Jim Waterson
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jim.londoncentric.media
Jim Waterson
@jim.londoncentric.media
Journalist. Editor of @londoncentric.media, a modern news outlet covering London in the old-fashioned way: www.londoncentric.media
Brilliant piece. I had a lovely and eyeopening chat with Andy for this which finally made it through a tortuous legal edit. www.theguardian.com/uk-news/2023...
November 25, 2025 at 1:40 PM
Think you've got a column here....
November 25, 2025 at 12:19 PM
Hey Sarah do you want to see my videos of trains??

a) people had stopped posting/adding friends anyway, b) Meta openly admits this, c) users seem to be sated by AI videos, d) also sated by surfacing posts from individuals and groups, e) to be fair, the algo is pretty damn good at my niche interests
November 25, 2025 at 12:10 PM
Oh mate all the time. Open Facebook now and it’s just posts of colourised AI videos of the Swaffham branch line or whatever.
November 25, 2025 at 11:59 AM
Yes very sincerely something has gone right and I am being served the most deranged obscure slop that is…. Very interesting to me!
November 25, 2025 at 11:55 AM
lol the point I’m making is that I just cannot stop myself watching, my engagement on the site must be through the roof
November 25, 2025 at 11:24 AM
My Facebook feed no longer has anything from people I know. Instead it's 99% AI slop videos of "trains floating on canal boats having accidents in which someone falls into the water". It's horrible, mainly because I can't stop watching them on repeat and the algorithm knows the darkness of my soul.
November 25, 2025 at 11:20 AM
The Reith Lectures, commemorating Lord Reith's approach to communications during the 1926 general strike.
November 25, 2025 at 11:15 AM
Lots of people have been on the snails - our interview with the Chief Snailer just sparked a renewed round of coverage and the BBC credited in their broadcasts on same day. It's good to have lots of outlets running in tandem.
November 25, 2025 at 10:58 AM
Hahaha that's what a pissy bluesky post can achieve! Hurrah!
November 25, 2025 at 10:56 AM
The top two posts on my Instagram feed are from two Labour cabinet ministers and are slightly different in tone, approach, and engagement.
November 25, 2025 at 9:04 AM
Honestly can’t be arsed, there’s war in the world, it’s a compliment that our stories get stolen and would be a failure if they didn’t, I will just reserve my right to publicly post about it and be annoying to them.
November 25, 2025 at 8:30 AM
Shall I send one to their newsroom? I think I will.
November 25, 2025 at 8:18 AM
Oh don’t worry. They’ve reported it all again, for some reason. No journalist or outlet really “owns” a story. But I reserve the right to publicly shout at them!
November 25, 2025 at 8:02 AM
As a connoisseur of these things, this is a classic. Also if you’re a news outlet just rip it off and stick a link in paragraph 17, no one normal will care and you won’t get me being a total arse to you in public.
November 25, 2025 at 7:54 AM
I guess it’s a compliment that the top story on BBC London’s TV/online output today is a direct lift of a month-old London Centric story? But once again the BBC is consistently the worst news outlet for actually remembering to credit others.
November 25, 2025 at 7:52 AM
Every Deliveroo ad I get now is for a posh "order up to 5 days in advance for a £25 heat-at-home lasagna" family ready meal. TBH I haven't got a hot Deliveroo takeaway in a year because it got to expensive so yeah I think you're on the money.
November 24, 2025 at 11:30 PM
Mine arrived today! What a beautiful body of work you've created.
November 24, 2025 at 10:11 PM
I get so many pitches from young freelancers that look like this though. It's just standard. So you discard everything.

Actually your post made me see what ChatGPT suggests and it's superficially spot on and also completely wrong / full of false CV claims.
November 24, 2025 at 10:07 PM
Mine is cats, dogs, and "non-white person seen on street".
November 24, 2025 at 12:25 PM
Reposted by Jim Waterson
God it's so cool that so much of British and European nationalist politics has broadly been shaped by warehouse clickfarms rented by guys in South Asia running "how to make money from racist old people" workshops, and that this has had more influence on media and politics than any grassroots group
November 24, 2025 at 11:55 AM
Telegraph in its current online form is fascinating, really recommend taking out a free trial, it’s very video/personality led in app, almost TikTok / influencer led where you choose your anti-lockdown pundit.
November 22, 2025 at 10:52 AM
“Everyone in the cab!!! back to this lovely sheikh’s whose offered to sort us all out!!!”
November 22, 2025 at 9:50 AM
That was going to be the follow-uppppppppp but it's late in party, everyone's wrecked, people are ordering cabs, they just want the deal done, who's picking up the tab doesn't matter to anyone involved.
November 22, 2025 at 9:34 AM