2025 #OnDemand #DigitalMarketing
What drives creativity in 2025? ✨ @view3200 asked the participants of the Creativity Summit at #DMEXCO25 for their insights – and the answers might surprise you.
You missed it? You can watch all sessions in our on-demand library: https://bit.ly/3IrrbDi
#DMEXCO2025 #CreativitySummit
You missed it? You can watch all sessions in our on-demand library: https://bit.ly/3IrrbDi
#DMEXCO2025 #CreativitySummit
September 23, 2025 at 3:45 PM
What drives creativity in 2025? ✨ @view3200 asked the participants of the Creativity Summit at #DMEXCO25 for their insights – and the answers might surprise you.
You missed it? You can watch all sessions in our on-demand library: https://bit.ly/3IrrbDi
#DMEXCO2025 #CreativitySummit
You missed it? You can watch all sessions in our on-demand library: https://bit.ly/3IrrbDi
#DMEXCO2025 #CreativitySummit
In our latest Insight Out, Giuseppe Fiordispina shares how he balances creative stunts, digital innovation and data-driven toolkits – all with one goal: making brands part of people’s identity.
Read his take on the future of marketing leadership now 👉 https://bit.ly/4nQQo9j
Read his take on the future of marketing leadership now 👉 https://bit.ly/4nQQo9j
September 23, 2025 at 1:05 PM
In our latest Insight Out, Giuseppe Fiordispina shares how he balances creative stunts, digital innovation and data-driven toolkits – all with one goal: making brands part of people’s identity.
Read his take on the future of marketing leadership now 👉 https://bit.ly/4nQQo9j
Read his take on the future of marketing leadership now 👉 https://bit.ly/4nQQo9j
Thank you so much for 2 amazing days of #DMEXCO25
We laughed, learned and hustled from stage to stage. We listened, talked and discussed.
But most importantly: we made great new connections and loved seeing all of you here with us in Cologne!
See you next year!
#DMEXCO2025 #BeBoldMoveForward
We laughed, learned and hustled from stage to stage. We listened, talked and discussed.
But most importantly: we made great new connections and loved seeing all of you here with us in Cologne!
See you next year!
#DMEXCO2025 #BeBoldMoveForward
September 18, 2025 at 4:58 PM
Thank you so much for 2 amazing days of #DMEXCO25
We laughed, learned and hustled from stage to stage. We listened, talked and discussed.
But most importantly: we made great new connections and loved seeing all of you here with us in Cologne!
See you next year!
#DMEXCO2025 #BeBoldMoveForward
We laughed, learned and hustled from stage to stage. We listened, talked and discussed.
But most importantly: we made great new connections and loved seeing all of you here with us in Cologne!
See you next year!
#DMEXCO2025 #BeBoldMoveForward
Thanks for joining us these past two days, it was just great!
We hope you all get home safely and manage to recap these special moments here in Cologne.
See you next year back here in Cologne on September 23 & 24!
#DMEXCO2025 #BeBoldMoveForward #DMEXCO2026
We hope you all get home safely and manage to recap these special moments here in Cologne.
See you next year back here in Cologne on September 23 & 24!
#DMEXCO2025 #BeBoldMoveForward #DMEXCO2026
September 18, 2025 at 4:53 PM
Thanks for joining us these past two days, it was just great!
We hope you all get home safely and manage to recap these special moments here in Cologne.
See you next year back here in Cologne on September 23 & 24!
#DMEXCO2025 #BeBoldMoveForward #DMEXCO2026
We hope you all get home safely and manage to recap these special moments here in Cologne.
See you next year back here in Cologne on September 23 & 24!
#DMEXCO2025 #BeBoldMoveForward #DMEXCO2026
Dora Osinde, Founder YEAH BUT NO, and Alma Lipa, CDMO L’Oréal DACH, told us about the bravest steps in their career up to now and how taking on a profession in marketing may be one of the most rewarding jobs there is!
#DMEXCO2025 #BeBoldMoveForward
#DMEXCO2025 #BeBoldMoveForward
September 18, 2025 at 3:07 PM
Dora Osinde, Founder YEAH BUT NO, and Alma Lipa, CDMO L’Oréal DACH, told us about the bravest steps in their career up to now and how taking on a profession in marketing may be one of the most rewarding jobs there is!
