Alex Funk
@alexrfunk.bsky.social
🏡 I help sales reps escape the grind and achieve financial independence through real estate
☁️ 6 Units by 24, AirBNB Superhost
🦾 …find out more 👇🏼
☁️ 6 Units by 24, AirBNB Superhost
🦾 …find out more 👇🏼
Off-market opportunities don’t come from luck.
They come from visibility.
Shake hands.
Build in public.
Let people know what you’re building.
Deals don’t hide from people they trust.
They come from visibility.
Shake hands.
Build in public.
Let people know what you’re building.
Deals don’t hide from people they trust.
January 10, 2026 at 11:51 AM
Off-market opportunities don’t come from luck.
They come from visibility.
Shake hands.
Build in public.
Let people know what you’re building.
Deals don’t hide from people they trust.
They come from visibility.
Shake hands.
Build in public.
Let people know what you’re building.
Deals don’t hide from people they trust.
People don’t invest in projects.
They invest in people.
Spreadsheets don’t remove risk.
Trust does.
Transparency. Reps.
Proof you’ll execute when it gets hard.
They invest in people.
Spreadsheets don’t remove risk.
Trust does.
Transparency. Reps.
Proof you’ll execute when it gets hard.
January 10, 2026 at 11:50 AM
People don’t invest in projects.
They invest in people.
Spreadsheets don’t remove risk.
Trust does.
Transparency. Reps.
Proof you’ll execute when it gets hard.
They invest in people.
Spreadsheets don’t remove risk.
Trust does.
Transparency. Reps.
Proof you’ll execute when it gets hard.
People don’t delay decisions because they’re lazy.
They delay because they dramatize them.
Most moves are a bad haircut.
Not a tattoo.
Calling everything “life-changing”
is how people stay frozen.
They delay because they dramatize them.
Most moves are a bad haircut.
Not a tattoo.
Calling everything “life-changing”
is how people stay frozen.
January 9, 2026 at 1:36 PM
People don’t delay decisions because they’re lazy.
They delay because they dramatize them.
Most moves are a bad haircut.
Not a tattoo.
Calling everything “life-changing”
is how people stay frozen.
They delay because they dramatize them.
Most moves are a bad haircut.
Not a tattoo.
Calling everything “life-changing”
is how people stay frozen.
If you knew it would work,
you’d already be doing it.
So the real question isn’t “how?”
It’s why certainty is a requirement
before you move.
you’d already be doing it.
So the real question isn’t “how?”
It’s why certainty is a requirement
before you move.
January 9, 2026 at 1:35 PM
If you knew it would work,
you’d already be doing it.
So the real question isn’t “how?”
It’s why certainty is a requirement
before you move.
you’d already be doing it.
So the real question isn’t “how?”
It’s why certainty is a requirement
before you move.
Most people know the one decision that would change their life—but treat it like a tattoo instead of a hat. Most decisions are reversible. Fear comes from exaggeration, not risk. Action dies when everything feels permanent. Is what you’re avoiding a hat, haircut, or tattoo?
January 8, 2026 at 12:22 PM
Most people know the one decision that would change their life—but treat it like a tattoo instead of a hat. Most decisions are reversible. Fear comes from exaggeration, not risk. Action dies when everything feels permanent. Is what you’re avoiding a hat, haircut, or tattoo?
The biggest risk isn’t failing.
It’s playing small because you think people are watching.
Even the greatest ever are forgotten over time.
So you might as well go all in on a life you actually want.
No one is watching you.
It’s playing small because you think people are watching.
Even the greatest ever are forgotten over time.
So you might as well go all in on a life you actually want.
No one is watching you.
January 8, 2026 at 12:18 PM
The biggest risk isn’t failing.
It’s playing small because you think people are watching.
Even the greatest ever are forgotten over time.
So you might as well go all in on a life you actually want.
No one is watching you.
It’s playing small because you think people are watching.
Even the greatest ever are forgotten over time.
So you might as well go all in on a life you actually want.
No one is watching you.
Habits aren’t about outcomes.
They’re about identity.
Every action is a vote for the person you’re becoming.
You don’t build a dream life,
you become someone who lives one.
They’re about identity.
Every action is a vote for the person you’re becoming.
You don’t build a dream life,
you become someone who lives one.
January 7, 2026 at 12:01 PM
Habits aren’t about outcomes.
They’re about identity.
Every action is a vote for the person you’re becoming.
You don’t build a dream life,
you become someone who lives one.
They’re about identity.
