George Walkley
@georgewalkley.com
Chairman @midascampaigns.bsky.social, board @bdspublishing.bsky.social, @brisunipress.bsky.social, policy @independentpublishersguild.com, advisor @xigxaguk.bsky.social, MBA, 48% centrist dad. Opinions on strategy, AI, books, games, etc my own.
Reposted by George Walkley
Incredible piece of Search Engine Optimisation
January 16, 2026 at 2:05 PM
Incredible piece of Search Engine Optimisation
Reposted by George Walkley
Are you joining us this March? 📆
Find out more about two of our keynote speakers, Christopher Smith & George Walkley, by heading over to the UP Redux speakers page!
👉 buff.ly/CPdhNuQ
Find out more about two of our keynote speakers, Christopher Smith & George Walkley, by heading over to the UP Redux speakers page!
👉 buff.ly/CPdhNuQ
January 13, 2026 at 12:00 PM
Are you joining us this March? 📆
Find out more about two of our keynote speakers, Christopher Smith & George Walkley, by heading over to the UP Redux speakers page!
👉 buff.ly/CPdhNuQ
Find out more about two of our keynote speakers, Christopher Smith & George Walkley, by heading over to the UP Redux speakers page!
👉 buff.ly/CPdhNuQ
Reposted by George Walkley
I’ve spent a career in publishing supporting the principles of copyright, and I still believe most other people in that space are essentially well-meaning, but I’m currently helping a family member find options to republish an o/p book, and navigating permissions for theoretically…
January 14, 2026 at 5:19 PM
I’ve spent a career in publishing supporting the principles of copyright, and I still believe most other people in that space are essentially well-meaning, but I’m currently helping a family member find options to republish an o/p book, and navigating permissions for theoretically…
Reposted by George Walkley
We're a few days in and pledges are healthy. Almost robust.
This is a call to our friends for amplification though. If you'd like to see what a Barnett-aligned immersive audio series, told over six weeks in late summer 2026 might look like, then, as they used to say:
RTs welcome..!
(thanks!)
This is a call to our friends for amplification though. If you'd like to see what a Barnett-aligned immersive audio series, told over six weeks in late summer 2026 might look like, then, as they used to say:
RTs welcome..!
(thanks!)
Have you backed THE DEVIL'S SOUND yet? The new immersive audio experience in the world of Withered Hill.
www.kickstarter.com/projects/tom...
www.kickstarter.com/projects/tom...
The Devil’s Sound
A 6 episode immersive audio folk horror experience, set in David Barnett's Withered Hill universe.
www.kickstarter.com
January 13, 2026 at 3:19 PM
We're a few days in and pledges are healthy. Almost robust.
This is a call to our friends for amplification though. If you'd like to see what a Barnett-aligned immersive audio series, told over six weeks in late summer 2026 might look like, then, as they used to say:
RTs welcome..!
(thanks!)
This is a call to our friends for amplification though. If you'd like to see what a Barnett-aligned immersive audio series, told over six weeks in late summer 2026 might look like, then, as they used to say:
RTs welcome..!
(thanks!)
Reposted by George Walkley
It's Sunday, it's @davidmbarnett.bsky.social's birthday, my sous chef (aged almost 3) and I have made cottage pie for dinner later, and The Devil's Sound is available for pledges. We're in this for the long haul, but early pledges are very welcome!
www.kickstarter.com/projects/tom...
www.kickstarter.com/projects/tom...
The Devil’s Sound
A 6 episode immersive audio folk horror experience, set in David Barnett's Withered Hill universe.
www.kickstarter.com
January 11, 2026 at 12:11 PM
It's Sunday, it's @davidmbarnett.bsky.social's birthday, my sous chef (aged almost 3) and I have made cottage pie for dinner later, and The Devil's Sound is available for pledges. We're in this for the long haul, but early pledges are very welcome!
www.kickstarter.com/projects/tom...
www.kickstarter.com/projects/tom...
