lateralread
@lateralread.bsky.social
Get a lateral read on the news. 🕵️♂️ Spotting patterns and media techniques. 🚫 No lectures, no sides, just observations. Sun-Fri: Videos | Sat: Newsletter ➡️ http://lateralread.com
stranger things made $25 million in theaters
comicbook.com → Netflix's boss is "totally wrong"
Gizmodo → won't change their minds
Guardian → people like leaving the house
Hypebeast → just the receipts
netflix bet on the bed rot. you showed up anyway.
headline framing.
daily @lateralread
comicbook.com → Netflix's boss is "totally wrong"
Gizmodo → won't change their minds
Guardian → people like leaving the house
Hypebeast → just the receipts
netflix bet on the bed rot. you showed up anyway.
headline framing.
daily @lateralread
January 8, 2026 at 11:06 PM
stranger things made $25 million in theaters
comicbook.com → Netflix's boss is "totally wrong"
Gizmodo → won't change their minds
Guardian → people like leaving the house
Hypebeast → just the receipts
netflix bet on the bed rot. you showed up anyway.
headline framing.
daily @lateralread
comicbook.com → Netflix's boss is "totally wrong"
Gizmodo → won't change their minds
Guardian → people like leaving the house
Hypebeast → just the receipts
netflix bet on the bed rot. you showed up anyway.
headline framing.
daily @lateralread
rent or ideology?
Fox News = sinister undertone to collectivism
Washington Examiner = fresh face of old and discredited ideas
CNN = job to fix New York's affordability crisis
NYT = visits building with collapsing ceilings
same mayor. different realities.
headline framing.
daily @lateralread
Fox News = sinister undertone to collectivism
Washington Examiner = fresh face of old and discredited ideas
CNN = job to fix New York's affordability crisis
NYT = visits building with collapsing ceilings
same mayor. different realities.
headline framing.
daily @lateralread
January 6, 2026 at 11:03 PM
rent or ideology?
Fox News = sinister undertone to collectivism
Washington Examiner = fresh face of old and discredited ideas
CNN = job to fix New York's affordability crisis
NYT = visits building with collapsing ceilings
same mayor. different realities.
headline framing.
daily @lateralread
Fox News = sinister undertone to collectivism
Washington Examiner = fresh face of old and discredited ideas
CNN = job to fix New York's affordability crisis
NYT = visits building with collapsing ceilings
same mayor. different realities.
headline framing.
daily @lateralread
January 6, 2026 at 12:44 PM
gen z drinking coverage
Business Insider = zebra striping your way out of hangovers
Breitbart = trading beers for barbells
CNN = dry raves and morning dance parties
USA Today = gen z is already stepping away from alcohol
three personalities. one spreadsheet.
anecdote as data. daily @lateralread
Business Insider = zebra striping your way out of hangovers
Breitbart = trading beers for barbells
CNN = dry raves and morning dance parties
USA Today = gen z is already stepping away from alcohol
three personalities. one spreadsheet.
anecdote as data. daily @lateralread
January 5, 2026 at 11:05 PM
gen z drinking coverage
Business Insider = zebra striping your way out of hangovers
Breitbart = trading beers for barbells
CNN = dry raves and morning dance parties
USA Today = gen z is already stepping away from alcohol
three personalities. one spreadsheet.
anecdote as data. daily @lateralread
Business Insider = zebra striping your way out of hangovers
Breitbart = trading beers for barbells
CNN = dry raves and morning dance parties
USA Today = gen z is already stepping away from alcohol
three personalities. one spreadsheet.
anecdote as data. daily @lateralread
they really gentrified staying hydrated 💀📉
#lateralread #mediaanalysis #genz #drinkingculture #zebrastriping #dryjanuary #hydrohomies
#lateralread #mediaanalysis #genz #drinkingculture #zebrastriping #dryjanuary #hydrohomies
January 5, 2026 at 1:20 PM
they really gentrified staying hydrated 💀📉
#lateralread #mediaanalysis #genz #drinkingculture #zebrastriping #dryjanuary #hydrohomies
#lateralread #mediaanalysis #genz #drinkingculture #zebrastriping #dryjanuary #hydrohomies
The media has a playbook. I’m here to leak the plays. 🏈✏️
I compare 4 headlines about the same story to track 50 manipulation techniques news outlets use to trigger outrage, fear and spin. That is a lateral read.
Once you see the pattern, you can’t unsee it. Don't let them play you.
I compare 4 headlines about the same story to track 50 manipulation techniques news outlets use to trigger outrage, fear and spin. That is a lateral read.