Every action is a vote for the person you’re becoming.
You don’t build a dream life,
you become someone who lives one.
The reason most goals fail isn’t discipline.
It’s scale.
If the first step feels heroic, it’s too big.
Progress happens when the step feels almost stupid.
Tiny actions compound faster than motivation.
It’s scale.
If the first step feels heroic, it’s too big.
Progress happens when the step feels almost stupid.
Tiny actions compound faster than motivation.
January 7, 2026 at 11:59 AM
The reason most goals fail isn’t discipline.
It’s scale.
If the first step feels heroic, it’s too big.
Progress happens when the step feels almost stupid.
Tiny actions compound faster than motivation.
It’s scale.
If the first step feels heroic, it’s too big.
Progress happens when the step feels almost stupid.
Tiny actions compound faster than motivation.
Dreaming big isn’t the problem.
Staying vague is.
“Someday” goals feel safe.
Specific goals feel uncomfortable.
That clarity is exactly why they work.
Staying vague is.
“Someday” goals feel safe.
Specific goals feel uncomfortable.
That clarity is exactly why they work.
January 6, 2026 at 1:07 PM
Dreaming big isn’t the problem.
Staying vague is.
“Someday” goals feel safe.
Specific goals feel uncomfortable.
That clarity is exactly why they work.
Staying vague is.
“Someday” goals feel safe.
Specific goals feel uncomfortable.
That clarity is exactly why they work.
Clarity isn’t motivation.
It’s direction.
When you don’t define where you’re going,
you end up chasing someone else’s vision
and calling it ambition.
That’s how people lose decades of their lives.
And you get one life.
It’s direction.
When you don’t define where you’re going,
you end up chasing someone else’s vision
and calling it ambition.
That’s how people lose decades of their lives.
And you get one life.
January 6, 2026 at 1:07 PM
Clarity isn’t motivation.
It’s direction.
When you don’t define where you’re going,
you end up chasing someone else’s vision
and calling it ambition.
That’s how people lose decades of their lives.
And you get one life.
It’s direction.
When you don’t define where you’re going,
you end up chasing someone else’s vision
and calling it ambition.
That’s how people lose decades of their lives.
And you get one life.
People say “I don’t have time.”
What they mean is: “I’m choosing something else.”
Every yes creates a no.
Every shortcut creates a consequence.
You don’t escape tradeoffs, you choose them.
What they mean is: “I’m choosing something else.”
Every yes creates a no.
Every shortcut creates a consequence.
You don’t escape tradeoffs, you choose them.
January 5, 2026 at 2:50 PM
People say “I don’t have time.”
What they mean is: “I’m choosing something else.”
Every yes creates a no.
Every shortcut creates a consequence.
You don’t escape tradeoffs, you choose them.
What they mean is: “I’m choosing something else.”
Every yes creates a no.
Every shortcut creates a consequence.
You don’t escape tradeoffs, you choose them.
Most people think progress comes from working harder.
It doesn’t.
Work ethic has a ceiling.
Systems don’t.
If effort alone worked, you’d already be there.
It doesn’t.
Work ethic has a ceiling.
Systems don’t.
If effort alone worked, you’d already be there.
January 5, 2026 at 2:49 PM
Most people think progress comes from working harder.
It doesn’t.
Work ethic has a ceiling.
Systems don’t.
If effort alone worked, you’d already be there.
It doesn’t.
Work ethic has a ceiling.
Systems don’t.
If effort alone worked, you’d already be there.
Real estate discipline is saying “no” fast. You don’t need 100 creative deals—you need a few brutally good ones that:
pay from day one
don’t rely on fairy-tale numbers
still work when optimism fades
Do the boring math. Be patient. Run a lot of deals. Let others buy the story.
pay from day one
don’t rely on fairy-tale numbers
still work when optimism fades
Do the boring math. Be patient. Run a lot of deals. Let others buy the story.
January 4, 2026 at 1:03 PM
Real estate discipline is saying “no” fast. You don’t need 100 creative deals—you need a few brutally good ones that:
pay from day one
don’t rely on fairy-tale numbers
still work when optimism fades
Do the boring math. Be patient. Run a lot of deals. Let others buy the story.
pay from day one
don’t rely on fairy-tale numbers
still work when optimism fades
Do the boring math. Be patient. Run a lot of deals. Let others buy the story.
Cap rate in English:
3–4% cap = you’re overpaying for “pretty.”
7–8% cap = now we’re talking.