#DMEXCO2025 #BeBoldMoveForward
#DMEXCO2025 #BeBoldMoveForward
Lufthansa Group is working on a new identity – we spoke to Olivier Krüger, CMO Deutsche Lufthansa AG, who shared his thoughts on what innovation and modern leadership mean to him at our CMO Summit.
Thank you so much, Olivier!
#DMEXCO2025 #BeBoldMoveForward
Thank you so much, Olivier!
#DMEXCO2025 #BeBoldMoveForward
September 18, 2025 at 1:17 PM
Lufthansa Group is working on a new identity – we spoke to Olivier Krüger, CMO Deutsche Lufthansa AG, who shared his thoughts on what innovation and modern leadership mean to him at our CMO Summit.
Thank you so much, Olivier!
#DMEXCO2025 #BeBoldMoveForward
Thank you so much, Olivier!
#DMEXCO2025 #BeBoldMoveForward
Unique, authentic, trendy, relevant and with focus on pop-culture –the pace that social media sets creates challenges for a lot of brands and creators: trends are not just being formed in big target groups, but rather in niches existing on the different platforms!
#DMEXCO2025 #BeBoldMoveForward
#DMEXCO2025 #BeBoldMoveForward
September 18, 2025 at 12:01 PM
Unique, authentic, trendy, relevant and with focus on pop-culture –the pace that social media sets creates challenges for a lot of brands and creators: trends are not just being formed in big target groups, but rather in niches existing on the different platforms!
#DMEXCO2025 #BeBoldMoveForward
#DMEXCO2025 #BeBoldMoveForward
It is not just hot air when we say: get your insights at #DMEXCO25 from the leaders of the industry! 💡
Thank you, Digiday and W&V for making this amazing CMO Summit possible!
Did you guys take part? Which marketing leader were you able to listen to?
#DMEXCO2025 #BeBoldMoveForward
Thank you, Digiday and W&V for making this amazing CMO Summit possible!
Did you guys take part? Which marketing leader were you able to listen to?
#DMEXCO2025 #BeBoldMoveForward
September 18, 2025 at 11:19 AM
It is not just hot air when we say: get your insights at #DMEXCO25 from the leaders of the industry! 💡
Thank you, Digiday and W&V for making this amazing CMO Summit possible!
Did you guys take part? Which marketing leader were you able to listen to?
#DMEXCO2025 #BeBoldMoveForward
Thank you, Digiday and W&V for making this amazing CMO Summit possible!
Did you guys take part? Which marketing leader were you able to listen to?
#DMEXCO2025 #BeBoldMoveForward
DMEXCO is about the people that connect during these two very special days – we can not stress this enough!
Keep on being curious, keep on pushing our industry and keep on coming back to Cologne! 😍
What was your highlight so far? How often have you been to DMEXCO?
#DMEXCO2025 #BeBoldMoveForward
Keep on being curious, keep on pushing our industry and keep on coming back to Cologne! 😍
What was your highlight so far? How often have you been to DMEXCO?
#DMEXCO2025 #BeBoldMoveForward
September 18, 2025 at 9:49 AM
DMEXCO is about the people that connect during these two very special days – we can not stress this enough!
Keep on being curious, keep on pushing our industry and keep on coming back to Cologne! 😍
What was your highlight so far? How often have you been to DMEXCO?
#DMEXCO2025 #BeBoldMoveForward
Keep on being curious, keep on pushing our industry and keep on coming back to Cologne! 😍
What was your highlight so far? How often have you been to DMEXCO?
#DMEXCO2025 #BeBoldMoveForward
Nothing bad ever happens to a writer!
That’s Ann-Kathrin Schmitz’, Founder of Baby got Business, advice to all of us who are in storytelling!
In times when AI helps us to optimize our workflows and creatives, the community still craves human interaction! ❤️
#DMEXCO2025 #BeBoldMoveForward
That’s Ann-Kathrin Schmitz’, Founder of Baby got Business, advice to all of us who are in storytelling!
