Sophie Smart
@loxeni.bsky.social
🌸 Founder at Blossom Arcade (indie game self-publishing support)
www.blossomarcade.com
🌱 Prev at No More Robots, Sumo Digital, Coatsink
🏳️🌈 Prev Leadership Team at Out Making Games
⚔ Limit Break Star Mentor
🎮 BAFTA Games Member
⭐ MCV 30 under 30
She/Her
www.blossomarcade.com
🌱 Prev at No More Robots, Sumo Digital, Coatsink
🏳️🌈 Prev Leadership Team at Out Making Games
⚔ Limit Break Star Mentor
🎮 BAFTA Games Member
⭐ MCV 30 under 30
She/Her
Pinned
Sophie Smart
@loxeni.bsky.social
· Mar 11
Rather than going to bed early and waking up early to watch the Las Vegas Grand Prix, my wife and I have decided to pull an all nighter and I'm struggling already. 😴😴🥱 Carlos qualifying P3 is keeping the spirits alive though. 🏎 #LasVegasGP
November 23, 2025 at 1:33 AM
Rather than going to bed early and waking up early to watch the Las Vegas Grand Prix, my wife and I have decided to pull an all nighter and I'm struggling already. 😴😴🥱 Carlos qualifying P3 is keeping the spirits alive though. 🏎 #LasVegasGP
Reposted by Sophie Smart
How Will You Lead? The Critically Acclaimed Suzerain Awaits Your Decisions on Xbox
#Suzerain #Xbox #XboxSeriesX
www.thexboxhub.com/how-will-you...
#Suzerain #Xbox #XboxSeriesX
www.thexboxhub.com/how-will-you...
How Will You Lead? The Critically Acclaimed Suzerain Awaits Your Decisions on Xbox | TheXboxHub
The desk of the president is clear, the nation of Sordland is in turmoil, and every decision you make will shape its future as Suzerain comes to Xbox.
www.thexboxhub.com
November 11, 2025 at 11:15 AM
How Will You Lead? The Critically Acclaimed Suzerain Awaits Your Decisions on Xbox
#Suzerain #Xbox #XboxSeriesX
www.thexboxhub.com/how-will-you...
#Suzerain #Xbox #XboxSeriesX
www.thexboxhub.com/how-will-you...
Reposted by Sophie Smart
Big day! Reposts appreciated ✨
It’s my first day running Blossom Arcade full time! 🌸
If you’re an indie dev looking for help self-publishing, my DMs are open 💌 (11 years experience in production, marketing and publishing)
Also my wife and SIL made these Blossom Arcade cakes, how good are they! 🧁❤️
It’s my first day running Blossom Arcade full time! 🌸
If you’re an indie dev looking for help self-publishing, my DMs are open 💌 (11 years experience in production, marketing and publishing)
Also my wife and SIL made these Blossom Arcade cakes, how good are they! 🧁❤️
October 20, 2025 at 11:45 AM
Big day! Reposts appreciated ✨
It’s my first day running Blossom Arcade full time! 🌸
If you’re an indie dev looking for help self-publishing, my DMs are open 💌 (11 years experience in production, marketing and publishing)
Also my wife and SIL made these Blossom Arcade cakes, how good are they! 🧁❤️
It’s my first day running Blossom Arcade full time! 🌸
If you’re an indie dev looking for help self-publishing, my DMs are open 💌 (11 years experience in production, marketing and publishing)
Also my wife and SIL made these Blossom Arcade cakes, how good are they! 🧁❤️
Big day! Reposts appreciated ✨
It’s my first day running Blossom Arcade full time! 🌸
If you’re an indie dev looking for help self-publishing, my DMs are open 💌 (11 years experience in production, marketing and publishing)
Also my wife and SIL made these Blossom Arcade cakes, how good are they! 🧁❤️
It’s my first day running Blossom Arcade full time! 🌸
If you’re an indie dev looking for help self-publishing, my DMs are open 💌 (11 years experience in production, marketing and publishing)
Also my wife and SIL made these Blossom Arcade cakes, how good are they! 🧁❤️
October 20, 2025 at 11:45 AM
Big day! Reposts appreciated ✨
It’s my first day running Blossom Arcade full time! 🌸
If you’re an indie dev looking for help self-publishing, my DMs are open 💌 (11 years experience in production, marketing and publishing)
Also my wife and SIL made these Blossom Arcade cakes, how good are they! 🧁❤️
It’s my first day running Blossom Arcade full time! 🌸
If you’re an indie dev looking for help self-publishing, my DMs are open 💌 (11 years experience in production, marketing and publishing)
Also my wife and SIL made these Blossom Arcade cakes, how good are they! 🧁❤️
Reposted by Sophie Smart
1. Pick a viable genre
Chris Zukowski from How to Market a Game does a fantastic job of breaking down which genres are popular on Steam. It is not a coincidence that Little Rocket Lab is a simulation game and RPG, both of which rank high on median revenue, while low on number of games released.