Once you see the pattern, you can’t unsee it. Don't let them play you.
January 4, 2026 at 11:10 PM
The media has a playbook. I’m here to leak the plays. 🏈✏️
I compare 4 headlines about the same story to track 50 manipulation techniques news outlets use to trigger outrage, fear and spin. That is a lateral read.
Once you see the pattern, you can’t unsee it. Don't let them play you.
I compare 4 headlines about the same story to track 50 manipulation techniques news outlets use to trigger outrage, fear and spin. That is a lateral read.
Once you see the pattern, you can’t unsee it. Don't let them play you.
Updating my resume immediately. 🐺💅
#lateralread #mediaanalysis #heatedrivalry #hockeyromance #fandom #cosmo
#lateralread #mediaanalysis #heatedrivalry #hockeyromance #fandom #cosmo
January 2, 2026 at 11:01 PM
Updating my resume immediately. 🐺💅
#lateralread #mediaanalysis #heatedrivalry #hockeyromance #fandom #cosmo
#lateralread #mediaanalysis #heatedrivalry #hockeyromance #fandom #cosmo
Entering 2026 with this exact energy. Be safe out there. 🦝🥂
#lateralread #mediaanalysis #newyearseve #2026 #raccoon #nypost #mood #relatable
#lateralread #mediaanalysis #newyearseve #2026 #raccoon #nypost #mood #relatable
December 31, 2025 at 11:01 PM
Entering 2026 with this exact energy. Be safe out there. 🦝🥂
#lateralread #mediaanalysis #newyearseve #2026 #raccoon #nypost #mood #relatable
#lateralread #mediaanalysis #newyearseve #2026 #raccoon #nypost #mood #relatable
I don't want to be an Avenger, I just want a plot that makes sense. 🎬🤖
#lateralread #mediaanalysis #disney #openai #ai #marvel #sora #aiart #aislop
#lateralread #mediaanalysis #disney #openai #ai #marvel #sora #aiart #aislop
December 29, 2025 at 11:01 PM
I don't want to be an Avenger, I just want a plot that makes sense. 🎬🤖
#lateralread #mediaanalysis #disney #openai #ai #marvel #sora #aiart #aislop
#lateralread #mediaanalysis #disney #openai #ai #marvel #sora #aiart #aislop
In my villain era reading think-pieces about denim. 👖💀
#lateralread #mediaanalysis #sydneysweeney #americaneagle #popculture #thinkpiece
#lateralread #mediaanalysis #sydneysweeney #americaneagle #popculture #thinkpiece
December 26, 2025 at 11:01 PM
In my villain era reading think-pieces about denim. 👖💀
#lateralread #mediaanalysis #sydneysweeney #americaneagle #popculture #thinkpiece
#lateralread #mediaanalysis #sydneysweeney #americaneagle #popculture #thinkpiece
Merry Christmas to everyone except the lawyer who had to type this phrase in a federal document. 🍌🎄
#lateralread #mediaanalysis #lizzo #lawsuit #popculture #banana #simulationglitch
#lateralread #mediaanalysis #lizzo #lawsuit #popculture #banana #simulationglitch
December 24, 2025 at 11:01 PM
Merry Christmas to everyone except the lawyer who had to type this phrase in a federal document. 🍌🎄
#lateralread #mediaanalysis #lizzo #lawsuit #popculture #banana #simulationglitch
#lateralread #mediaanalysis #lizzo #lawsuit #popculture #banana #simulationglitch
Thoughts and prayers for the journalist who had to write "heartache" with a straight face. 💀
#lateralread #mediaanalysis #traviskelce #chiefs #nfl #swifties
#lateralread #mediaanalysis #traviskelce #chiefs #nfl #swifties
December 22, 2025 at 11:01 PM
Thoughts and prayers for the journalist who had to write "heartache" with a straight face. 💀
#lateralread #mediaanalysis #traviskelce #chiefs #nfl #swifties
#lateralread #mediaanalysis #traviskelce #chiefs #nfl #swifties
Heated Rivalry coverage: demographic stereotypes.
CBC → women. Cosmo → feral. ELLE → straight. SELF → middle-aged.
same show. four different diagnoses.
that is hasty generalization.
they're judging the audience, not the art.
@lateralread
#lateralread #news #mediaanalysis #heatedrivalry
CBC → women. Cosmo → feral. ELLE → straight. SELF → middle-aged.
same show. four different diagnoses.
that is hasty generalization.
they're judging the audience, not the art.
@lateralread
#lateralread #news #mediaanalysis #heatedrivalry
December 19, 2025 at 11:07 PM
Heated Rivalry coverage: demographic stereotypes.