Reposted by George Walkley
We’re a day into this, and while our total might be going up and down a little (gawd bless all those Kickstarter spammers), we’re still on track for a brilliant opening weekend.
Come on board, and mind out; the water isn’t lovely..
www.kickstarter.com/projects/tom...
Come on board, and mind out; the water isn’t lovely..
www.kickstarter.com/projects/tom...
The Devil’s Sound
A 6 episode immersive audio folk horror experience, set in David Barnett's Withered Hill universe.
www.kickstarter.com
January 10, 2026 at 9:23 AM
We’re a day into this, and while our total might be going up and down a little (gawd bless all those Kickstarter spammers), we’re still on track for a brilliant opening weekend.
Come on board, and mind out; the water isn’t lovely..
www.kickstarter.com/projects/tom...
Come on board, and mind out; the water isn’t lovely..
www.kickstarter.com/projects/tom...
Reposted by George Walkley
For some time now, @tomabba.studio has been examining how we engage with story and narrative, in a series of exquisitely strange and beautiful projects. Now he's teamed up with one of our very best writers, @davidmbarnett.bsky.social, for something that sounds pretty damn awesome to me.
The Devil’s Sound
A 6 episode immersive audio folk horror experience, set in David Barnett's Withered Hill universe.
www.kickstarter.com
January 9, 2026 at 5:42 PM
For some time now, @tomabba.studio has been examining how we engage with story and narrative, in a series of exquisitely strange and beautiful projects. Now he's teamed up with one of our very best writers, @davidmbarnett.bsky.social, for something that sounds pretty damn awesome to me.
Reposted by George Walkley
The Kickstarter for THE DEVIL'S SOUND, a six-part immersive audio project set in the world of Withered Hill, Scuttler's Cove and Scratch Moss -- it's fun, innovative, gets you fit and is as cheap as chips. Please check it out: www.kickstarter.com/projects/tom...
The Devil’s Sound
A 6 episode immersive audio folk horror experience, set in David Barnett's Withered Hill universe.
www.kickstarter.com
January 9, 2026 at 10:13 AM
The Kickstarter for THE DEVIL'S SOUND, a six-part immersive audio project set in the world of Withered Hill, Scuttler's Cove and Scratch Moss -- it's fun, innovative, gets you fit and is as cheap as chips. Please check it out: www.kickstarter.com/projects/tom...
Reposted by George Walkley
Did I say WE'RE LIVE FOR FUNDING!!!!
(go on, make a small team very happy on day one..)
(go on, make a small team very happy on day one..)
The Kickstarter for THE DEVIL'S SOUND, a six-part immersive audio project set in the world of Withered Hill, Scuttler's Cove and Scratch Moss -- it's fun, innovative, gets you fit and is as cheap as chips. Please check it out: www.kickstarter.com/projects/tom...
The Devil’s Sound
A 6 episode immersive audio folk horror experience, set in David Barnett's Withered Hill universe.
www.kickstarter.com
January 9, 2026 at 10:15 AM
Did I say WE'RE LIVE FOR FUNDING!!!!
(go on, make a small team very happy on day one..)
(go on, make a small team very happy on day one..)
@tomabba.studio Ahem experiential audio
*le sigh*
Waiting at the school gates for my kid. It’s cold and dark and a bit boring, and I’m listening to some fado.
Which, as it turns out, has a track where she f***ing whispers in your ear and they’ve set it up like she is *right* behind you.
I screamed.
I am now that dad.
Waiting at the school gates for my kid. It’s cold and dark and a bit boring, and I’m listening to some fado.
Which, as it turns out, has a track where she f***ing whispers in your ear and they’ve set it up like she is *right* behind you.
I screamed.
I am now that dad.
January 7, 2026 at 5:46 PM
@tomabba.studio Ahem experiential audio
"Designing Serious Games" is a comprehensive guide to the design and development process of games for impact that combines diverse case studies with actionable advice, and interviews with transformational game practitioners and industry leaders: mitpress.mit.edu/978026204998...