Chris Zukowski from How to Market a Game does a fantastic job of breaking down which genres are popular on Steam. It is not a coincidence that Little Rocket Lab is a simulation game and RPG, both of which rank high on median revenue, while low on number of games released.
October 15, 2025 at 3:45 AM
1. Pick a viable genre
Chris Zukowski from How to Market a Game does a fantastic job of breaking down which genres are popular on Steam. It is not a coincidence that Little Rocket Lab is a simulation game and RPG, both of which rank high on median revenue, while low on number of games released.
Chris Zukowski from How to Market a Game does a fantastic job of breaking down which genres are popular on Steam. It is not a coincidence that Little Rocket Lab is a simulation game and RPG, both of which rank high on median revenue, while low on number of games released.
Reposted by Sophie Smart
Proud to announce Deviant Legal’s Game Developer’s Guide to Publishing Agreements: a free resource for developers wanting to learn about publishing deals. Publicly accessible, without requiring to provide your data: deviantlegal.com/guide/game-d...
October 8, 2025 at 7:09 AM
Proud to announce Deviant Legal’s Game Developer’s Guide to Publishing Agreements: a free resource for developers wanting to learn about publishing deals. Publicly accessible, without requiring to provide your data: deviantlegal.com/guide/game-d...
I've learnt so much about paid marketing and how to get the most out of your budget. 💪
✨Pro tip - Work out how much your paying per view with influencers. Literally divide their rate by their lower end average view count and go with the people who have the lowest number, with the most reach.
✨Pro tip - Work out how much your paying per view with influencers. Literally divide their rate by their lower end average view count and go with the people who have the lowest number, with the most reach.
Somehow we had a successful game launch in 2025: A thread 🧵
We launched Little Rocket Lab this week, and it's been mega for us. Which is amazing, because well, the industry is bad right now!
So I wanna go through the things we did, in the hope that something here can be helpful to someone here
➡️➡️
We launched Little Rocket Lab this week, and it's been mega for us. Which is amazing, because well, the industry is bad right now!
So I wanna go through the things we did, in the hope that something here can be helpful to someone here
➡️➡️
October 10, 2025 at 6:31 PM
I've learnt so much about paid marketing and how to get the most out of your budget. 💪
✨Pro tip - Work out how much your paying per view with influencers. Literally divide their rate by their lower end average view count and go with the people who have the lowest number, with the most reach.
✨Pro tip - Work out how much your paying per view with influencers. Literally divide their rate by their lower end average view count and go with the people who have the lowest number, with the most reach.
Reposted by Sophie Smart
Here's how we handle manchildren on the Steam forums at No More Robots:
October 9, 2025 at 5:55 PM
Here's how we handle manchildren on the Steam forums at No More Robots:
After a rocky start with Steam going down as I was meant to push the launch button yesterday, things have been looking up!
Been working on Little Rocket Lab doing production and marketing since 2022 and it's so nice to see the fruits of our labour pay off.
Well done @kyleschmitz.bsky.social 👏
Been working on Little Rocket Lab doing production and marketing since 2022 and it's so nice to see the fruits of our labour pay off.
Well done @kyleschmitz.bsky.social 👏
October 8, 2025 at 7:54 PM
After a rocky start with Steam going down as I was meant to push the launch button yesterday, things have been looking up!
Been working on Little Rocket Lab doing production and marketing since 2022 and it's so nice to see the fruits of our labour pay off.
Well done @kyleschmitz.bsky.social 👏
Been working on Little Rocket Lab doing production and marketing since 2022 and it's so nice to see the fruits of our labour pay off.