CBC → women. Cosmo → feral. ELLE → straight. SELF → middle-aged.
same show. four different diagnoses.
that is hasty generalization.
they're judging the audience, not the art.
@lateralread
#lateralread #news #mediaanalysis #heatedrivalry
CBC → women. Cosmo → feral. ELLE → straight. SELF → middle-aged.
same show. four different diagnoses.
that is hasty generalization.
they're judging the audience, not the art.
@lateralread
#lateralread #news #mediaanalysis #heatedrivalry
travis kelce genre framing
The Sun = chokes back tears
GB News = toughest decision before taylor swift wedding
IB Times = should've retired already
NFL.com = it'll come to you with time
tragedy → romance → villain → reality
they're picking genres.
loaded language.
daily examples @lateralread
The Sun = chokes back tears
GB News = toughest decision before taylor swift wedding
IB Times = should've retired already
NFL.com = it'll come to you with time
tragedy → romance → villain → reality
they're picking genres.
loaded language.
daily examples @lateralread
December 18, 2025 at 11:05 PM
travis kelce genre framing
The Sun = chokes back tears
GB News = toughest decision before taylor swift wedding
IB Times = should've retired already
NFL.com = it'll come to you with time
tragedy → romance → villain → reality
they're picking genres.
loaded language.
daily examples @lateralread
The Sun = chokes back tears
GB News = toughest decision before taylor swift wedding
IB Times = should've retired already
NFL.com = it'll come to you with time
tragedy → romance → villain → reality
they're picking genres.
loaded language.
daily examples @lateralread
lizzo "scores" legal victory vs. dancers "push" for trial
TMZ = drop fat-shaming fight
Complex = victory due to secret recording
IBT = she dodged the blow
Billboard = banana incident was not "creative expression"
technicality vs. toxicity.
omission in action.
daily examples @lateralread
TMZ = drop fat-shaming fight
Complex = victory due to secret recording
IBT = she dodged the blow
Billboard = banana incident was not "creative expression"
technicality vs. toxicity.
omission in action.
daily examples @lateralread
December 17, 2025 at 11:05 PM
lizzo "scores" legal victory vs. dancers "push" for trial
TMZ = drop fat-shaming fight
Complex = victory due to secret recording
IBT = she dodged the blow
Billboard = banana incident was not "creative expression"
technicality vs. toxicity.
omission in action.
daily examples @lateralread
TMZ = drop fat-shaming fight
Complex = victory due to secret recording
IBT = she dodged the blow
Billboard = banana incident was not "creative expression"
technicality vs. toxicity.
omission in action.
daily examples @lateralread
disney invests $1bn in openai for character licensing
Guardian = AI-generate yourself
Futurism = ghoulishly horrifying
Slate = lost in the slop
Kotaku = AI woodchipper
excited → horrified → contemptuous → violent
loaded language in action. daily @lateralread
#lateralread #disney #openai #ai
Guardian = AI-generate yourself
Futurism = ghoulishly horrifying
Slate = lost in the slop
Kotaku = AI woodchipper
excited → horrified → contemptuous → violent
loaded language in action. daily @lateralread
#lateralread #disney #openai #ai
December 16, 2025 at 11:06 PM
disney invests $1bn in openai for character licensing
Guardian = AI-generate yourself
Futurism = ghoulishly horrifying
Slate = lost in the slop
Kotaku = AI woodchipper
excited → horrified → contemptuous → violent
loaded language in action. daily @lateralread
#lateralread #disney #openai #ai
Guardian = AI-generate yourself
Futurism = ghoulishly horrifying
Slate = lost in the slop
Kotaku = AI woodchipper
excited → horrified → contemptuous → violent
loaded language in action. daily @lateralread
#lateralread #disney #openai #ai
mrbeast ipo: the framing war
TechCrunch = fans to be owners of company
Observer = empire expands far beyond youtube
Reuters = launches saudi theme park
Business Insider = planning to launch phone service
community → empire → entertainment → infrastructure
headline framing.
daily @lateralread
TechCrunch = fans to be owners of company
Observer = empire expands far beyond youtube
Reuters = launches saudi theme park
Business Insider = planning to launch phone service
community → empire → entertainment → infrastructure
headline framing.
daily @lateralread
December 15, 2025 at 11:00 PM
mrbeast ipo: the framing war
TechCrunch = fans to be owners of company
Observer = empire expands far beyond youtube
Reuters = launches saudi theme park
Business Insider = planning to launch phone service
community → empire → entertainment → infrastructure
headline framing.
daily @lateralread
TechCrunch = fans to be owners of company
Observer = empire expands far beyond youtube
Reuters = launches saudi theme park
Business Insider = planning to launch phone service
community → empire → entertainment → infrastructure
headline framing.
daily @lateralread
fed rate cut: who wins?
