Me every time I buy a new domain.

Managed to get a bunch of folks to do the soda pop dance when doing my monthly product update today. Highlight of my week. Might need to add it to my LinkedIn…

Took me a while, but feel like I finally found my voice when rewriting my latest post for the fourth time. Heres my take, on how I approach planing launches to reduce negative impacts. Aka how OpenAI could have not screwed up the GPT-5 launch open.substack.com/pub/katrinaw...

I have way too many email subscriptions and I know I should unsubscribe and setup filters but that’s a lot of work. I’ve tried so many apps that haven’t worked. I setup Superhuman last week and this is the first time in my life I’ve actually felt on top of my emails and can hit inbox zero everyday.

Working in really small teams has always been my favourite way to work. This article is a good look into what the future of work might look like for product and tech companies.

Been playing with some vibe coding. Every project I build gets a bit better, but I wanted to remember how I felt when I did the very first one, so I wrote a post about it… open.substack.com/pub/katrinaw...

Watched KPop Demon Hunters last night. Wasn’t sure if this was my vibe, but absolutely loved it. Still thinking about it 24 hours later.

My favourite way to start Sundays. Yoga, cold brew and writing from an empty cafe.

I really want to use Bluesky more. But so many product folks are still only over at X. Looking to build a new feed over here. If you’re in product, tech or design, I’d love to connect.

This week I did 2 things that scared me. And it felt damn great afterwards. So here I am, trying something else that I’ve been putting off, and setting up a Bluesky account.

You can also find me at wakeupexcited.substack.com