Well done @kyleschmitz.bsky.social 👏
Reposted by Sophie Smart
If you enjoy Size Five and want to see it survive what is a very iffy time for the Games Industry, please do three things with your Saturday:
✅ Wishlist EARTH MUST DIE
✅ Buy a game on sale
✅ Share these links where you can
store.steampowered.com/app/3639780/...
store.steampowered.com/dev/sizefive
✅ Wishlist EARTH MUST DIE
✅ Buy a game on sale
✅ Share these links where you can
store.steampowered.com/app/3639780/...
store.steampowered.com/dev/sizefive
Earth Must Die on Steam
These moronic Terranoids think they can just roll in here and take over my beautiful Tyrythian kingdom? The kingdom that I built from the ground up with my bare hands, and only sort of inherited from ...
store.steampowered.com
October 4, 2025 at 11:32 AM
If you enjoy Size Five and want to see it survive what is a very iffy time for the Games Industry, please do three things with your Saturday:
✅ Wishlist EARTH MUST DIE
✅ Buy a game on sale
✅ Share these links where you can
store.steampowered.com/app/3639780/...
store.steampowered.com/dev/sizefive
✅ Wishlist EARTH MUST DIE
✅ Buy a game on sale
✅ Share these links where you can
store.steampowered.com/app/3639780/...
store.steampowered.com/dev/sizefive
A fun one to have worked on and hard to have kept quiet about for a while! 👏👏🌍💀
EARTH MUST DIE
Featuring a load of my favourite comedians - too many even to fit on the trailer! Joel Fry! Martha Howe-Douglas! @alexhorne.bsky.social! Tamsin Grieg! @5teviem.bsky.social @mrholness.bsky.social! @misterabk.bsky.social! @rosieisaholt.bsky.social! MORE
Please RETWEET and WISHLIST
Featuring a load of my favourite comedians - too many even to fit on the trailer! Joel Fry! Martha Howe-Douglas! @alexhorne.bsky.social! Tamsin Grieg! @5teviem.bsky.social @mrholness.bsky.social! @misterabk.bsky.social! @rosieisaholt.bsky.social! MORE
Please RETWEET and WISHLIST
September 28, 2025 at 4:42 PM
A fun one to have worked on and hard to have kept quiet about for a while! 👏👏🌍💀
Reposted by Sophie Smart
Little Rocket Lab now has a release date: October 7th! Featured in Wholesome Snack last year, transform your childhood home as you build brilliant factories and forge lifelong friendships. "Roll up your sleeves, it turns out that saving this town really IS rocket science!"
September 22, 2025 at 4:19 PM
Little Rocket Lab now has a release date: October 7th! Featured in Wholesome Snack last year, transform your childhood home as you build brilliant factories and forge lifelong friendships. "Roll up your sleeves, it turns out that saving this town really IS rocket science!"
Reposted by Sophie Smart
🚀🚀EXCITING NEWS!!🚀🚀
After four years of development, Little Rocket Lab finally launches on October 7!
Build brilliant factories and forge lifelong friendships
Coming to Steam and Xbox / PC Game Pass
RTs super appreciated❤️
littlerocketlab.com
After four years of development, Little Rocket Lab finally launches on October 7!
Build brilliant factories and forge lifelong friendships
Coming to Steam and Xbox / PC Game Pass
RTs super appreciated❤️
littlerocketlab.com
September 18, 2025 at 3:00 PM
🚀🚀EXCITING NEWS!!🚀🚀
After four years of development, Little Rocket Lab finally launches on October 7!
Build brilliant factories and forge lifelong friendships
Coming to Steam and Xbox / PC Game Pass
RTs super appreciated❤️
littlerocketlab.com
After four years of development, Little Rocket Lab finally launches on October 7!
Build brilliant factories and forge lifelong friendships
Coming to Steam and Xbox / PC Game Pass
RTs super appreciated❤️
littlerocketlab.com
So very excited for this one! Congrats Zach and Lu! 😊👏
We've got some great news to share!
Our next game, Pixel's Mysterious Mysteries, has been backed by @ukgamesfund.bsky.social for the Prototype Fund!
We've been silently working on the project but with their backing we'll be able to get a solid first playable developed
Psyched to show progress🖤
Our next game, Pixel's Mysterious Mysteries, has been backed by @ukgamesfund.bsky.social for the Prototype Fund!
We've been silently working on the project but with their backing we'll be able to get a solid first playable developed
Psyched to show progress🖤
August 8, 2025 at 9:08 AM
So very excited for this one! Congrats Zach and Lu! 😊👏
Reposted by Sophie Smart
I wrote about the cozy, plant-related game Grow Wild by @spectrum48.bsky.social for @indiegamesplus.bsky.social, after seeing it at @developconference.com: indiegamesplus.com/grow-wild-pr...
