lysander 🇵🇭
@mustbelys.bsky.social
• Sports jersey + branding designer
• Graphic designer in the AEC industry
• SF Giants + Monterey Bay FC fan
• All opinions & concepts are my own
solo.to/mustbe_lys
• Graphic designer in the AEC industry
• SF Giants + Monterey Bay FC fan
• All opinions & concepts are my own
solo.to/mustbe_lys
All I can think of domestically is the Jägermeister Cup branding!
August 24, 2025 at 12:40 AM
All I can think of domestically is the Jägermeister Cup branding!
Last night, I attended the brand launch party for Eugene's new USL team and honestly felt pretty underwhelmed :/
While I really like the unique color scheme and the concept as a whole, I feel like it still looks unfinished & is missing some depth & cohesion in the design 🏔️🏞️
While I really like the unique color scheme and the concept as a whole, I feel like it still looks unfinished & is missing some depth & cohesion in the design 🏔️🏞️
August 23, 2025 at 3:52 PM
Last night, I attended the brand launch party for Eugene's new USL team and honestly felt pretty underwhelmed :/
While I really like the unique color scheme and the concept as a whole, I feel like it still looks unfinished & is missing some depth & cohesion in the design 🏔️🏞️
While I really like the unique color scheme and the concept as a whole, I feel like it still looks unfinished & is missing some depth & cohesion in the design 🏔️🏞️
Designing a new MBFC kit after every win/draw: No. 1
March 15, 2025
Seaside, CA
Oakland Roots SC 2 | Monterey Bay FC 3
RECORD: 1-1-0
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I made a few Watsonville kits last season and somehow forgot about one of Watsonville's most famous exports—sparkling apple cider from Martinelli's! 🍎🍾
March 15, 2025
Seaside, CA
Oakland Roots SC 2 | Monterey Bay FC 3
RECORD: 1-1-0
---
I made a few Watsonville kits last season and somehow forgot about one of Watsonville's most famous exports—sparkling apple cider from Martinelli's! 🍎🍾
July 15, 2025 at 10:45 PM
Designing a new MBFC kit after every win/draw: No. 1
March 15, 2025
Seaside, CA
Oakland Roots SC 2 | Monterey Bay FC 3
RECORD: 1-1-0
---
I made a few Watsonville kits last season and somehow forgot about one of Watsonville's most famous exports—sparkling apple cider from Martinelli's! 🍎🍾
March 15, 2025
Seaside, CA
Oakland Roots SC 2 | Monterey Bay FC 3
RECORD: 1-1-0
---
I made a few Watsonville kits last season and somehow forgot about one of Watsonville's most famous exports—sparkling apple cider from Martinelli's! 🍎🍾
Welcome to the 2nd season of Monterey Bay FC Kits!
I'll be designing a new MBFC kit design for every win or draw during the 2025 USLC season ⚽
These concepts are made on Illustrator, rendered using CLO 3D, and continues the visual journey through the communities, cultures, & events in the 831 🥬🌊
I'll be designing a new MBFC kit design for every win or draw during the 2025 USLC season ⚽
These concepts are made on Illustrator, rendered using CLO 3D, and continues the visual journey through the communities, cultures, & events in the 831 🥬🌊
July 15, 2025 at 6:40 PM
Welcome to the 2nd season of Monterey Bay FC Kits!
I'll be designing a new MBFC kit design for every win or draw during the 2025 USLC season ⚽
These concepts are made on Illustrator, rendered using CLO 3D, and continues the visual journey through the communities, cultures, & events in the 831 🥬🌊
I'll be designing a new MBFC kit design for every win or draw during the 2025 USLC season ⚽
These concepts are made on Illustrator, rendered using CLO 3D, and continues the visual journey through the communities, cultures, & events in the 831 🥬🌊
My old site had lots of empty space that didn't contribute much, so my new site takes full advantage of this valuable real estate!
Each case study now features large visuals showing the process & the final product with some sprinkles of animation & interactivity, as well as a lot more orange!
Each case study now features large visuals showing the process & the final product with some sprinkles of animation & interactivity, as well as a lot more orange!
May 2, 2025 at 12:03 AM
My old site had lots of empty space that didn't contribute much, so my new site takes full advantage of this valuable real estate!
Each case study now features large visuals showing the process & the final product with some sprinkles of animation & interactivity, as well as a lot more orange!
Each case study now features large visuals showing the process & the final product with some sprinkles of animation & interactivity, as well as a lot more orange!
While the public usually only sees the flashy final graphics, my new portfolio aims to give a BTS look into a project's entire life cycle
My enhanced case studies detail the initial project brief, moodboards & sketches, each stage of the concepting process, and then the final design implementation
My enhanced case studies detail the initial project brief, moodboards & sketches, each stage of the concepting process, and then the final design implementation
May 2, 2025 at 12:03 AM
While the public usually only sees the flashy final graphics, my new portfolio aims to give a BTS look into a project's entire life cycle
My enhanced case studies detail the initial project brief, moodboards & sketches, each stage of the concepting process, and then the final design implementation
My enhanced case studies detail the initial project brief, moodboards & sketches, each stage of the concepting process, and then the final design implementation
Introducing my brand-new portfolio site!!!
