L W Johnson
@helltownbeer.bsky.social
Soccer viewership data and analysis. Soap maker.
Pinned
L W Johnson
@helltownbeer.bsky.social
· Feb 9
Some Sunday writing on Little House on the Prairie and The Waltons... Walnut Grove and Walton's Mountain Would Reject Today's "Culture Wars"
www.helltownbeer.com/2025/02/waln...
www.helltownbeer.com/2025/02/waln...
Turning 50 had me reflecting on my working life. For about 25 years, the holidays meant extra warehouse shifts for me.
In that time, I realized that video games became a little tradition during chaotic, intense, busy, and often isolating times.
(1/2)
In that time, I realized that video games became a little tradition during chaotic, intense, busy, and often isolating times.
(1/2)
November 27, 2025 at 11:07 PM
Turning 50 had me reflecting on my working life. For about 25 years, the holidays meant extra warehouse shifts for me.
In that time, I realized that video games became a little tradition during chaotic, intense, busy, and often isolating times.
(1/2)
In that time, I realized that video games became a little tradition during chaotic, intense, busy, and often isolating times.
(1/2)
Soccer Viewership NOV 17 - 23
• NWSL final • USL estimate • USMNT short of 300k again • full list... www.helltownbeer.com/2025/11/socc...
• NWSL final • USL estimate • USMNT short of 300k again • full list... www.helltownbeer.com/2025/11/socc...
November 26, 2025 at 5:34 PM
Soccer Viewership NOV 17 - 23
• NWSL final • USL estimate • USMNT short of 300k again • full list... www.helltownbeer.com/2025/11/socc...
• NWSL final • USL estimate • USMNT short of 300k again • full list... www.helltownbeer.com/2025/11/socc...
That's good.
NWSL viewing record:
An average of 1.184 million on CBS/Paramount+ for championship match between Gotham FC and Washington Spirit.
It was a 22 percent increase over 2024.
An average of 1.184 million on CBS/Paramount+ for championship match between Gotham FC and Washington Spirit.
It was a 22 percent increase over 2024.
November 25, 2025 at 11:35 PM
That's good.
Ralph Waite (John Walton Sr. 5 yrs before The Waltons) in Cool Hand Luke.
November 24, 2025 at 11:54 PM
Ralph Waite (John Walton Sr. 5 yrs before The Waltons) in Cool Hand Luke.
Soccer Viewership NOV 10 - 16
• Int'l Break opens up a little space for LigaMX Femenil, College Soccer, WSL • USMNT falls short of 300k •
www.helltownbeer.com/2025/11/socc...
• Int'l Break opens up a little space for LigaMX Femenil, College Soccer, WSL • USMNT falls short of 300k •
www.helltownbeer.com/2025/11/socc...
November 21, 2025 at 4:37 PM
Soccer Viewership NOV 10 - 16
• Int'l Break opens up a little space for LigaMX Femenil, College Soccer, WSL • USMNT falls short of 300k •
www.helltownbeer.com/2025/11/socc...
• Int'l Break opens up a little space for LigaMX Femenil, College Soccer, WSL • USMNT falls short of 300k •
www.helltownbeer.com/2025/11/socc...
MLS and Apple ending their 10-year deal 3.5 years early was inevitable. It's possible the calendar switch was a catalyst for the contract change.
November 15, 2025 at 11:16 AM
MLS and Apple ending their 10-year deal 3.5 years early was inevitable. It's possible the calendar switch was a catalyst for the contract change.
Soccer Viewership NOV 3 - 9
• PL on USA top • 25% of soccer programs on pay TV go completely unwatched • full list... www.helltownbeer.com/2025/11/this...
• PL on USA top • 25% of soccer programs on pay TV go completely unwatched • full list... www.helltownbeer.com/2025/11/this...
November 12, 2025 at 5:21 PM
Soccer Viewership NOV 3 - 9
• PL on USA top • 25% of soccer programs on pay TV go completely unwatched • full list... www.helltownbeer.com/2025/11/this...
• PL on USA top • 25% of soccer programs on pay TV go completely unwatched • full list... www.helltownbeer.com/2025/11/this...