'Grow Wild' Catches Bugs, Discovers Plants, and Creates Biomes
Grow Wild is a cozy sandbox style game where you can discover new plants, find bugs, and watch the world change around you.
indiegamesplus.com
July 24, 2025 at 3:12 PM
I wrote about the cozy, plant-related game Grow Wild by @spectrum48.bsky.social for @indiegamesplus.bsky.social, after seeing it at @developconference.com: indiegamesplus.com/grow-wild-pr...
Reposted by Sophie Smart
Possibly my favorite summation of Pride
June 27, 2025 at 9:18 PM
Possibly my favorite summation of Pride
✨ I'm super excited to be heading to Develop Brighton in a couple of weeks. I’ll be speaking on the ‘Which Indie Game Genres are Hot in 2025?’ panel, so come and say hi if you’re around! 👋 ✨
I've also got a few meeting slots left for Blossom Arcade 🌸 - so if you want to talk self-publishing HMU!
I've also got a few meeting slots left for Blossom Arcade 🌸 - so if you want to talk self-publishing HMU!
June 26, 2025 at 12:05 PM
✨ I'm super excited to be heading to Develop Brighton in a couple of weeks. I’ll be speaking on the ‘Which Indie Game Genres are Hot in 2025?’ panel, so come and say hi if you’re around! 👋 ✨
I've also got a few meeting slots left for Blossom Arcade 🌸 - so if you want to talk self-publishing HMU!
I've also got a few meeting slots left for Blossom Arcade 🌸 - so if you want to talk self-publishing HMU!
Reposted by Sophie Smart
🚨 Games marketing people 🚨
Here are 3 great and super helpful Chrome extensions for browsing Steam
ℹ️ Extra data and info on screen
💰 See the estimated revenue
📈 Useful CCU info
📉 Previous sales prices
🔎 Additional search filters
🕸️ Firefox & Edge versions
🔥 And more
🧵 Thread below 👇
Here are 3 great and super helpful Chrome extensions for browsing Steam
ℹ️ Extra data and info on screen
💰 See the estimated revenue
📈 Useful CCU info
📉 Previous sales prices
🔎 Additional search filters
🕸️ Firefox & Edge versions
🔥 And more
🧵 Thread below 👇
June 20, 2025 at 8:17 AM
🚨 Games marketing people 🚨
Here are 3 great and super helpful Chrome extensions for browsing Steam
ℹ️ Extra data and info on screen
💰 See the estimated revenue
📈 Useful CCU info
📉 Previous sales prices
🔎 Additional search filters
🕸️ Firefox & Edge versions
🔥 And more
🧵 Thread below 👇
Here are 3 great and super helpful Chrome extensions for browsing Steam
ℹ️ Extra data and info on screen
💰 See the estimated revenue
📈 Useful CCU info
📉 Previous sales prices
🔎 Additional search filters
🕸️ Firefox & Edge versions
🔥 And more
🧵 Thread below 👇
Reposted by Sophie Smart
GOOD MORNING!
Now that you’ve had the chance to sleep on it, we’d like to remind you that today is your LAST CHANCE to back the Crescent County kickstarter campaign. We don’t like being unnecessarily urgent but THIS IS NECESSARILY URGENT.
www.kickstarter.com/projects/ann...
Now that you’ve had the chance to sleep on it, we’d like to remind you that today is your LAST CHANCE to back the Crescent County kickstarter campaign. We don’t like being unnecessarily urgent but THIS IS NECESSARILY URGENT.
www.kickstarter.com/projects/ann...
Crescent County - a witch-tech delivery adventure
Underground motorbroom street racing. Chaotic deliveries. Kissing on the mouth. A painterly, witch-tech, open world game.
www.kickstarter.com
June 17, 2025 at 8:01 AM
GOOD MORNING!
Now that you’ve had the chance to sleep on it, we’d like to remind you that today is your LAST CHANCE to back the Crescent County kickstarter campaign. We don’t like being unnecessarily urgent but THIS IS NECESSARILY URGENT.
www.kickstarter.com/projects/ann...
Now that you’ve had the chance to sleep on it, we’d like to remind you that today is your LAST CHANCE to back the Crescent County kickstarter campaign. We don’t like being unnecessarily urgent but THIS IS NECESSARILY URGENT.
www.kickstarter.com/projects/ann...