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In late January, I had a portfolio review session with a Nike design director who suggested focusing more on my design process rather than the final products
In the few months since then, I've been working on a complete overhaul of my portfolio site!
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In late January, I had a portfolio review session with a Nike design director who suggested focusing more on my design process rather than the final products
In the few months since then, I've been working on a complete overhaul of my portfolio site!
May 2, 2025 at 12:03 AM
Introducing my brand-new portfolio site!!!
---
In late January, I had a portfolio review session with a Nike design director who suggested focusing more on my design process rather than the final products
In the few months since then, I've been working on a complete overhaul of my portfolio site!
---
In late January, I had a portfolio review session with a Nike design director who suggested focusing more on my design process rather than the final products
In the few months since then, I've been working on a complete overhaul of my portfolio site!
On a really clear day, it's so satisfying seeing all the Cascade peaks lined up! 🏔️
(These pics start with the Three Sisters and goes all the way to Rainier)
(These pics start with the Three Sisters and goes all the way to Rainier)
April 30, 2025 at 1:06 AM
On a really clear day, it's so satisfying seeing all the Cascade peaks lined up! 🏔️
(These pics start with the Three Sisters and goes all the way to Rainier)
(These pics start with the Three Sisters and goes all the way to Rainier)
I figured this is an appropriate to dig into my design archives for some of my old work combining Bay Area sports with psychedelic design!
One is a poster design for a college project while the other is a Berkeley soccer team project for my fictional California Soccer League Two concept series
One is a poster design for a college project while the other is a Berkeley soccer team project for my fictional California Soccer League Two concept series
April 8, 2025 at 7:40 PM
I figured this is an appropriate to dig into my design archives for some of my old work combining Bay Area sports with psychedelic design!
One is a poster design for a college project while the other is a Berkeley soccer team project for my fictional California Soccer League Two concept series
One is a poster design for a college project while the other is a Berkeley soccer team project for my fictional California Soccer League Two concept series
I usually have pretty bad luck with finding jerseys at Ross/TJMaxx/Marshalls kinda stores, but I hit the jackpot today!
I paid $60 for both of these 2024 Timbers kits, which originally retailed for $100 EACH 🌲⚽
I paid $60 for both of these 2024 Timbers kits, which originally retailed for $100 EACH 🌲⚽
March 15, 2025 at 11:45 PM
I usually have pretty bad luck with finding jerseys at Ross/TJMaxx/Marshalls kinda stores, but I hit the jackpot today!
I paid $60 for both of these 2024 Timbers kits, which originally retailed for $100 EACH 🌲⚽
I paid $60 for both of these 2024 Timbers kits, which originally retailed for $100 EACH 🌲⚽
I had to digitize the new USL Championship number font for a few upcoming projects, and it is one CLUNKY font 😬
(I included the few reference shots that I used to sketch the general number shapes out of)
(I included the few reference shots that I used to sketch the general number shapes out of)
March 13, 2025 at 7:00 PM
I had to digitize the new USL Championship number font for a few upcoming projects, and it is one CLUNKY font 😬
(I included the few reference shots that I used to sketch the general number shapes out of)
(I included the few reference shots that I used to sketch the general number shapes out of)
The 2025 NWSL kits are all pretty good and complement the holdover 2024 kits very well, but there's one glaring inaccuracy in the Angel City kit that really bothers me:
110 is both an Interstate Highway & a CA State Highway, but it is NOT a US Highway (like 101) as depicted on the kit design 😬
110 is both an Interstate Highway & a CA State Highway, but it is NOT a US Highway (like 101) as depicted on the kit design 😬
February 27, 2025 at 8:00 PM
The 2025 NWSL kits are all pretty good and complement the holdover 2024 kits very well, but there's one glaring inaccuracy in the Angel City kit that really bothers me:
110 is both an Interstate Highway & a CA State Highway, but it is NOT a US Highway (like 101) as depicted on the kit design 😬
110 is both an Interstate Highway & a CA State Highway, but it is NOT a US Highway (like 101) as depicted on the kit design 😬
I'll have to see the rest of the number font to make a full judgement, but it's reminding me a tiny bit of early MLS number fonts!
February 24, 2025 at 9:58 PM
I'll have to see the rest of the number font to make a full judgement, but it's reminding me a tiny bit of early MLS number fonts!