Deal gets interesting when:
current cap is ugly
but REALISTICALLY gets to 7–8% with work you’re actually willing to do.
If the cap only looks good after aggressive guesses, it’s not a good deal.
3–4% cap = you’re overpaying for “pretty.”
7–8% cap = now we’re talking.
Deal gets interesting when:
current cap is ugly
but REALISTICALLY gets to 7–8% with work you’re actually willing to do.
If the cap only looks good after aggressive guesses, it’s not a good deal.
January 4, 2026 at 1:01 PM
Cap rate in English:
3–4% cap = you’re overpaying for “pretty.”
7–8% cap = now we’re talking.
Deal gets interesting when:
current cap is ugly
but REALISTICALLY gets to 7–8% with work you’re actually willing to do.
If the cap only looks good after aggressive guesses, it’s not a good deal.
3–4% cap = you’re overpaying for “pretty.”
7–8% cap = now we’re talking.
Deal gets interesting when:
current cap is ugly
but REALISTICALLY gets to 7–8% with work you’re actually willing to do.
If the cap only looks good after aggressive guesses, it’s not a good deal.
Quick filter I use:
“Could this property 100% finance itself on DAY ONE?”
Not with 20% down.
Not with a fantasy interest rate.
Full price. Normal rate.
Does NOI cover the whole payment + expenses?
If the answer is no, I’m not buying an expensive hobby. I’m buying cash flow or I’m out.
“Could this property 100% finance itself on DAY ONE?”
Not with 20% down.
Not with a fantasy interest rate.
Full price. Normal rate.
Does NOI cover the whole payment + expenses?
If the answer is no, I’m not buying an expensive hobby. I’m buying cash flow or I’m out.
January 3, 2026 at 1:07 PM
Quick filter I use:
“Could this property 100% finance itself on DAY ONE?”
Not with 20% down.
Not with a fantasy interest rate.
Full price. Normal rate.
Does NOI cover the whole payment + expenses?
If the answer is no, I’m not buying an expensive hobby. I’m buying cash flow or I’m out.
“Could this property 100% finance itself on DAY ONE?”
Not with 20% down.
Not with a fantasy interest rate.
Full price. Normal rate.
Does NOI cover the whole payment + expenses?
If the answer is no, I’m not buying an expensive hobby. I’m buying cash flow or I’m out.
Most real estate “opportunity decks” are inflated. I've learned the hard way to now, always assume 3 things:
1. Income is overstated
2. Expenses are understated
3. Projections are fantasy
If the deal STILL works after I beat it up… then I start paying attention.
1. Income is overstated
2. Expenses are understated
3. Projections are fantasy
If the deal STILL works after I beat it up… then I start paying attention.
January 3, 2026 at 1:06 PM
Most real estate “opportunity decks” are inflated. I've learned the hard way to now, always assume 3 things:
1. Income is overstated
2. Expenses are understated
3. Projections are fantasy
If the deal STILL works after I beat it up… then I start paying attention.
1. Income is overstated
2. Expenses are understated
3. Projections are fantasy
If the deal STILL works after I beat it up… then I start paying attention.
You don’t need a perfect plan.
You need a bias toward action + a refusal to quit when it gets ugly.
Most people nail the first part and fail the second.
It always gets ugly, that's growth.
You need a bias toward action + a refusal to quit when it gets ugly.
Most people nail the first part and fail the second.
It always gets ugly, that's growth.
January 2, 2026 at 12:46 PM
You don’t need a perfect plan.
You need a bias toward action + a refusal to quit when it gets ugly.
Most people nail the first part and fail the second.
It always gets ugly, that's growth.
You need a bias toward action + a refusal to quit when it gets ugly.
Most people nail the first part and fail the second.
It always gets ugly, that's growth.
Your first real estate deal won’t make you rich.
It will make you real.
Nothing exposes your gaps, your emotions, your excuses faster.
And nothing accelerates your growth more.
It will make you real.
Nothing exposes your gaps, your emotions, your excuses faster.
And nothing accelerates your growth more.
January 2, 2026 at 12:45 PM
Your first real estate deal won’t make you rich.
It will make you real.
Nothing exposes your gaps, your emotions, your excuses faster.
And nothing accelerates your growth more.
It will make you real.
Nothing exposes your gaps, your emotions, your excuses faster.
And nothing accelerates your growth more.
Everyone loves the idea of wealth.
Almost nobody loves the part where you lose sleep, lose money, or lose confidence…
and still keep going.
If you can push through that, you’re already in the top 1%.
