Mark Williams-Cook
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markwilliamscook.com
Mark Williams-Cook
@markwilliamscook.com
💌 Core Updates SEO newsletter: https://coreupdates.com
💻 Director at Candour https://withcandour.co.uk
💬 Founder at AlsoAsked https://alsoasked.com

Once called “by far the least annoying voice in a very annoying field”
🎉 It's 2026, which means it is time to announce @withcandour.co.uk's charity of the year! This year, I'm delighted we will be supporting Leeway Domestic Violence and Abuse Services, with an initial £10,000 donation and on-going support and fundraising activities throughout the year.
January 6, 2026 at 11:52 AM
Bad week for the MAGA 'alpha' males. Woke is back 😅
December 21, 2025 at 11:48 PM
December 20, 2025 at 4:01 PM
Jaw broken in two places ✅
December 20, 2025 at 2:58 PM
If you're not involved in scraping, you won't know about some massive changes Google made a couple of weeks ago to make it harder to scrape some parts of their SERP. This latest legal action in another brick in the wall Google is building to make life hard to competitor LLMs using their index.
December 19, 2025 at 11:25 PM
Every year, instead of sending Christmas gifts to clients, @withcandour.co.uk make a £2,000 donation to Future Projects who provide for the thousands of local households that are struggling to afford food and daily essentials over Christmas. 🎄
December 17, 2025 at 1:01 PM
Follow Mark Williams-Cook for such SEO insights since 2019 😪
December 15, 2025 at 11:50 PM
December 14, 2025 at 10:47 PM
Very happy to say @withcandour.co.uk is a Scholarship Sponsor for @womenintechseo.bsky.social Fest in London next year. This helps cover the cost of tickets for those that otherwise might not be able to attend 🫶
December 11, 2025 at 12:51 PM
The @majestic.com SEOin2026 is out today. There is a launch livestream at 14:00CET at: www.youtube.com/watch?v=6WOM...

117 leading SEOs and Digital Marketers to help you stay one step ahead of your competitors.

Grab your copy on Amazon👇
UK: maj.to/48FVO0S
US: maj.to/44TaVCM
December 10, 2025 at 11:02 AM
AIOs starting to trend down? Very interesting data from @alsoasked.com: An analysis of 24 million PAA questions shows a significant drop in AI-generated answers by Google in the last 4 weeks. Was this an experiment? Do users prefer real website answers over AIOs?
December 9, 2025 at 2:16 PM
Halifax trying to do a “Wrapped” in their banking app got me cringing so hard it hurts
December 7, 2025 at 2:00 PM
Why have any experiences when you can boil the ocean mentally cosplaying what it would be like to live your fucking life.
December 4, 2025 at 7:15 PM
True story, though.
November 25, 2025 at 11:56 PM
Very much enjoyed attending #SEOFOMO as @andy-chadwick.com to tell people about @keywordinsights.bsky.social and my extremist views.

🥚 🥚
November 21, 2025 at 4:09 PM
In 2025, we call this a "Cloudflare hangover"
November 19, 2025 at 8:12 PM
Happy Monday! Have a great week! 😹

#iykyk #geo #catstxt #llmstxt
November 17, 2025 at 5:39 PM
SEO updates you ✨NEED✨ to know [17 November]: www.linkedin.com/posts/markse...
November 17, 2025 at 12:34 PM
SEO updates you ✨NEED✨ to know [10 November]: www.linkedin.com/posts/markse...
November 10, 2025 at 12:43 PM
I know a lot of people rip on SEO courses, I put a lot of effort into mine and despite deciding not to update it anymore over a year ago, it brings me a lot of joy when I still see people explaining how it helped them ☺️
November 9, 2025 at 5:28 PM
I'm actually quite excited about this. I think it's the first event (to my albeit poor memory) I've done with @lilyray.nyc and I definitely my first thing for Moz.

moz.com/webinars/fut...
November 5, 2025 at 1:31 PM
Are you interested in literal hell?
November 3, 2025 at 11:59 AM
October 30, 2025 at 9:57 PM
I am an adult that plays strategy games.
October 27, 2025 at 3:24 PM
While I understand it is highly likely that the systems that "count" links around ranking, and the systems that choose which links to show in Sitelinks are probably very separate; this isn't a good look for Google and highlights an exploitable system.
October 27, 2025 at 12:38 PM