I think you may have just given us one of the first glimpses into the new leaguewide jersey number font for the USL Championship 👀👀👀
(Old, curvier number font provided for reference)
@kitszn.bsky.social @sportslogos.net
(Old, curvier number font provided for reference)
@kitszn.bsky.social @sportslogos.net
February 24, 2025 at 3:44 AM
I think you may have just given us one of the first glimpses into the new leaguewide jersey number font for the USL Championship 👀👀👀
(Old, curvier number font provided for reference)
@kitszn.bsky.social @sportslogos.net
(Old, curvier number font provided for reference)
@kitszn.bsky.social @sportslogos.net
In my professional opinion, the wordmark shapes really clash with the delicate curves of the initial "Land & Sea" pattern
My two rebrand concepts acknowledge these trademark disputes while building on the craftsmanship that designer Chris Payne put into his initial MBFC brand identity in 2021
My two rebrand concepts acknowledge these trademark disputes while building on the craftsmanship that designer Chris Payne put into his initial MBFC brand identity in 2021
January 3, 2025 at 8:53 PM
In my professional opinion, the wordmark shapes really clash with the delicate curves of the initial "Land & Sea" pattern
My two rebrand concepts acknowledge these trademark disputes while building on the craftsmanship that designer Chris Payne put into his initial MBFC brand identity in 2021
My two rebrand concepts acknowledge these trademark disputes while building on the craftsmanship that designer Chris Payne put into his initial MBFC brand identity in 2021
My local Monterey Bay FC side came out with a brand refresh yesterday, and it honestly leaves me scratching my head as a graphic designer
They turned away from one copyright dispute with MLS & Philadelphia Union right into a potential new one with NWSL & Bay FC in nearby San Jose ⚽
They turned away from one copyright dispute with MLS & Philadelphia Union right into a potential new one with NWSL & Bay FC in nearby San Jose ⚽
January 3, 2025 at 8:51 PM
My local Monterey Bay FC side came out with a brand refresh yesterday, and it honestly leaves me scratching my head as a graphic designer
They turned away from one copyright dispute with MLS & Philadelphia Union right into a potential new one with NWSL & Bay FC in nearby San Jose ⚽
They turned away from one copyright dispute with MLS & Philadelphia Union right into a potential new one with NWSL & Bay FC in nearby San Jose ⚽
Some additional elements of this refreshed brand identity and some fun stickers!!!
#graphicdesign #printdesign #brandidentity #restaurantmenu
#graphicdesign #printdesign #brandidentity #restaurantmenu
December 29, 2024 at 7:05 PM
Some additional elements of this refreshed brand identity and some fun stickers!!!
#graphicdesign #printdesign #brandidentity #restaurantmenu
#graphicdesign #printdesign #brandidentity #restaurantmenu
Making a restaurant menu was always a random design project that I had wanted to do one day, but I didn't realize I would be making one so soon!
At first, I worked with La Tortuga Tortería in Seaside, CA to just create a new menu. It ended up becoming a whole update of their existing branding! 🐢🌮🌯
At first, I worked with La Tortuga Tortería in Seaside, CA to just create a new menu. It ended up becoming a whole update of their existing branding! 🐢🌮🌯
December 29, 2024 at 7:02 PM
Making a restaurant menu was always a random design project that I had wanted to do one day, but I didn't realize I would be making one so soon!
At first, I worked with La Tortuga Tortería in Seaside, CA to just create a new menu. It ended up becoming a whole update of their existing branding! 🐢🌮🌯
At first, I worked with La Tortuga Tortería in Seaside, CA to just create a new menu. It ended up becoming a whole update of their existing branding! 🐢🌮🌯
The flight to San Jose always passes over San Francisco, but I'll never stop taking pictures of it every single time 😅
December 21, 2024 at 6:16 AM
The flight to San Jose always passes over San Francisco, but I'll never stop taking pictures of it every single time 😅
The mountains around Portland (St. Helens, Rainier, and Hood) were OUT and snow-capped today! 🗻🗻🗻
(feat. the Columbia River Gorge)
(feat. the Columbia River Gorge)
December 21, 2024 at 6:13 AM
The mountains around Portland (St. Helens, Rainier, and Hood) were OUT and snow-capped today! 🗻🗻🗻
(feat. the Columbia River Gorge)
(feat. the Columbia River Gorge)
This year's edition of "I Have the Music Taste of a Teenage Girl" 🎶🎶🎶
(Also, I found the setting that changes the language of my Spotify app to Tagalog)
(Also, I found the setting that changes the language of my Spotify app to Tagalog)
December 4, 2024 at 4:51 PM
This year's edition of "I Have the Music Taste of a Teenage Girl" 🎶🎶🎶
(Also, I found the setting that changes the language of my Spotify app to Tagalog)
(Also, I found the setting that changes the language of my Spotify app to Tagalog)
...and then the last 23 kits!
November 29, 2024 at 8:03 PM
...and then the last 23 kits!
Here are the first 24 kits...
November 29, 2024 at 8:03 PM
Here are the first 24 kits...