Wavelength Marketing Communications
banner
wavelengthcomms.bsky.social
Wavelength Marketing Communications
@wavelengthcomms.bsky.social
UK's leading and award-winning #surgery and healthcare Public Relations agency, aka Scalpel Central. Your #journorequest is covered. Specialising in #CrisisComms and medical devices. Our Fearless Leader is @tingys.bsky.social www.wavelengthgroup.com
Pinned
We have flown the nest! Hello 👋 to journalists, surgeons, healthcare professionals and their teams. We're an award-winning PR (not *that* medical PR) agency in the UK and excited to hear all your stories of medical innovation. We also gratefully endorse all pet pics and foibles 🐶🐈
Reposted by Wavelength Marketing Communications
Waiting for a specialist who is running late… will he apologise? 🤔😅

Trying to be normal…

www.tandfonline.com/doi/full/10....
“Sorry for Holding You Up”: Surgeons’ Apologies for Lateness in Clinic Settings
Doctors running late may convey a lack of respect which can impair the therapeutic relationship. This study examines how surgeons address lateness in consultations with patients. We analyzed 52 con...
www.tandfonline.com
November 18, 2025 at 2:23 AM
Reposted by Wavelength Marketing Communications
11/15/1873 — b. Sara Josephine Baker, American physician, public health administrator, and suffragist. The first woman to receive a doctorate in public health; she improved public health care and reduced infant mortality considerably in New York City #womenshistory #WomenInSTEM #HistMed #MedSky
November 15, 2025 at 4:25 PM
Reposted by Wavelength Marketing Communications
Marjory Warren, the founder of modern geriatric medicine, was born 128 years ago today. In the early 1940s she wrote a series of papers calling for the creation of the field, and founded the Medical Society for the Care of the Elderly in 1947, leading to NHS adoption in the 50s

#WomenInSTEM #MedSky
October 28, 2025 at 2:15 PM
CANNULA OF DUTY: The Lancet of Zelda. Gaming hardware used to train surgeons on the front line, study presented at @baprasvoice.bsky.social
www.clinicalservicesjournal.com/story/49800/...
Surgeons trained using gaming hardware
A UK-developed programme that uses gaming headsets to train surgeons in complex reconstructive procedures is set for global success, while also being considered as a tool to help frontline medics in G...
www.clinicalservicesjournal.com
October 31, 2025 at 10:47 AM
Reposted by Wavelength Marketing Communications
My husband is having surgery this morning - not a big surgery but he hasn’t had many surgeries so he’s a tad worried.

As someone who has had multiple and serious surgeries, I thought I should step up and help, so while he’s waiting, I sent him the only advice he needs:

#Marriage
#AnSky
October 30, 2025 at 12:03 PM
Anyone remember GROLIES? 😄
The legendary @lfallowfield.bsky.social speaks about clinician communication with patients. When clinicians attending communication skills programs are asked who is a 'difficult' patient, it's basically... everyone.

Tag yourself! I'm 'over-educated academics and teachers' 🤣
#ASBD2025
October 9, 2025 at 8:23 AM
Reposted by Wavelength Marketing Communications
The Trump administration has stopped funding of PubMed, not considering a vital service.

Your doctor will not know the newest information that affects your health. This will cost lives.
October 2, 2025 at 10:38 AM
Reposted by Wavelength Marketing Communications
“I cant feel my face when I’m with you…” well that’s great because as a head & neck surgeon I know exactly how to anaesthetise different parts of your face. Here’s a simplified section. Don’t cut this. Can’t cut that. #ENT #entsecrets #headandneck #surgery #surgeon
September 28, 2025 at 11:54 AM
Reposted by Wavelength Marketing Communications
Join us on the 13th of October for Vital Organs🫀 book signing and talk with Suzie Edge!

Copies of ‘Vital Organs’ will be available for purchase and signing by the author on the night

🔗 For more info, and to purchase tickets: oldoperatingtheatre.com/event-posts/...
September 29, 2025 at 11:02 AM
Reposted by Wavelength Marketing Communications
The hematologist Oswald H. Robertson pioneered the idea of "blood banks" in WWI by packing glass jars of citrated blood from universal donors in an ice-filled chest that he had constructed from ammunition cases. He convinced countless others to donate blood during the war.
September 30, 2025 at 8:05 AM
Reposted by Wavelength Marketing Communications
'Can we reimagine surgical culture? Not by lowering standards, but by widening the lens?'