AP = stocks near record
ABC = hiring boosted for businesses
Fortune = won't help your mortgage
BBC = future cuts uncertain
market celebration vs your reality
that is headline framing.
daily examples @lateralread
#lateralread #news #economy #FederalReserve #mortgage
AP = stocks near record
ABC = hiring boosted for businesses
Fortune = won't help your mortgage
BBC = future cuts uncertain
market celebration vs your reality
that is headline framing.
daily examples @lateralread
#lateralread #news #economy #FederalReserve #mortgage
December 12, 2025 at 11:00 PM
fed rate cut: who wins?
AP = stocks near record
ABC = hiring boosted for businesses
Fortune = won't help your mortgage
BBC = future cuts uncertain
market celebration vs your reality
that is headline framing.
daily examples @lateralread
#lateralread #news #economy #FederalReserve #mortgage
AP = stocks near record
ABC = hiring boosted for businesses
Fortune = won't help your mortgage
BBC = future cuts uncertain
market celebration vs your reality
that is headline framing.
daily examples @lateralread
#lateralread #news #economy #FederalReserve #mortgage
elon musk doge coverage
3 outlets = his feelings (misery, regret, victimhood)
1 outlet = the damage (workers fired, aid eliminated, protections slashed)
the personality is the distraction.
that is a red herring.
daily @lateralread
#lateralread #news #elonmusk #doge #media
3 outlets = his feelings (misery, regret, victimhood)
1 outlet = the damage (workers fired, aid eliminated, protections slashed)
the personality is the distraction.
that is a red herring.
daily @lateralread
#lateralread #news #elonmusk #doge #media
December 11, 2025 at 11:16 PM
elon musk doge coverage
3 outlets = his feelings (misery, regret, victimhood)
1 outlet = the damage (workers fired, aid eliminated, protections slashed)
the personality is the distraction.
that is a red herring.
daily @lateralread
#lateralread #news #elonmusk #doge #media
3 outlets = his feelings (misery, regret, victimhood)
1 outlet = the damage (workers fired, aid eliminated, protections slashed)
the personality is the distraction.
that is a red herring.
daily @lateralread
#lateralread #news #elonmusk #doge #media
australia social media ban
nbc = government voices ("first domino")
smh = dad quote ("tech bros stole family")
independent = teens "posting zero"
crikey = kids "in their own words"
law about kids discussed with/out kids.
source selection.
daily @lateralread
#lateralread #news #socialmediaban
nbc = government voices ("first domino")
smh = dad quote ("tech bros stole family")
independent = teens "posting zero"
crikey = kids "in their own words"
law about kids discussed with/out kids.
source selection.
daily @lateralread
#lateralread #news #socialmediaban
December 10, 2025 at 11:02 PM
australia social media ban
nbc = government voices ("first domino")
smh = dad quote ("tech bros stole family")
independent = teens "posting zero"
crikey = kids "in their own words"
law about kids discussed with/out kids.
source selection.
daily @lateralread
#lateralread #news #socialmediaban
nbc = government voices ("first domino")
smh = dad quote ("tech bros stole family")
independent = teens "posting zero"
crikey = kids "in their own words"
law about kids discussed with/out kids.
source selection.
daily @lateralread
#lateralread #news #socialmediaban
jasmine crockett senate announcement
CNN = "i'm coming for you"
Fox = fierce trump critic
NYT = reshaping democratic primary
Yahoo = major shakeup for the democrats
two outlets make it about trump. two don't mention him at all.
that is headline framing.
daily examples @lateralread
CNN = "i'm coming for you"
Fox = fierce trump critic
NYT = reshaping democratic primary
Yahoo = major shakeup for the democrats
two outlets make it about trump. two don't mention him at all.
that is headline framing.
daily examples @lateralread
December 9, 2025 at 11:06 PM
jasmine crockett senate announcement
CNN = "i'm coming for you"
Fox = fierce trump critic
NYT = reshaping democratic primary
Yahoo = major shakeup for the democrats
two outlets make it about trump. two don't mention him at all.
that is headline framing.
daily examples @lateralread
CNN = "i'm coming for you"
Fox = fierce trump critic
NYT = reshaping democratic primary
Yahoo = major shakeup for the democrats
two outlets make it about trump. two don't mention him at all.
that is headline framing.