Reposted by L W Johnson
With #FM26 now live, and the MLS season coming to it's conclusion, I'm starting to bring in some new Assistant Researchers for 2027. If you are a fan of the game and follow Atlanta, Colorado, FC Dallas, Inter Miami, LA Galaxy, Orlando or SJ please reach out if you'd like to get involved. Cheers
November 10, 2025 at 1:53 PM
With #FM26 now live, and the MLS season coming to it's conclusion, I'm starting to bring in some new Assistant Researchers for 2027. If you are a fan of the game and follow Atlanta, Colorado, FC Dallas, Inter Miami, LA Galaxy, Orlando or SJ please reach out if you'd like to get involved. Cheers
Soccer Viewership OCT 27 - NOV 2
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• Solid Premier League week • Soft domestic soccer numbers (NWSL, MLS, US Women) • LigaMX feeling the impact of YTTV's change • www.helltownbeer.com/2025/11/socc...
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• Solid Premier League week • Soft domestic soccer numbers (NWSL, MLS, US Women) • LigaMX feeling the impact of YTTV's change • www.helltownbeer.com/2025/11/socc...
November 6, 2025 at 11:23 AM
Soccer Viewership OCT 27 - NOV 2
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• Solid Premier League week • Soft domestic soccer numbers (NWSL, MLS, US Women) • LigaMX feeling the impact of YTTV's change • www.helltownbeer.com/2025/11/socc...
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• Solid Premier League week • Soft domestic soccer numbers (NWSL, MLS, US Women) • LigaMX feeling the impact of YTTV's change • www.helltownbeer.com/2025/11/socc...
113k for LAFC vs. Austin on FS1 on Sunday (MLS).
November 5, 2025 at 2:50 PM
113k for LAFC vs. Austin on FS1 on Sunday (MLS).
No pay-TV soccer viewership for last week. In its place, I'll post the - Top Broadcast Shows Last Week and breakout 18-49 www.helltownbeer.com/2025/11/top-...
November 2, 2025 at 11:09 AM
No pay-TV soccer viewership for last week. In its place, I'll post the - Top Broadcast Shows Last Week and breakout 18-49 www.helltownbeer.com/2025/11/top-...
Soccer Viewership OCT 13 - 19
• Liverpool v United near 700k on USA • over 150 soccer events total on pay-tv last week •
www.helltownbeer.com/2025/10/socc...
• Liverpool v United near 700k on USA • over 150 soccer events total on pay-tv last week •
www.helltownbeer.com/2025/10/socc...
October 23, 2025 at 4:10 PM
Soccer Viewership OCT 13 - 19
• Liverpool v United near 700k on USA • over 150 soccer events total on pay-tv last week •
www.helltownbeer.com/2025/10/socc...
• Liverpool v United near 700k on USA • over 150 soccer events total on pay-tv last week •
www.helltownbeer.com/2025/10/socc...
The F1 deal with Apple is interesting in that it will be part of an Apple TV sub.
I have been expecting Apple to drop the monthly MLS fee and move them to a (brand refreshed) Apple TV sub.
Perhaps this is a test to see if F1 brings more subs than MLS did as a sort of satellite product.
I have been expecting Apple to drop the monthly MLS fee and move them to a (brand refreshed) Apple TV sub.
Perhaps this is a test to see if F1 brings more subs than MLS did as a sort of satellite product.
October 20, 2025 at 3:07 PM
The F1 deal with Apple is interesting in that it will be part of an Apple TV sub.
I have been expecting Apple to drop the monthly MLS fee and move them to a (brand refreshed) Apple TV sub.
Perhaps this is a test to see if F1 brings more subs than MLS did as a sort of satellite product.
I have been expecting Apple to drop the monthly MLS fee and move them to a (brand refreshed) Apple TV sub.
Perhaps this is a test to see if F1 brings more subs than MLS did as a sort of satellite product.
Soccer Viewership OCT 6 - 12
• International week • NWSL • 142 soccer programs/events • www.helltownbeer.com/2025/10/socc...
• International week • NWSL • 142 soccer programs/events • www.helltownbeer.com/2025/10/socc...
October 16, 2025 at 4:25 PM
Soccer Viewership OCT 6 - 12
• International week • NWSL • 142 soccer programs/events • www.helltownbeer.com/2025/10/socc...
• International week • NWSL • 142 soccer programs/events • www.helltownbeer.com/2025/10/socc...
Soccer Viewership SEP 29 - OCT 5
• Premier League • LaLiga • USL • NWSL • and more
www.helltownbeer.com/2025/10/socc...
• Premier League • LaLiga • USL • NWSL • and more
www.helltownbeer.com/2025/10/socc...
October 9, 2025 at 1:35 PM
Soccer Viewership SEP 29 - OCT 5
• Premier League • LaLiga • USL • NWSL • and more
www.helltownbeer.com/2025/10/socc...
• Premier League • LaLiga • USL • NWSL • and more
www.helltownbeer.com/2025/10/socc...