Fabulous and wise words from Miss Rahi Karmarkar about how inclusion 'isn’t about being better or worse, but about being different in a way that strengthens the whole.'

👏👏👏 #ILookLikeASurgeon
#MedSky
Between sutures and stereotypes: the unseen journey of women in surgery | The Bulletin of the Royal College of Surgeons of England
A surgeon traces her path from India to the UK, confronting bias, finding mentors, and asking how surgery might evolve to truly welcome women.
publishing.rcseng.ac.uk
October 2, 2025 at 8:04 AM
Reposted by Wavelength Marketing Communications
⚠️ Chinese researchers have invented bone glue that mimics how oysters stick to surfaces underwater.

The adhesive can reportedly repair orthopedic fractures in 2-3 minutes, even in blood-rich environments, and is bioabsorbable.

interestingengineering.com/science/chin...
China's oyster-inspired 'bone glue' bonds fractures in minutes
A new oyster-inspired Bone-02 adhesive can revolutionize bone repair without metal fasteners.
interestingengineering.com
September 29, 2025 at 1:46 PM
Reposted by Wavelength Marketing Communications
Good luck to all those starting medical school this week

There will always be work for you, sadly unless our leaders get their act together it may not be in the #NHS or even the UK

Current lack of planning & funding by NHS England @rthonwesstreeting.bsky.social DHSC means uncertainty
September 28, 2025 at 1:50 PM
Reposted by Wavelength Marketing Communications
'Some colleagues fear that a surgeon with a disability might compromise patient safety.... I argue the opposite: surgeons who have faced both sides of the operating table know suffering and recovery intimately.'

Well said, Mr Aftab. 👏 #TenCompetencies

publishing.rcseng.ac.uk/doi/full/10....
Are you fit to practise? | The Bulletin of the Royal College of Surgeons of England
A surgeon's journey through illness reveals that skill, compassion and resilience outlast even the steadiest hands.
publishing.rcseng.ac.uk
September 28, 2025 at 8:45 AM
Reposted by Wavelength Marketing Communications
Women, tag yourselves by 1653 standards!

I've got the Surgery covered of course, but reckon I could also have a good go at Conceited Secrets 🤣
Saw this olde english text. Surgery is listed as a virtue for a complete woman. :D
September 28, 2025 at 9:51 AM
Reposted by Wavelength Marketing Communications
Wishing a happy 93rd birthday to Indian pathologist and cytologist Usha Kehar Luthra, who for decades devoted herself to developing screening and services for cervical and oral cancer patients in India, training two generations of cytopathologists.

#WomenInSTEM #MedSky #Biology 🧪⚕️
September 21, 2025 at 5:06 PM
Reposted by Wavelength Marketing Communications
carotid body tumour, vocal cord palsy post recurrent laryngeal nerve reinnervation, and a few others. #headandneck pathology is incredibly broad. #ENTsecrets #ENT #surgery #surgeon 2/2
September 22, 2025 at 7:36 AM
Reposted by Wavelength Marketing Communications
In my urgent head & neck clinic recently I saw kids with rhabdomyosarcoma, orbital abscess post transnasal orbital decompression, laryngomalacia, mucocoele, mycobacterium avium complex, vascular anomaly, retropharyngeal abscess, parotid tumour… 1/2 #ENTsecrets #ENT #surgery #surgeon
September 22, 2025 at 7:36 AM
Reposted by Wavelength Marketing Communications
BBC coverage of research using Northampton General Hospital's archive:

Child hospital care dates from 18th Century:
www.bbc.co.uk/news/article...

The study itself is #OpenAccess:
www.cambridge.org/core/journal...

#History #MedicalHistory
Northampton research reveals origins of paediatric hospital care
Research overturns the belief children did not receive hospital treatment until the Victorian era.
www.bbc.co.uk
September 18, 2025 at 11:01 AM
Reposted by Wavelength Marketing Communications
CBS Vice President Ruth Waters has co-authored a paper on systemic gender discrimination in UK surgery which has featured in this month’s The Bulletin of The Royal College of Surgeons of England.

Read feature from page 298 here publishing.rcseng.ac.uk/doi/epdf/10.... #UKsurgeons @rcsed.bsky.social
September 4, 2025 at 11:25 AM
Reposted by Wavelength Marketing Communications
As a surgeon, the parent of a 12 year old with itchy nose expects me to be at my best as much as that necrotising fasciitis at 1am, or the inhaled foreign body at 3am or the airway obstruction at 4am or…
September 5, 2025 at 7:31 AM