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Too often, charities try to "get into gaming" by hiring someone who plays video games or watches live streams, handing them a brief, and then hoping for magic. This rarely works.

Why?

Pink Mercy proved what's possible when cause meets culture, now it's our turn to imagine what comes next.

Read the article here: www.linkedin.com/pulse/when-c...

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This month is autism acceptance (historically autism awareness) month. And purely by chance, this video popped up on my browser when I went to open up YouTube today!

www.youtube.com/watch?v=hWCM...

(Thread)
5 Reasons Charities Struggle to Enter Video Games & Streaming for Fundraising and awareness

Charities face key obstacles that make the transition tough, & seeing others achieve success without fully understanding how they got there makes it an even more challenging barrier to overcome.

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Today, @tiltify.com's “Top 30 Fundraisers 2024” has finally been revealed. What exactly are the 6 features most used by these leading Fundraisers? I went through the details and totalised them so you don't have to. Here’s what they are in order and how they function.

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The 2nd glossary resource from Levelupjake is a crash course in live streaming (services, functionalities and tips), essential if you want to stream yourself or connect with streamers.

www.levelupjake.com/for-charitie...

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Since launching LevelupJake, I noticed a common challenge amongst the charities I work with: You see the potential, but the gaming world and its unique ways of being are too alien in practice for immediate understanding and action. This barrier doesn't just affect the direct team...

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As a charity, you would know that women donate more than men, and that donating digitally is the leading method for giving. However, what you might not know is that women also make up nearly half of the global gamer population and in some categories, actually out play men.
#IWD2025

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I owe my current career to #MonsterHunter. The game has always been a big part of my personal & professional life. Joining the team that brought MH to the truly global playerbase back in 2014 from their European HQ was the very first step of an amazing journey that led me to where I am today.

Check out which Tiltify features the top fundraisers are using to succeed, it's a goldmine of insight! So far, we’re looking at placement 30th to 18th with rewards & milestones leading the way.

Get key strategies to maximise your resources & level up your streaming community support & outreach.

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This is the final week to apply for @jinglejam.co.uk 2025 and join the ranks of charities that have claimed their share of over £27 million raised since 2011! Not sure where to start? Here are a few QUICK TIPS:

“Gamification” isn’t just a buzzword. It’s a strategy that taps into the natural motivators of gamers, making them feel more engaged and invested in your cause.

The most important thing charities can do to successfully fundraise through video games in 2025: Build & nurture a strong relationship with streamers/creators who resonate with your cause.

Turns out people who play video games spend even more time watching games related content! This fact might be a pleasant surprise for brands and organisations that are interested in the gamer audience, but certainly not new to most gamers 1/3

May I present, the Start pack of Starter Packers: Charity Sector Edition.

People who've made valuable lists of charity people. I've come across so many amazing Start Packs by amazing people, I wanted them all in one place.

Want to be added or know someone who should?

go.bsky.app/GAYL5ZL

May I present, the Start pack of Starter Packers: Games Industry Edition.

People who've made valuable lists of games industry people. I've come across so many amazing Start Packs by amazing people, I wanted them all in one place.

Want to be added or know someone who should?

go.bsky.app/TiiYAfu

Hello 👋🏻

I'm Jake (LevelupJake). Ironic considering bluesky's butterfly icon but I'm just starting to socially emerge from early years parenthood.

I'm a consultant bridging the gap between charity fundraising & awareness, with the video games industry and all of its creative branches.

I wasn't sure what my first "tweet" should be but... After seeing everyone coming together on this new platform, forming really valuable and important "Starter Packs" helping us all to connect with the people we want to connect more easily has given me a much needed social boost and hope 💜 thank you