January 6, 2026 at 6:42 PM
Reposted by George Walkley
just a note, while it's not snowing in Bristol, to remark that while we'll be shouting about this a LOT more on Friday, if you'd like updates and aren't gluued to your social media feeds, then signing up is a good way to go...
While I've got you, and before you start on the booze... would you mind checking out the Kickstarter page for THE DEVIL'S SOUND? It's launching in a week and is an immersive audio project in the world of WITHERED HILL. I'd love it if you'd sign uo for updates.
www.kickstarter.com/projects/tom...
www.kickstarter.com/projects/tom...
Coming soon: The Devil’s Sound
A 6 episode immersive audio folk horror experience, set in David Barnett's Withered Hill universe.
www.kickstarter.com
January 6, 2026 at 11:54 AM
just a note, while it's not snowing in Bristol, to remark that while we'll be shouting about this a LOT more on Friday, if you'd like updates and aren't gluued to your social media feeds, then signing up is a good way to go...
Fun to see all the mistakes people are finding with this, but quality was never the point with this kind of political messaging: all about flooding the zone. Once someone has seen this the algo is going to push them countless variations. Quantity has a quality of its own.
Clearly AI-generated with an agenda: it's a rainy day but all the (white) women are wearing summery floral dresses or skirts? In London, on an autumn/spring day? Bullshit, they'd have frostbite and be soaked to the skin.
(Source: I lived in London in the first half of the nineties..)
(Source: I lived in London in the first half of the nineties..)
London in the good old days - before everyone's feet pointed forwards.
January 3, 2026 at 1:19 PM
Fun to see all the mistakes people are finding with this, but quality was never the point with this kind of political messaging: all about flooding the zone. Once someone has seen this the algo is going to push them countless variations. Quantity has a quality of its own.
Games night: my friend Steve came round for first go at Undaunted: Stalingrad, my Christmas present from the girls—great design, very fast playing, superb production values from @ospreygames.bsky.social. Then a few rounds of Carcassonne and Hand of the King.
January 2, 2026 at 11:44 PM
Games night: my friend Steve came round for first go at Undaunted: Stalingrad, my Christmas present from the girls—great design, very fast playing, superb production values from @ospreygames.bsky.social. Then a few rounds of Carcassonne and Hand of the King.
Feels like a long overdue moment for readers, authors, peers, @thebookseller.com et al. to ask publishers still using X (at least 3 of Big 5 in last month) whether it is really a platform they want to be associated with. Same goes 10x for journalists and government, btw. Delete your accounts.
This does seem just a little bit bad! Idk the sort of thing you’d think politicians might distance themselves from or something!
January 2, 2026 at 12:50 PM
Feels like a long overdue moment for readers, authors, peers, @thebookseller.com et al. to ask publishers still using X (at least 3 of Big 5 in last month) whether it is really a platform they want to be associated with. Same goes 10x for journalists and government, btw. Delete your accounts.
Reposted by George Walkley
Endorsed by the man. Go on, sign up for updates.
(Imagine the landscape of Withered Hill coming to you. And no, you can’t leave. You were always there…)
(Imagine the landscape of Withered Hill coming to you. And no, you can’t leave. You were always there…)
While I've got you, and before you start on the booze... would you mind checking out the Kickstarter page for THE DEVIL'S SOUND? It's launching in a week and is an immersive audio project in the world of WITHERED HILL. I'd love it if you'd sign uo for updates.
www.kickstarter.com/projects/tom...
www.kickstarter.com/projects/tom...
Coming soon: The Devil’s Sound
A 6 episode immersive audio folk horror experience, set in David Barnett's Withered Hill universe.
www.kickstarter.com
January 1, 2026 at 1:38 PM
Endorsed by the man. Go on, sign up for updates.
