Jeff Mack
jeffreymack.bsky.social
Jeff Mack
@jeffreymack.bsky.social
Creative marketer living at the intersection of business, technology, and design.
Let's all make 2025 the year we prioritize happiness.
December 29, 2024 at 5:00 PM
With the exception of #MLB, professional sports all-star games are terrible - especially in the #NBA. So why does the format work for baseball but not in the other sports? I think it's because fans love seeing 1-on-1 matchups of the best vs the best. Think Ohtani vs Trout.
December 20, 2024 at 7:02 PM
I was recently having a conversation with a client about how I think about "activating the full funnel" and my answer surprised them when I said, "I don't".
December 20, 2024 at 5:06 PM
Steve Jobs’ greatest superpower was convincing people that $500 personal electronic devices needed to be upgraded every 2 years.

That was probably the most remarkable change in consumer behavior that the world has ever seen.
November 26, 2024 at 2:35 AM
Finally found some time to dive a little deeper into Bluesky and really happy to see that their “feeds” feature is similar to the “flock” feature I pitched Twitter a few years back. I’m a big believer that fostering community is the key for feed-based apps.
November 18, 2024 at 1:29 PM
@pschiller.bsky.social - care to give a fellow marketer a follow?
November 18, 2024 at 1:25 PM
Dear Bluesky,
Can you make a prettier logo? Staring at the big blue butterfly is eh.
November 12, 2024 at 5:49 PM