daily examples @lateralread
sydney sweeney selective quoting
People interview about the jeans ad
Salon → i love jeans
NY Post → surprised by backlash
Deadline → against hate
THR → silence widened divide
defiance or regret? the outlet picks the vibe.
selective quoting.
daily @lateralread
#lateralread #sydneysweeney #news
People interview about the jeans ad
Salon → i love jeans
NY Post → surprised by backlash
Deadline → against hate
THR → silence widened divide
defiance or regret? the outlet picks the vibe.
selective quoting.
daily @lateralread
#lateralread #sydneysweeney #news
December 8, 2025 at 10:56 PM
sydney sweeney selective quoting
People interview about the jeans ad
Salon → i love jeans
NY Post → surprised by backlash
Deadline → against hate
THR → silence widened divide
defiance or regret? the outlet picks the vibe.
selective quoting.
daily @lateralread
#lateralread #sydneysweeney #news
People interview about the jeans ad
Salon → i love jeans
NY Post → surprised by backlash
Deadline → against hate
THR → silence widened divide
defiance or regret? the outlet picks the vibe.
selective quoting.
daily @lateralread
#lateralread #sydneysweeney #news
day 10: appeal to fear
will AI change how you vote?
New Scientist → existential threat to democracy
Newsweek → influence the next election
Atlantic → secret manipulation
NBC → misinformation already happened
tracking daily @lateralread
#lateralread #news #AI #headlines #chatbots #politics
will AI change how you vote?
New Scientist → existential threat to democracy
Newsweek → influence the next election
Atlantic → secret manipulation
NBC → misinformation already happened
tracking daily @lateralread
#lateralread #news #AI #headlines #chatbots #politics
December 5, 2025 at 11:25 PM
day 10: appeal to fear
will AI change how you vote?
New Scientist → existential threat to democracy
Newsweek → influence the next election
Atlantic → secret manipulation
NBC → misinformation already happened
tracking daily @lateralread
#lateralread #news #AI #headlines #chatbots #politics
will AI change how you vote?
New Scientist → existential threat to democracy
Newsweek → influence the next election
Atlantic → secret manipulation
NBC → misinformation already happened
tracking daily @lateralread
#lateralread #news #AI #headlines #chatbots #politics
grammar changes the crime 🦝
drunk raccoon in virginia
NY Post = trashes store, passes out (active, criminal)
WRDW = raccoon chose violence
ABC = found passed out (passive, victim)
WTVR = raccoon needs rescue
active voice creates criminals. passive voice finds victims.
#lateralread #news #raccoon
drunk raccoon in virginia
NY Post = trashes store, passes out (active, criminal)
WRDW = raccoon chose violence
ABC = found passed out (passive, victim)
WTVR = raccoon needs rescue
active voice creates criminals. passive voice finds victims.
#lateralread #news #raccoon
December 4, 2025 at 11:05 PM
grammar changes the crime 🦝
drunk raccoon in virginia
NY Post = trashes store, passes out (active, criminal)
WRDW = raccoon chose violence
ABC = found passed out (passive, victim)
WTVR = raccoon needs rescue
active voice creates criminals. passive voice finds victims.
#lateralread #news #raccoon
drunk raccoon in virginia
NY Post = trashes store, passes out (active, criminal)
WRDW = raccoon chose violence
ABC = found passed out (passive, victim)
WTVR = raccoon needs rescue
active voice creates criminals. passive voice finds victims.
#lateralread #news #raccoon
luigi mangione pretrial hearing
Sky News = shown videos (drama first)
Bloomberg = tries to toss gun, manifesto (strategy)
AP = fights to exclude evidence (battle)
CBS = returns to court (neutral facts)
same hearing. four stories.
headline framing. @lateralread
#lateralread #news #luigimangione
Sky News = shown videos (drama first)
Bloomberg = tries to toss gun, manifesto (strategy)
AP = fights to exclude evidence (battle)
CBS = returns to court (neutral facts)
same hearing. four stories.
headline framing. @lateralread
#lateralread #news #luigimangione
December 3, 2025 at 11:10 PM
luigi mangione pretrial hearing
Sky News = shown videos (drama first)
Bloomberg = tries to toss gun, manifesto (strategy)
AP = fights to exclude evidence (battle)
CBS = returns to court (neutral facts)
same hearing. four stories.
headline framing. @lateralread
#lateralread #news #luigimangione
Sky News = shown videos (drama first)
Bloomberg = tries to toss gun, manifesto (strategy)
AP = fights to exclude evidence (battle)
CBS = returns to court (neutral facts)
same hearing. four stories.
headline framing. @lateralread
#lateralread #news #luigimangione