In times when AI helps us to optimize our workflows and creatives, the community still craves human interaction! ❤️
#DMEXCO2025 #BeBoldMoveForward
September 18, 2025 at 7:48 AM
Nothing bad ever happens to a writer!
That’s Ann-Kathrin Schmitz’, Founder of Baby got Business, advice to all of us who are in storytelling!
In times when AI helps us to optimize our workflows and creatives, the community still craves human interaction! ❤️
#DMEXCO2025 #BeBoldMoveForward
That’s Ann-Kathrin Schmitz’, Founder of Baby got Business, advice to all of us who are in storytelling!
In times when AI helps us to optimize our workflows and creatives, the community still craves human interaction! ❤️
#DMEXCO2025 #BeBoldMoveForward
💡GRL PWR on and next to our Agencies Stage! 💡
What it took the two of them to find their place in business? Well, it fits our motto #BeBoldMoveForward!
Thanks for sharing your experiences, Katharina and Alina! We can’t wait to see more women in leadership.
#DMEXCO2025 #WomenInLeadership
What it took the two of them to find their place in business? Well, it fits our motto #BeBoldMoveForward!
Thanks for sharing your experiences, Katharina and Alina! We can’t wait to see more women in leadership.
#DMEXCO2025 #WomenInLeadership
September 17, 2025 at 6:22 PM
💡GRL PWR on and next to our Agencies Stage! 💡
What it took the two of them to find their place in business? Well, it fits our motto #BeBoldMoveForward!
Thanks for sharing your experiences, Katharina and Alina! We can’t wait to see more women in leadership.
#DMEXCO2025 #WomenInLeadership
What it took the two of them to find their place in business? Well, it fits our motto #BeBoldMoveForward!
Thanks for sharing your experiences, Katharina and Alina! We can’t wait to see more women in leadership.
#DMEXCO2025 #WomenInLeadership
#DMEXCO25 is not only about the innovation, it is about connecting with people and sharing our experiences!
Thank you, Sabine Jünger, VP Otto Advertising, for your insights!
What we learned from Sabine? Stay honest, stay curious and be open to learn!
#DMEXCO2025 #BeBoldMoveForward
Thank you, Sabine Jünger, VP Otto Advertising, for your insights!
What we learned from Sabine? Stay honest, stay curious and be open to learn!
#DMEXCO2025 #BeBoldMoveForward
September 17, 2025 at 5:13 PM
#DMEXCO25 is not only about the innovation, it is about connecting with people and sharing our experiences!
Thank you, Sabine Jünger, VP Otto Advertising, for your insights!
What we learned from Sabine? Stay honest, stay curious and be open to learn!
#DMEXCO2025 #BeBoldMoveForward
Thank you, Sabine Jünger, VP Otto Advertising, for your insights!
What we learned from Sabine? Stay honest, stay curious and be open to learn!
#DMEXCO2025 #BeBoldMoveForward
The brightest industry minds together in one spot: that’s #DMEXCO25 for you!
We are half way through day one and our Thought Leaders’ Summit powered by Wall Street Journal already transformed buzz words into high quality knowledge!
#DMEXCO2025 #BeBoldMoveForward
We are half way through day one and our Thought Leaders’ Summit powered by Wall Street Journal already transformed buzz words into high quality knowledge!
#DMEXCO2025 #BeBoldMoveForward
September 17, 2025 at 3:28 PM
The brightest industry minds together in one spot: that’s #DMEXCO25 for you!
We are half way through day one and our Thought Leaders’ Summit powered by Wall Street Journal already transformed buzz words into high quality knowledge!
#DMEXCO2025 #BeBoldMoveForward
We are half way through day one and our Thought Leaders’ Summit powered by Wall Street Journal already transformed buzz words into high quality knowledge!
#DMEXCO2025 #BeBoldMoveForward
Tech Enablement is not only about bringing the best products to market, but also considering the workflow and accessibility of teams in marketing working with tech.
Thank you, Alex Fannius, VP EMEA, Taboola for the holistic approach on how to successfully integrate tech innovation.
#DMEXCO2025
Thank you, Alex Fannius, VP EMEA, Taboola for the holistic approach on how to successfully integrate tech innovation.