Almost nobody loves the part where you lose sleep, lose money, or lose confidence…
and still keep going.
If you can push through that, you’re already in the top 1%.
January 1, 2026 at 11:55 AM
Everyone loves the idea of wealth.
Almost nobody loves the part where you lose sleep, lose money, or lose confidence…
and still keep going.
If you can push through that, you’re already in the top 1%.
Almost nobody loves the part where you lose sleep, lose money, or lose confidence…
and still keep going.
If you can push through that, you’re already in the top 1%.
The moment you stop operating like a kid and start operating like an owner?
Everything tightens up. Your systems, your money, your standards.
That shift is worth more than any course.
Everything tightens up. Your systems, your money, your standards.
That shift is worth more than any course.
January 1, 2026 at 11:54 AM
The moment you stop operating like a kid and start operating like an owner?
Everything tightens up. Your systems, your money, your standards.
That shift is worth more than any course.
Everything tightens up. Your systems, your money, your standards.
That shift is worth more than any course.
The fastest way to become dangerous in your 20s:
Don’t ask for permission.
Don’t wait for perfect timing.
Move!!
You will clean up speed mistakes. You can’t fix standing still.
Don’t ask for permission.
Don’t wait for perfect timing.
Move!!
You will clean up speed mistakes. You can’t fix standing still.
December 31, 2025 at 12:14 PM
The fastest way to become dangerous in your 20s:
Don’t ask for permission.
Don’t wait for perfect timing.
Move!!
You will clean up speed mistakes. You can’t fix standing still.
Don’t ask for permission.
Don’t wait for perfect timing.
Move!!
You will clean up speed mistakes. You can’t fix standing still.
Early success has nothing to do with talent.
It’s pressure → action → pressure → action.
If you wait to “feel ready,” someone hungrier already took your shot.
It’s pressure → action → pressure → action.
If you wait to “feel ready,” someone hungrier already took your shot.
December 31, 2025 at 12:14 PM
Early success has nothing to do with talent.
It’s pressure → action → pressure → action.
If you wait to “feel ready,” someone hungrier already took your shot.
It’s pressure → action → pressure → action.
If you wait to “feel ready,” someone hungrier already took your shot.
High-agency isn’t a personality trait.
It’s a decision:
If something needs to get done, I’m the one who gets it done.
Once that switch flips internally, your entire life compounds.
It’s a decision:
If something needs to get done, I’m the one who gets it done.
Once that switch flips internally, your entire life compounds.
December 30, 2025 at 1:56 PM
High-agency isn’t a personality trait.
It’s a decision:
If something needs to get done, I’m the one who gets it done.
Once that switch flips internally, your entire life compounds.
It’s a decision:
If something needs to get done, I’m the one who gets it done.
Once that switch flips internally, your entire life compounds.
Most don’t fail because the path is unclear.
They fail because the moment something punches them in the mouth, they fold.
Even guys in our mastermind.
Your “kitchen floor moment” is coming. Get up faster than everyone else and you win long-term.
They fail because the moment something punches them in the mouth, they fold.
Even guys in our mastermind.
Your “kitchen floor moment” is coming. Get up faster than everyone else and you win long-term.
December 30, 2025 at 1:55 PM
Most don’t fail because the path is unclear.
They fail because the moment something punches them in the mouth, they fold.
Even guys in our mastermind.
Your “kitchen floor moment” is coming. Get up faster than everyone else and you win long-term.
They fail because the moment something punches them in the mouth, they fold.
Even guys in our mastermind.
Your “kitchen floor moment” is coming. Get up faster than everyone else and you win long-term.
My promise with Dream Life Academy is simple:
I don’t just teach what worked—I teach what hurt.
I’ll show the houses that printed cash and the ones that set us back.
Most gurus hide their losses.
I turn mine into guardrails so you don’t drive off the same cliff.
I don’t just teach what worked—I teach what hurt.
I’ll show the houses that printed cash and the ones that set us back.
Most gurus hide their losses.
I turn mine into guardrails so you don’t drive off the same cliff.
December 29, 2025 at 12:16 PM
My promise with Dream Life Academy is simple:
I don’t just teach what worked—I teach what hurt.
I’ll show the houses that printed cash and the ones that set us back.
Most gurus hide their losses.
I turn mine into guardrails so you don’t drive off the same cliff.
I don’t just teach what worked—I teach what hurt.
I’ll show the houses that printed cash and the ones that set us back.
Most gurus hide their losses.
I turn mine into guardrails so you don’t drive off the same cliff.