Reposted by Sophie Smart
Join us in celebrating Pride Month as we embrace and support LGBTQIA+ communities. 🏳️🌈 Xbox is a place where everyone is welcome to play, create, and connect. Thank you to the creators who share their stories with all of us so everyone feels at home 💚
news.xbox.com/2025/06/02/x...
news.xbox.com/2025/06/02/x...
June 2, 2025 at 8:35 PM
Join us in celebrating Pride Month as we embrace and support LGBTQIA+ communities. 🏳️🌈 Xbox is a place where everyone is welcome to play, create, and connect. Thank you to the creators who share their stories with all of us so everyone feels at home 💚
news.xbox.com/2025/06/02/x...
news.xbox.com/2025/06/02/x...
So happy for the Electric Saint team!!! ✨
WE DID IT WE ONLY WENT AND FUCKING DID IT
FUNDED IN UNDER 24 HOURS
BROOM FUCKING BROOM!!!!!!!!!!!!!!!!!!!!!!!!
FUNDED IN UNDER 24 HOURS
BROOM FUCKING BROOM!!!!!!!!!!!!!!!!!!!!!!!!
May 21, 2025 at 3:49 PM
So happy for the Electric Saint team!!! ✨
Honestly been so excited for this one for so long!
Motorsport + cute aesthetic + queerness = my jam
👏🧹🧙♀️✨️🌸
Motorsport + cute aesthetic + queerness = my jam
👏🧹🧙♀️✨️🌸
🚨 CRESCENT COUNTY KICKSTARTER IS LIVE!!! 🚨
Pledge now to -
🧹 drift and drive on your witch-tech motorbroom
🏍️ make deliveries by day, street race by night
💋 kiss your friends on the mouth??
💫 BE GAY DO GLIDES
👇 BACK US HERE 👇
www.kickstarter.com/projects/ann...
Pledge now to -
🧹 drift and drive on your witch-tech motorbroom
🏍️ make deliveries by day, street race by night
💋 kiss your friends on the mouth??
💫 BE GAY DO GLIDES
👇 BACK US HERE 👇
www.kickstarter.com/projects/ann...
May 20, 2025 at 5:37 PM
Honestly been so excited for this one for so long!
Motorsport + cute aesthetic + queerness = my jam
👏🧹🧙♀️✨️🌸
Motorsport + cute aesthetic + queerness = my jam
👏🧹🧙♀️✨️🌸
Reposted by Sophie Smart
Today is #IDAHOBIT - International Day Against Homophobia, Biphobia and Transphobia
This year, acknowledging IDAHOBIT feels more urgent than ever as we have seen significant pushback against queer and especially trans rights here in the UK.
www.outmaking.games/news1/idahob...
This year, acknowledging IDAHOBIT feels more urgent than ever as we have seen significant pushback against queer and especially trans rights here in the UK.
www.outmaking.games/news1/idahob...
May 17, 2025 at 10:00 AM
Today is #IDAHOBIT - International Day Against Homophobia, Biphobia and Transphobia
This year, acknowledging IDAHOBIT feels more urgent than ever as we have seen significant pushback against queer and especially trans rights here in the UK.
www.outmaking.games/news1/idahob...
This year, acknowledging IDAHOBIT feels more urgent than ever as we have seen significant pushback against queer and especially trans rights here in the UK.
www.outmaking.games/news1/idahob...
Interviewer: can you explain this gap in your CV?
Me, a games producer: That's added contingency time
Me, a games producer: That's added contingency time
Interviewer: can you explain this gap in your CV?
Me, a developer of story-focused indie games: That's narrative breathing space.
Me, a developer of story-focused indie games: That's narrative breathing space.
Interviewer: can you explain this gap in your CV?
Me, a games designer: I’m keeping that open to see how the meta develops.
Me, a games designer: I’m keeping that open to see how the meta develops.
May 13, 2025 at 6:12 PM
Interviewer: can you explain this gap in your CV?
Me, a games producer: That's added contingency time
Me, a games producer: That's added contingency time
I had the best acai bowl ever yesterday and it's all I've been able to think about since.
I'm now just living counting down to the next time I can go back and have another.
I'm now just living counting down to the next time I can go back and have another.
May 13, 2025 at 2:27 PM
I had the best acai bowl ever yesterday and it's all I've been able to think about since.
I'm now just living counting down to the next time I can go back and have another.
I'm now just living counting down to the next time I can go back and have another.