#DMEXCO2025
September 17, 2025 at 2:41 PM
Tech Enablement is not only about bringing the best products to market, but also considering the workflow and accessibility of teams in marketing working with tech.
Thank you, Alex Fannius, VP EMEA, Taboola for the holistic approach on how to successfully integrate tech innovation.
#DMEXCO2025
Thank you, Alex Fannius, VP EMEA, Taboola for the holistic approach on how to successfully integrate tech innovation.
#DMEXCO2025
TV forms society – Malte Hildebrandt, CEO of Screenforce, who appeals to marketers to keep up the invest in TV as a channel in order to be able to keep on providing high quality journalism to the population at large.
What's your take on TV advertisement looking into the future?
#BeBoldMoveForward
What's your take on TV advertisement looking into the future?
#BeBoldMoveForward
September 17, 2025 at 1:46 PM
TV forms society – Malte Hildebrandt, CEO of Screenforce, who appeals to marketers to keep up the invest in TV as a channel in order to be able to keep on providing high quality journalism to the population at large.
What's your take on TV advertisement looking into the future?
#BeBoldMoveForward
What's your take on TV advertisement looking into the future?
#BeBoldMoveForward
Céline Flores Willers shared her expertise on our Center Stage today at #DMEXCO25 ✨
Most importantly?
Corporate Influencing should be like an application process – whoever really wants to do it, might do it best!
#DMEXCO2025 #BeBoldMoveForward
Most importantly?
Corporate Influencing should be like an application process – whoever really wants to do it, might do it best!
#DMEXCO2025 #BeBoldMoveForward
September 17, 2025 at 12:45 PM
Céline Flores Willers shared her expertise on our Center Stage today at #DMEXCO25 ✨
Most importantly?
Corporate Influencing should be like an application process – whoever really wants to do it, might do it best!
#DMEXCO2025 #BeBoldMoveForward
Most importantly?
Corporate Influencing should be like an application process – whoever really wants to do it, might do it best!
#DMEXCO2025 #BeBoldMoveForward
In our Commerce Summit this morning our experts talked about
❤️how new giant players reshape the markets
💙how loyalty is formed and
❤️which standards form the #CustomerExperience now and most importantly in the future
#BeBoldMoveForward #DMEXCO2025 #Summit #WorldOfCommerce #Commerce
❤️how new giant players reshape the markets
💙how loyalty is formed and
❤️which standards form the #CustomerExperience now and most importantly in the future
#BeBoldMoveForward #DMEXCO2025 #Summit #WorldOfCommerce #Commerce
September 17, 2025 at 12:30 PM
In our Commerce Summit this morning our experts talked about
❤️how new giant players reshape the markets
💙how loyalty is formed and
❤️which standards form the #CustomerExperience now and most importantly in the future
#BeBoldMoveForward #DMEXCO2025 #Summit #WorldOfCommerce #Commerce
❤️how new giant players reshape the markets
💙how loyalty is formed and
❤️which standards form the #CustomerExperience now and most importantly in the future
#BeBoldMoveForward #DMEXCO2025 #Summit #WorldOfCommerce #Commerce
AI is going to be the rocket ship to transform our ideas and human creativity into execution!
Claire-Louise Green, VP Marketing EMEA, Adobe & Jay Trestain, EMEA Lead Marketing Transformation & Client Partner, IBM iX shared their insights with us - thank you!
#BeBoldMoveForward #DMEXCO2025
Claire-Louise Green, VP Marketing EMEA, Adobe & Jay Trestain, EMEA Lead Marketing Transformation & Client Partner, IBM iX shared their insights with us - thank you!
#BeBoldMoveForward #DMEXCO2025
September 17, 2025 at 11:28 AM
AI is going to be the rocket ship to transform our ideas and human creativity into execution!
Claire-Louise Green, VP Marketing EMEA, Adobe & Jay Trestain, EMEA Lead Marketing Transformation & Client Partner, IBM iX shared their insights with us - thank you!
#BeBoldMoveForward #DMEXCO2025
Claire-Louise Green, VP Marketing EMEA, Adobe & Jay Trestain, EMEA Lead Marketing Transformation & Client Partner, IBM iX shared their insights with us - thank you!
#BeBoldMoveForward #DMEXCO2025