Soccer Viewership SEP 22 - 28
• Includes notes on the YouTubeTV / TelevisaUnivision split • 151 soccer events and programs last week •
www.helltownbeer.com/2025/10/socc...
• Includes notes on the YouTubeTV / TelevisaUnivision split • 151 soccer events and programs last week •
www.helltownbeer.com/2025/10/socc...
October 2, 2025 at 1:37 PM
Soccer Viewership SEP 22 - 28
• Includes notes on the YouTubeTV / TelevisaUnivision split • 151 soccer events and programs last week •
www.helltownbeer.com/2025/10/socc...
• Includes notes on the YouTubeTV / TelevisaUnivision split • 151 soccer events and programs last week •
www.helltownbeer.com/2025/10/socc...
YouTube TV no longer carries Univision and UniMas, according to an email I received early this morning.
YTTV has an est 9 mil subscribers. It'll have an impact on Liga MX viewership. Not sure how much, but my most recent data shows the league dropping (like others).
YTTV has an est 9 mil subscribers. It'll have an impact on Liga MX viewership. Not sure how much, but my most recent data shows the league dropping (like others).
October 1, 2025 at 4:14 PM
YouTube TV no longer carries Univision and UniMas, according to an email I received early this morning.
YTTV has an est 9 mil subscribers. It'll have an impact on Liga MX viewership. Not sure how much, but my most recent data shows the league dropping (like others).
YTTV has an est 9 mil subscribers. It'll have an impact on Liga MX viewership. Not sure how much, but my most recent data shows the league dropping (like others).
Reposted by L W Johnson
'Blade Runner' - 1997
September 26, 2025 at 11:52 PM
'Blade Runner' - 1997
Soccer Viewership SEP 15 - 21
191 soccer events and programs last week • Nobody is watching domestic soccer • full list...
www.helltownbeer.com/2025/09/socc...
191 soccer events and programs last week • Nobody is watching domestic soccer • full list...
www.helltownbeer.com/2025/09/socc...
September 25, 2025 at 4:00 PM
Soccer Viewership SEP 15 - 21
191 soccer events and programs last week • Nobody is watching domestic soccer • full list...
www.helltownbeer.com/2025/09/socc...
191 soccer events and programs last week • Nobody is watching domestic soccer • full list...
www.helltownbeer.com/2025/09/socc...
Soccer Viewership SEP 8 - 14
• 137 soccer programs and events last week • PL on USA tops week •
www.helltownbeer.com/2025/09/socc...
• 137 soccer programs and events last week • PL on USA tops week •
www.helltownbeer.com/2025/09/socc...
September 18, 2025 at 5:45 PM
Soccer Viewership SEP 8 - 14
• 137 soccer programs and events last week • PL on USA tops week •
www.helltownbeer.com/2025/09/socc...
• 137 soccer programs and events last week • PL on USA tops week •
www.helltownbeer.com/2025/09/socc...
Soccer Viewership SEP 1 - 7
• USMNT tops week • NWSL ION numbers included • International Break •
www.helltownbeer.com/2025/09/socc...
• USMNT tops week • NWSL ION numbers included • International Break •
www.helltownbeer.com/2025/09/socc...
September 12, 2025 at 12:22 PM
Soccer Viewership SEP 1 - 7
• USMNT tops week • NWSL ION numbers included • International Break •
www.helltownbeer.com/2025/09/socc...
• USMNT tops week • NWSL ION numbers included • International Break •
www.helltownbeer.com/2025/09/socc...
Who am I to say what MLS and US Soccer need to do ahead of next summer's World Cup but - can say, top to bottom, it should be something better than what is happening.
September 8, 2025 at 11:07 PM
Who am I to say what MLS and US Soccer need to do ahead of next summer's World Cup but - can say, top to bottom, it should be something better than what is happening.
Soccer Viewership AUG 25 - 31
• Liverpool, Arsenal pull 900k on USA
www.helltownbeer.com/2025/09/socc...
• Liverpool, Arsenal pull 900k on USA
www.helltownbeer.com/2025/09/socc...
September 4, 2025 at 1:09 PM
Soccer Viewership AUG 25 - 31
• Liverpool, Arsenal pull 900k on USA
www.helltownbeer.com/2025/09/socc...
• Liverpool, Arsenal pull 900k on USA
www.helltownbeer.com/2025/09/socc...
I've got the Premier League on USA up about 12% YOY.
August 29, 2025 at 7:51 PM
I've got the Premier League on USA up about 12% YOY.
August 27, 2025 at 7:51 PM