(Imagine the landscape of Withered Hill coming to you. And no, you can’t leave. You were always there…)
(Imagine the landscape of Withered Hill coming to you. And no, you can’t leave. You were always there…)
Reposted by George Walkley
While I've got you, and before you start on the booze... would you mind checking out the Kickstarter page for THE DEVIL'S SOUND? It's launching in a week and is an immersive audio project in the world of WITHERED HILL. I'd love it if you'd sign uo for updates.
www.kickstarter.com/projects/tom...
www.kickstarter.com/projects/tom...
Coming soon: The Devil’s Sound
A 6 episode immersive audio folk horror experience, set in David Barnett's Withered Hill universe.
www.kickstarter.com
December 31, 2025 at 4:01 PM
While I've got you, and before you start on the booze... would you mind checking out the Kickstarter page for THE DEVIL'S SOUND? It's launching in a week and is an immersive audio project in the world of WITHERED HILL. I'd love it if you'd sign uo for updates.
www.kickstarter.com/projects/tom...
www.kickstarter.com/projects/tom...
Last dog walk of the year, fog like a John Carpenter film.
December 31, 2025 at 5:29 PM
Last dog walk of the year, fog like a John Carpenter film.
Early 1992, my first visit to America and first experience of MTV. This was on rotation.
m.youtube.com/watch?v=hTWK...
m.youtube.com/watch?v=hTWK...
December 31, 2025 at 5:25 PM
Early 1992, my first visit to America and first experience of MTV. This was on rotation.
m.youtube.com/watch?v=hTWK...
m.youtube.com/watch?v=hTWK...
Months behind everyone else, but completely floored by A House of Dynamite on Netflix. Incredibly tense, well acted, thought provoking.
December 27, 2025 at 5:12 PM
Months behind everyone else, but completely floored by A House of Dynamite on Netflix. Incredibly tense, well acted, thought provoking.
Youngest is watching what is, I think, the penultimate episode of Stranger Things, which I missed, but it seems fun and now I’m wondering if a 40+ hour investment of time is a good idea or not.
December 26, 2025 at 3:37 PM
Youngest is watching what is, I think, the penultimate episode of Stranger Things, which I missed, but it seems fun and now I’m wondering if a 40+ hour investment of time is a good idea or not.
Reposted by George Walkley
Husk by husk, crumb by crumb, pinch by pinch. The trail to follow was laid years before, and left for you and you alone. To another’s eye, it was never there.
#12daysofyule
#witheredhill
#thedevilssound
#12daysofyule
#witheredhill
#thedevilssound
December 24, 2025 at 9:16 PM
Husk by husk, crumb by crumb, pinch by pinch. The trail to follow was laid years before, and left for you and you alone. To another’s eye, it was never there.
#12daysofyule
#witheredhill
#thedevilssound
#12daysofyule
#witheredhill
#thedevilssound
Reposted by George Walkley
The ability to survive, and even thrive, in a new environment, is immediately tied to one’s facility for adaptation and rapid reevaluation in the face of a changed worldview.
#12daysofyule
#witheredhill
#thedevilssound
#12daysofyule
#witheredhill
#thedevilssound
December 23, 2025 at 8:57 AM
The ability to survive, and even thrive, in a new environment, is immediately tied to one’s facility for adaptation and rapid reevaluation in the face of a changed worldview.
#12daysofyule
#witheredhill
#thedevilssound
#12daysofyule
#witheredhill
#thedevilssound
Reposted by George Walkley
The message that underscores all encounters with the land, with the older ways, is that there are rules you have forgotten. The consequences of which will exact a price.
#12daysofyule
#witheredhill
#thedevilssound
#12daysofyule
#witheredhill
#thedevilssound
December 22, 2025 at 5:54 PM
The message that underscores all encounters with the land, with the older ways, is that there are rules you have forgotten. The consequences of which will exact a price.
#12daysofyule
#witheredhill
#thedevilssound
#12daysofyule
#witheredhill
#thedevilssound